Introduction to Business Management: McDonald's Case Study Analysis

This report provides an analysis of McDonald's business management practices, covering key aspects such as organisational structure, leadership styles, the effects of globalisation, and corporate social responsibility (CSR). It identifies and explains the three levels of an organisation, detailing their responsibilities and associated functional areas within McDonald's. The report also interprets the leadership and management styles adopted by the organisation, drawing from theoretical perspectives. Furthermore, it explores the relevant effects of globalisation on McDonald's and reviews two CSR responses adopted by the company. The analysis includes discussions on economic, legal, philanthropic, and ethical responsibilities, providing a comprehensive overview of how McDonald's operates within the global business environment. Desklib provides students access to this and other solved assignments.

Introduction to Business Management
1

Table of Contents
Introduction................................................................................................................................3
Identify and explain the 3 levels of an organisation and their responsibilities, including
associated functional areas, in light of the given case study/article.......................................4
Identify and explain the roles and styles of leadership and management from the theoretical
perspective. With reference to the case-study / article, interpret the leadership and
management style adopted in the organisation......................................................................6
Explain relevant effects of globalisation facing the organisation..........................................8
Explain your understanding of CSR and review two responses adopted by the organisation
in light of the case study/article...........................................................................................10
Conclusion................................................................................................................................12
References................................................................................................................................13
2

Introduction
This study of Introduction to business includes various key terms with their definitions. It
helps in understanding all the key terms which play an important role in the success of the
business. As same, the explanation of the real relationship between the various key terms has
also taken place in this study in a well-behaved manner. This study basically includes the
case study of McDonald that how it gets used in the report in an effective manner. The
outline of the report has also been taken place in this study. In this assessment, a business
report has been prepared with the title of “Introduction to business & Management” which
actually demonstrates the understanding of the learners on various ranges of leadership or
management theories. It has been designed for allowing the learners for the opportunities to
review and to interpret the contemporary environment of business in an efficient manner.
3

Identify and explain the 3 levels of an organisation and their responsibilities, including
associated functional areas, in light of the given case study/article.
In order to meet the expectations of the business in an appropriate manner, it is importantly
required to include all the necessary functions in the McDonald. For analysing the
performance of the business in an efficient manner the association includes different levels
which help in meeting the objectives of the business attractively. All the levels help in giving
a positive image to the association in the competitive market. All those levels are well
discussed below-
 Modeling of business activities or process- According to Goleman (2017), this
process helps in analysing the work which has been done by the employees of the
association for meeting the objectives of the business in a complete manner. It
includes the documentation of completed work in the written descriptions, symbols
and in flowchart too. In the written form it gets to explain that how the services and
products are getting controlled or handled by the workers or employees to accomplish
the business goals. By the help of flowchart managers and employees feels so easy in
troubleshooting the issues which are affecting the success of the business (Goleman,
2017).
 Process Level-It generally includes the study of the flowchart of entire business
activities in just one process. A procedure may consist of various activities which
actually supports the services of Mcdonald that gets provided to the consumers.
 Organisational Level- According to Adie, et. al. (2017), it basically includes all the
important functions of the Mcdonald. It includes the listing of functions and then to
support them as well. It actually helps in defining the actual capacity of the
association for serving the customers well. Some of the functions such as project
management, accounting function, the function of sales and etc. get include herein.
 Activity Level- In any kind of business various kind of activities takes place in which
consists of employees and managers for creating the detailed description of the
activities which has been performed. It generally includes the fresh knowledge about
tasks which helps in improving the efficiency of work. The various tasks which have
been performed by others greatly contribute to the success of the business. It includes
some experts participating in the activities. The employees also suggest some
4

innovative and creative ways of enhancing the level of the McDonald at greater level
(Adie, et. al., 2017).
Identify and explain the roles and styles of leadership and management
from a theoretical perspective. With reference to the case-study / article,
interpret the leadership and management style adopted in the
organisation.
Leadership & Management
According to Alharbi (2017), leadership is well known as the ability of a person which
influences and motivates other people to work hard and efficiently to perform well. The
leadership helps in adding some more attractive ways to make the results more beneficial and
fruitful. At the other hand, the coordination and organisation of the various activities of the
business get handled by the management of the organisation. It consists of some interlocking
activities for creating policies of corporate, planning, organising, directing and coordinating
the resources of the McDonald for achieving all the objectives of the association. There are
various models of leadership and the models of management as well (Alharbi, 2017). Some
of those are discussed below in an effective manner.
Models of leadership
Leadership gets defined as the guides that suggest the behaviors of leadership. The three
different models of leadership such as managerial grid, situational leadership, and four
framework approach are well discussed below-
 Managerial Grid- According to Schein (2017), it basically focuses on the concerns
of leaders for completing the task in an appropriate manner and at the other hand on
the issues of people for predicting the outcomes of the leadership. The managerial
grid includes the consideration of all the behaviors of a relationship like trust and
respect of people. It also includes the approach of employees with the strong bond
(Schein, 2017).
 Four Framework Approach- This model basically suggests that the leaders are the
one who operates the different four categories such as political framework, structural
framework, human resources framework and symbolic framework as well. It gets
considers as an effective and efficient leadership.
5

 Situational Leadership- This theory includes the best supervision with including
knowledge and levels of skills. It is well known as the model of four steps such as
coaching, directing, delegating and supporting also.
The models of Management
 Classical management theory- This theory mainly focuses on what is better for the
association. It is one of the scientific methods which gets used in improving the
efficiency of the business in a broader manner. This theory also helps in improving
the productivity and profitability of the business.
 Levin’s Change Management Model- It includes some required changes for the
betterment of the business. As same it also includes the motivation of the employees
in a different manner. For the betterment of Mcdonald the three different stages such
as unfreeze, transition and refreeze take place herein which includes the actual and
perfect process of change in the business to increase the profitability and goodwill.
 The McKinsey 7-S model- This model performs so great in analysing that how
effective and coherent the association is. It includes highlighting some changes
for creating a united approach to the business such as structure, strategy,
systems, styles, shared values, staff and etc. Focusing on these things helps in
increasing the efficiency of the McDonald in an efficient manner.
6

Explain relevant effects of globalisation facing the organisation.
Globalisation-It is well known that globalisation has presented various benefits in
developing the association in different countries. The globalisation includes some positive
effects such as trade, updated technology, education, completion, capital flows, investments,
cultures, employment at a broader level, an attractive structure of association and etc.
Globalisation is well known as the merging fashion or trend in the association which impacts
both negatively and positively on the success of the business. In order to monitor or analyse
the macro environmental factors which impacts upon the association are well discussed
below-
Political According to Burke, et. al. (2017), many of the times the
political forces affects the complete performance of the
association. The positive environment of political helps in
increasing the efficiency of the business wherein the negative
situation of politics impacts negatively on the business and
globalisation.
Economic The good economic condition helps in providing all the
required resources for the success of the business. A good
financial condition helps in an attractive manner to take the
business on top (Burke, et. al., 2017).
Social The changes in the demographic such as living standard of
people, their thoughts and ideas also impact on the success of
the business at global manner.
Technology According to Baylis, et. al. (2017), technology greatly helps
in expanding the business at the global level. The
advancement in technology attractively helps in expansion of
the globalisation in different perspectives.
7

Legal Working by following the legal rules and regulations also
impacts positively on the success of the business in a global
manner.
Environmental The positive environment of business helps in increasing the
effectiveness of globalisation in a successful manner. At the
other hand, negative situations of it impact so badly on the
success of the Mcdonald (Baylis, et. al., 2017).
 The positive effects of the Globalisation in Mcdonald-
According to Christensen, et. al. (2017), the globalisation helps the business to get
developed and presented in the various different countries which greatly contributes
to expanding the business at a greater level. It includes ample of employments which
decreases the various issues related to the unemployment. It includes employees from
different countries who greatly help in reducing all the issues which are hampering
the success of the business at the real time. It also helps in improving the standard of
living of people in various manners (Christensen, et. al., 2017).
 Negative Impacts of globalisation
The globalisation leads to some of the fluctuations in the process of business. Many of
the associations have to decrease the prices just because other organisations are
helping people with the same products and services at the lower cost. It distracts the
mind of the customer's in a different manner. It also leads to the insecurity of jobs
sometimes.
8

Explain your understanding of CSR and review two responses adopted by the
organisation in light of the case study/article.
It is well known that CSR helps in providing the best customer service to the people. The
customer service representatives mostly interact with the consumers on behalf of the
association. The CSR provides various information’s about the services and products,
responding to the customers of their complaints, taking orders and in the processes of returns
as well. CSR also refers to the meaning of environmental responsibility, ethical business,
philanthropic initiatives and economic responsibility as well in the McDonald.
 Economic Responsibility- According to Argyris, et. al. (2017), it is well known that
the first responsibility of any association is the economic responsibility as because all
the organisations are importantly concerned with their good revenues and profits as
well. If in case the company does not earn a profit or a good amount of revenue, it
won't last for long. As same, the organisation which will not be following the good
economic conditions will not be able to think about the social responsibilities
(Argyris, et. al., 2017).
 Legal Responsibility- The responsibilities which are related to the law comes in
legal; responsibilities. It ensures that if the company is obeying the rules and
regulation of the business in perfect manner or not. The legal responsibilities also
range from the various regulations to the labor laws, criminal, laws and environmental
laws as well.
 Philanthropic Responsibility- According to Visser, et. al. (2017), the situation when
an organisation becomes able to meet there all the responsibilities they start meeting
with the responsibilities which are related to the philanthropic. These are the
responsibilities which move so faster and broader for what actually is required and the
organisation believes in. It also focuses on helping the society with the various efforts.
Donating the various kinds of products and services to the entire community of
associations, getting engaged in the different projects and donating money to the
different charitable trusts are the best examples of it (Visser, et. al., 2017).
 Ethical Responsibility-The legal and economic responsibility gets considers as some
large obligation of the association. It helps in meeting the basic requirements of
9

business to meet success. The responsibilities of ethical mainly include being friendly
with the environment, paying the fair rates or wages, refusing to communicate or to
do any business with the oppressive nations.
McDonald is the wider range of business which helps the customers in a global manner. It
faces some issues regarding CSR such as not meeting the rules of the law in some scenarios
or not meeting the customer’s expectation sometimes. For this association also tries to
improve the services so that the negative impacts can get reduced completely.
10

Conclusion
The importance of various approaches to management and leadership has been defined well
in this unit of Introduction to business management. As same, the corporate social
responsibility (CSR) has also included in this unit in a well-behaved manner which describes
the effects of globalisation faced by association actually. The perfect identification of three
different levels of the organisation with their responsibilities has been explained well herein.
It also includes some associated functional areas. The different styles and roles of leadership
took place in this study in an attractive manner. As same, the understanding of management
from the perspective of theoretical has also described well. For the better interpretation styles
of management and leadership, both have been adopted in this case study of McDonald.
Some of the relevant and actual effects of the globalisation which is impacting negatively and
positively both has been explained well in this study. Globalisation and Corporate Social
Responsibility plays an imperative role in the success of the business at a greater level. The
understanding of corporate social responsibility and its review with two different responses
has been included herein. As same both of these also contributes to managing the activities
of leadership and management which attractively helps in expanding the business in a
different level. Some of the relevant theories with the different functional areas have been
taken place in this study to understand well. The issues of CSR have also focused in this
study of introduction to business management which explains about the various concerns of
the association in an efficient and effective manner.
11

References
 Adie, J., Graham, W. and Wallis, M., 2017. Entry Points to the Health System: a review of
the emerging community models for management of non-life threatening urgent conditions
relevant to Australia. Asia Pacific Journal of Health Management, 12(1), pp.9-16.
 Alharbi, A.Y., 2017. LEADERSHIP STYLES OF NURSE MANAGERS AND THEIR
EFFECTS ON NURSE AND ORGANISATIONAL PERFORMANCE, ISSUES AND
PROBLEMS.
 Argyris, C., 2017. Integrating the Individual and the Organization. Routledge.
 Baylis, J., Smith, S. and Owens, P. eds., 2017. The globalization of world politics: an
introduction to international relations. Oxford University Press.
 Burke, W.W., 2017. Organization change: Theory and practice. Sage Publications.
 Christensen, B.J. and Kowalczyk, C. eds., 2017. Globalization: Strategies and Effects.
Springer.
 Goleman, D., 2017. Leadership That Gets Results (Harvard Business Review Classics).
Harvard Business Press.
 Schein, E.H., 2017. Organization development: A Jossey-Bass reader. John Wiley & Sons.
 Visser, W. and Tolhurst, N., 2017. The world guide to CSR: A country-by-country analysis of
corporate sustainability and responsibility. Routledge.
12