Globalisation's Impact on McDonald's Business Functions

This report investigates the positive impacts of globalisation on McDonald's, a multinational corporation. It begins by outlining the research aims and objectives, focusing on the cultural, economic, and ethical influences on various business functions such as human resources, marketing, accounting, and operations. A project management plan is presented, detailing the scope, cost, time, quality, risks, communication, and resources required for the research. A Work Breakdown Structure and Gantt Chart are included to visualize the project's organization and timeline. The report then describes the research methodology, using both qualitative and quantitative methods, with a focus on a small-scale research study involving questionnaires administered to McDonald's employees. The collected data is analyzed to evaluate the impact of globalisation. Finally, the report provides recommendations based on the research findings, addressing how McDonald's can mitigate risks and leverage the benefits of globalisation, offering insights into the relationship between culture, ethics, economic aspects, and the performance of the organization.

Managing A
Successful Business

INTRODUCTION
Globalisation is the process that helps in the integration different economies,
governments, markets and people of the world in order to ease the business in the economy,
mainly with the increased interconnection of national and international economies. The
assignment will start with focusing on the aims and objectives, project management plan
covering the different aspects of the project, Gantt Chart and Work Break Down Structure will
be presented, small scale research will be carried out and along with this some recommendations
on the basis of data and research analysis will be given and lastly conclusion will be presented.
The assignment will try to address positive impact of cultural, economical and ethical impacts of
globalisation that impacts upon different functions of the business as operations, human resource,
accounting, marketing and some more functions of the business.
TASK 1
P1) Research Aims and Objectives
The company chosen for the completion of this assignment is McDonald's Company. It is
an American Multinational Company which was founded in the year 1940 and is headquartered
in Chicago, United States (Binder, 2016). The location of this restaurant is around 37855 and the
operations are carried out all over the world. The company deals in the Restaurant Industry and
the number of employees currently working in the company are approx 2,10,000. In many ways,
globalisation impacts upon the functions of business such as in the economical, cultural and
ethical impacts on human resource, marketing, accounting and operations department.
Topic: “Positive Ethical, Cultural and Economical Impacts of Globalisation on Different
Functions of Business.”
The Aim of this research is “ “To Evaluate the Positive Cultural, Economic, Ethical
Impact of Globalisation on Different Business Functions of Organisation: A study on
McDonald’s.”
Objectives:
 To describe importance of globalisation for business unit.
 To analyses relationship between culture, ethics, economic aspects and HR, marketing
functions of McDonald’s.
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 To examine the extent to which ethics, culture and economic aspects influence business
functioning and affect performance of the organisation.
Questions:
 What is the Importance of Globalisation?
 What is the Relationship Between Culture, Ethics, Economic Aspects and HR, marketing
Functions of McDonald?
 How Ethics, Culture and Economic Aspects Influence Business Functioning and Affect
Performance of the Organisation?
P2) Project Management Plan With Different Aspects
Project Management Plan is defined as the document which contains information about
the different aspects covered in the project such as the cost, scope, size, resources and some more
materials which are discussed in the project. The discussion is provided as under:
Sources of Project Management Plan Description
Scope
The scope of this research for McDonald's is to cover
good market share so as to earn profit and creating
good brand image in the minds of customers in
important for the survival and growth of the
organisation (Gemünden, 2015). For the researcher,
the scope of this research is to enhance the knowledge
which will help in future projects.
Cost
In order to know about the cost that will be required in
order to complete the research is estimated at £15000.
for the researcher, the amount estimated to complete
the research is £2000.
Time
In this aspect, the discussion will be made about the
time required for the completion of different activities
in research for the researcher as well as the research
also. Time required in order to complete the different
activities of the research are (…...) and for the
researcher, the time required to complete this research
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is (…..).
Quality
The quality aspect for McDonald's consider the good
quality at affordable prices to be provided to the
customers (Hamersly and Land, 2015). For the
researcher, quality means to say about the use of
authentic data for the research as in the use of primary
data has been done which will provide the researcher
and the readers with authentic data.
Risk
The risks for McDonald's are related to wrong
acquisition of results from the respondents, related to
the time, wrong aims and objectives that could impacts
negatively on the research. For the researcher, the risks
are related to the loss of data, stolen or damage to
system, cost which could impact on the successful
completion of the research (Hitt, Ireland and
Hoskisson, 2016).
Communication
In order to communicate, McDonald's will make use of
many communication channels such as conferencing,
video call,s official mails, etc. The researcher will also
make use of many communication devices such as
voice calls, video calls, video conferencing, social
media apps and some more to make the successful
completion of the project.
Resources Resource which are required for the completion of
this assignment by McDonald's is capital, raw
materials, employees and many more. For the
researcher, the resources which are essential to
complete the following research are computer system,
internet connection, stationary items, etc.
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P3) Work Break Down Structure and Gantt Chart
Work Break Down Structure: The following structure can be defined as the structure which is
used in order to create and defied the relationships in between different activities of the project s
whole (Hornstein, 2015). The following structure will help McDonald's in making suitable
changes in their policies and procedures so that the profitability and productivity of the business
could be improved. The description of the following chart has been provided as under:
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Gantt Chart: It is the graphical representation of the project schedule that is made in order to
help the organisation in the planning, coordinating and tracking the main tasks of the project
headed by an organisation (Laudon and Laudon, 2016). For the project carried out, the
description of Gantt Chart has been provided as under:
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TASK 2
P4) Conducting Small Scale Research
Research is consider as basic requirement of each organisation which support them in
evaluating the changes that are anticipated with in the market and what kind of impact it brings
toward the performance of organisation. The information gathered within two format such as
qualitative and quantitative, which are explained below:
Qualitative Method: This method focuses toward analysing the behaviour and mindset
of people in order to gather data in detailed manner which help in developing a deep analysis
regarding particular area of concern. In this method, the use of theoretical data is done such as
the use of theories and models for conducting the research (Nikolova, Kuporov and Rodionov,
2015).
Quantitative Method: This method of investigation make use of statistical and
numerical data for driving conclusion. It provide more reliable and accurate information that are
easier to verified and conclude. The quantitative method makes use of statistical or numerical
data for completing the research.
For the completion of this research, the use of qualitative data has been done as with the
help of this method, deep analysis of the information can be done and it provides quality
information as compared to quantitative data which is important for the completion of this
research project.
P5) Evaluation of Research and Data Using Suitable Tools and Techniques
The data that is gathered and used for conducting an investigation is gathered from
different sources which is used by the researcher for getting suitable data for accomplishment of
its investigation objectives. There are two type of data collection methods which are used in
conducting this research. The description is provided as under:
Primary Method: It can be defined as the first hand collection of data which does not
involve any already existence of that data (Noe and et. al., 2017). The tools used in order to get
this information are surveys, questionnaires, etc.
Secondary Method: The following method makes use of second hand collection of data
for completing the research. These data have already existing sources of their collection and the
tools used for this purpose are books, journals, etc.
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Sampling: The definition of Sampling can be provided as the selection of respondents in
order to conduct any survey or questionnaire from a large number of population. These are two
methods of sampling which are Probability and Non Probability Sampling. In Probability
Sampling, the use of Random Sampling has been done. The reason behind making use of this
method is to make the completion of research bias free (Segatto, Inês Dallavalle de Pádua and
Pinheiro Martinelli, 2013).
The number of respondents chosen for the completion of this research is 40 and with the
help of questionnaire, the research will be completed. The respondents will be the employees of
the company.
Questionnaire
Q1 Are you aware about the concept of globalisation?
a) Yes
b) No
Q2 As per your view point, what kind of impact does globalisation have over the performance
of an organisation?
a) Positive
b) Negative
c) Neutral
Q3. What benefits does McDonald’s have after globalising its business?
a) Larger customer base
b) Increase profitability
c) Access to advancement
Q4 Do you think that culture, economic and ethical aspects has positive influence over the
global business operations of Mc Donald's?
a) Yes
b) No
Q5 What factors does Mc Donald's required to be consider while expanding business at global
level?
a) Cultural factor
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b) Economic factors
c) Ethical consideration
d) Political factors
Q6 Among followings, which department mostly get influenced with the globalisation of
McDonald's?
a) HR
b) Marketing
c) Operations
d) Finance and accounting
Q7 What kind of issues does McDonald's have faced while operating at international level?
a) Increase in competition
b) Cultural barrier
c) Changes in legislator standards.
Q8 In what manner does Ethics, Culture and Economic Aspects Influence Business
Functioning and Performance of McDonald's?
a) Provide proper management
b) Build Strong relationship among employees
c) Provide positive working environment
Q9 Recommend the ways through which McDonald's can reduce the risk of ethical, cultural
and economical aspects while global expansion.
P6. Communicate appropriate recommendations as a result of research and data analyses.
Theme 1: The concept of globalisation
Q1 Are you aware about the concept of Frequency
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globalisation?
a) Yes 30
b) No 10
Interpretation:- As per the above mentioned information it has been found that 30 out of
40 respondents are aware about the concept of globalisation and importance it holds within the
growth of an organisation. On the other side another 10 respondents said that they have no clue
about the globalisation and manner in which it support a company to achieve growth at
marketplace.
Theme 2: Impact does globalisation have over the performance of an organisation
Q2 As per your view point, what kind of
impact does globalisation have over the
performance of an organisation?
Frequency
a) Positive 20
b) Negative 10
10
a) Yes b) No
0
5
10
15
20
25
30
30
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Frequency