Report on McDonald's: Business, Management, and Globalization LSBM001

This business report provides an analysis of McDonald's business and management strategies, focusing on market objectives, supply chain management, and the effects of globalization. It explores the levels of organization and responsibilities within the company, leadership and management styles, and McDonald's corporate social responsibility (CSR) responses. The report also discusses the impact of globalization on the company's operations, including its expansion into international markets and the adaptation of food habits in different cultures. The conclusion summarizes key findings and offers recommendations for McDonald's to enhance its business practices. Desklib offers a platform for students to access similar solved assignments and past papers for further study.

Introduction to Business and Management
LSBM001

Table of Contents
Introduction......................................................................................................................................3
Levels of organisation and responsibilities......................................................................................4
The roles and styles of leadership and management.......................................................................5
Effects of Globalization...................................................................................................................7
Organisation’s CSR responses.........................................................................................................9
Conclusion and Recommendations................................................................................................11
References......................................................................................................................................12
Appendices....................................................................................................................................14

Introduction
In this Business report, there will be a discussion on the Mc Donald’s business relating with its
academic definition which can be said to be a market revolution for the same industry including
the main objectives of the company. The main attraction what Mc Donald’s applies is the basis
of seniority in terms of sales and objectives towards the number of sales the company does in
some years. The key to success as Mc Donald’s approaches the market is only supply and
productivity of sales which induces the main perspective of the main choice of building a market
reputation where the object doesn't change. (MacDonald et al, 2015) The relationships of the
terms are synonymous and abstract as per the rules of the market which reduces the terminology
of making the sediments of the relationship between market and industry market. Explanation
how the market works can be broken down into the three major points where this report can be
sorted with few exceptions and basic disadvantages of the company are due to over usage of
products in terms of an independent society which creates a vacuum which culminates the
specific terms of market, supply and product specific terms of the market. (Connelly et al, 2015)
The outline can be defined as the company’s policyholders are majorly from the USA and having
sediment which causes the hardest way of introducing or rather making the food lovers a most
wonderful time.
Figure: An image of Macdonald brand.
Source: Tree hunger

Levels of organisation and responsibilities
The level 3 of management is supposed to have a brief discussion on how Mc Donald works
with its tie-ups and all of the company is quite bright as per the future is concerned. The part
where the whole world seeks a tendency is known as the mitigation perspective where extreme
explaining of the business is required as a part. The main sources of requirements that create the
entire part of speeches are:
Mitigation- the part of which is understood by the need of the society and where the part of
speech is quite pleasant to understand the pressure of work to be used to do the work with
Marketing strategy- the generation of revenue is always a mayhem for any top-notch such as
the company, this generation of revenue maybe divided into a tangent and intangible requisition
of sales where we find the basic system evolving under a creative level of experience.
Production- market specialist survey the market on products which are very well read by the
entity to understand the fact of products to be published at the end of the day to produce a new
variety of products and ensure a smooth and successful market for its growth.
Organic or mechanistic - As the companies policyholders are at stake we find the organic part
of the world is attacked by this particular place of employment and hence if the organic food
comes into play the entire chain has to be mechanized at the Venetian point where there is a
minimum loss structure with the considered market. The mechanism, on the other hand,
discovers the market chain which is at the earliest possible way to manage the loss and secure a
fundamental earning which helps in the market secretly enjoying a mass growth with each sales
year. The mechanism, on the other hand, secured a termination of worse materials providing the
best policy to understand the market and enjoy the food with. (Macdonald et al, 2008)
The roles and styles of leadership and management
The best-harvested material strength the autonomy of the production, as a result, the supply chain
is managed equally with the fact of understanding the facilitation of the goods that are
increasingly the best products from the third party. The leadership movement comes at this point
where they reduce the cost introduction and undertake the overview of the provision caused by
the market.

Figure: Supply chain management
Source: Mc Donald website
The market- the variable factors affecting the market would be the best way to understand the
variety of products and services that are offering towards the generation of revenue. The
leadership here takes a market changing processes which are, in fact, the way to convince and
attract more and more customers towards their chain of business administration.
The productivity- it is said that the market to be captured once stays forbidden for the rest of the
task. The motive of Organic and machine makes it much easier resources for the products at the
end of the day what the company seeks are delivered to the customers with a happy smile.
Leadership here is the best part where the company is taking over the column of sales and studies
of the market better than its rivals
Management -
Basic - the management is a part of the entity where they see the basic premise and system to
develop the inclusion of the company. The basic management sees the main reason to develop
the market for foods and beverages.

Moderate- the moderate showers of the company is to attract more and more customers with the
help of the esteemed organization and its outlets which are rather a help towards the society and
makes it special with the ways of understanding them by the tastes the world taste buds have.
Discounts - The variety of disciplines that discounts provide is appreciated greatly towards the
source of the market. The sale which is as cheap as ₹49 is majorly a boom for the discount
marketing concept and strategic planning. (Macdonald et al, 2008)
Changes - the market changes with the taste the society wants every alternate day and refers the
Institute for making new products. From the very tangible market production of sales with
references to threats around is very astonishing as the particles are less than the work.
Introduction of new models excluding old best sellers to hunt the market at ease.
Effects of Globalization
Globalization is a phenomenon that has made the whole world a global village. It has obscured
the differences between countries in political, cultural economic and social aspects. It brings the
whole world in a platform, made possible by the rapid growth of transportation and
communication and furthered through the internet.

Figure: PESTEL Analysis
Source: Professional Academy
Political ● Globalization has reduced the threat of one country attacking
another country as they have become interdependent.
● It causes migration to other countries which may cause stress on
the housing and service industry to accommodate them.
Economic
● Foreign investment tends to increase dramatically resulting in
economic boost, industrial restructuring etc.
● The benefits may be unjustly directed towards the rich nations
thus creating further inequality.
Social
● Cultural exchange is taking place and thus people now have more
open and accepting mindset.
● Globalization has enabled the easy access to drugs and other

narcotics which is reducing the general health of the youngsters.
Technological ● Global competition stimulates development and distribution of
new technologies that lead to further growth.
● The technologies can be used by perpetrators of crime to serve
their agenda. Thus, Crime rates tend to increase.
Environmental
● Alternative energy sources are being used more widely as the
technology is becoming available due to globalization.
● Use of chemicals and other toxic products causes soil, water air
pollution. It results in loss of flora and fauna. Many species have
become extinct due to loss of habitat.
Legal
● The legal decisions are influenced by laws of foreign countries.
Human rights laws are being enforced all over the world.
● Wages have decreased as the developing and service-based
countries provide equal labour and services at a much lower cost.
Globalization has a net positive effect all over the world. The world has shrunk down and
everything can be accessed globally. The markets have expanded considerably and profit
margins have increased. There is a free flow of labour all over the world and industrialization
and improvement of infrastructure is taking place everywhere, but its negative effects cannot be

denied. It has caused considerable environmental degradation. The local and small producers
have been unable to cope up and thus suffered. (Macdonald et al, 2011)
When it started in 1948, McDonald's was mostly an American company. Due to globalization, it
has now become a brand with over 36000 restaurants all over the world. In Poland, it has
changed people’s food habit. For example, Polish people preferred pork over beef but now beef
has become one of their staple foods.
Organization’s CSR responses
The Corporate Social Responsibility of the roles in this company is extremely hard to buy and
increase the sale with a huge tossed way of understanding and creating major criteria of the
company and society hereby notified that disclosing and copying of CSR are attractive while the
way society looks after the following topic. CSR is a broad topic which encompasses many
aspects of business, ethics, and relationships. The most recently the notion of corporate
responsibility has raised in importance and business cannot just consider their stakeholders being
solely their customers and shareholders. It has an intricate supply chain which incorporates other
industries such as a transport, farming, agriculture, ecology, forestry, technology, health science
and nutritional benefits. (Morgan et al, 2017)
Figure: Mc Donald CSR image
Source: Mc Donald CSR
The four corporate responsibilities by Carroll are –
Encompassing the economy - hence as the travel to the notification starts the main corpses are
revenue and what not to this tangible market production and distribution to various outlets.
(Wright, Macdonald and Groom, 2016)

Legal and ethical - the production is affected in this part of the world where everything is a
normal hierarchy and still, ethics create an emergency to the phrase of the ecological distribution
of flooding and benefits of Gooding. Cannot have sales where food in culture is banned.
Discrete expectations- the main motive from the market is to have incorporated with various
offers from the flooding and technologically challenged market where the objective is to have a
biased market of taste buds.
Philanthropy- the main motive about the individual is to hide out a certain thing which is known
as the main market motive of gaining sales and not losing sales due to inadequate features of
buying and selling of intuitive propagation in the society. (Macdonald et al, 2017)
The two issues are -
Product- the market ceases the process of making products which are rein life with the society
and makes the most of the same which helps a dominion aspect of beings which are represented
by the market. (Macdonald, Burke and Stewart, 2017)
Buyers - the market sellers are respected if the product is too good for the market to feed on the
yield that is somewhat a great deed to the society and makes sense when the market ceases more
information about the market and helping each other on the same part of the world.

Conclusion and Recommendations
In 1979 Carroll built upon the previous scholarship to define CSR as a construct that
“encompasses the economic, legal, ethical, and discretionary expectations that society has of
organizations at a given point in time. McDonald is a common Scottish patronymic surname
meaning "son of Donald," a given name meaning "world ruler," the creator of the world of food
positioned at the point where the society claims to be the best in the business and has an impact
on the world of food rather fast food industry and creating a havoc at the market. Where the part
of affirmation is subjected towards the management part we consider the envious market into
three marketers number one would be mitigation of business where environment is not only the
factor of choice rather the choice is tangent, second would be marketing strategy where the
extremes are to be faced in terms of revenue of the company and the third one is the explanation
from point one and two which can be determined as level one part of production.
References
 Connelly, M.P., Li, T.M., MacDonald, M. and Parpart, J.L., 2015. Restructured
worlds/restructured debates: globalization, development and gender. Canadian Journal of
Development Studies/Revue canadienne d'études du développement, 16(4), pp.17-38.

 MacDonald, G.K., Brauman, K.A., Sun, S., Carlson, K.M., Cassidy, E.S., Gerber, J.S.,
and West, P.C., 2015. Rethinking agricultural trade relationships in an era of
globalization. BioScience, 65(3), pp.275-289.
 Teece, D.J., Pisano, G. and Shuen, A., 2014. Dynamic Capabilities and strategic
management. Strategic management journal, 18(7), pp.509-533.
 Macdonald, K.A., Penno, J.W., Lancaster, J.A.S. and Roche, J.R., 2008. Effect of
stocking rate on pasture production, milk production, and reproduction of dairy cows in
pasture-based systems. Journal of dairy science, 91(5), pp.2151-2163.
 MacDonald, L.A., Härenstam, A., Warren, N.D. and Punnett, L., 2008. Incorporating
work organisation into occupational health research: an invitation for dialogue.
 Macdonald, E.K., Wilson, H., Martinez, V. and Toossi, A., 2011. Assessing value-in-use:
A conceptual framework and exploratory study. Industrial Marketing
Management, 40(5), pp.671-682.
 Wright, J., Macdonald, D., and Groom, L., 2016. Physical activity and young people:
Beyond participation. Sport, education and society, 8(1), pp.17-33.
 Macdonald, I., Burke, C. and Stewart, K., 2017. Systems leadership: Creating positive
organisations. Taylor & Francis.
 Morgan, S.J., Pullon, S.R., Macdonald, L.M., McKinlay, E.M. and Gray, B.V., 2017.
Case study observational research: a framework for conducting case study research where
observation data are the focus. Qualitative health research, 27(7), pp.1060-1068.
 Macdonald, K.A., Penno, J.W., Lancaster, J.A.S., Bryant, A.M., Kidd, J.M. and Roche,
J.R., 2017. Production and economic responses to the intensification of pasture-based
dairy production systems. Journal of dairy science, 100(8), pp.6602-6619.

Appendices
Appendix 1

Figure: An image of Macdonald brand.
Source: Tree hunger
Appendix 2
Figure: Supply chain management
Source: Mc Donald website
Appendix 3

Figure: PESTEL Analysis
Source: Professional Academy
Appendix 4
Figure: Mc Donald CSR image
Source: Mc Donald