University Assignment: McDonald's Case Study - BUS104, Semester 2

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Added on  2022/12/20

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Case Study
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This case study examines McDonald's Australia, focusing on the leadership of Andrew Gregory and the company's management strategies. The analysis covers various aspects, including McDonald's organizational structure, managerial roles, and the challenges faced in a competitive market. The study explores the functions of management, such as planning, organizing, leading, and controlling, and how these are applied within the McDonald's franchise. It also delves into the interpersonal, informational, and decisional roles of managers. The case study highlights McDonald's competitive advantages, including innovation and customer service, and compares the company's structure to that of non-profit organizations. The assignment utilizes references from Robbins, Bergman, Coulter, and other academic sources to support the analysis.
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