Comprehensive Analysis of Leadership and Management at McDonald's

This report delves into the intricacies of leadership and management within McDonald's, a prominent player in the food industry. It begins by defining and contrasting the roles of leaders and managers, highlighting their distinct characteristics and contributions to organizational success. The report then explores the practical application of these roles within McDonald's, providing real-world examples to illustrate their impact. Furthermore, it examines various leadership models and their relevance in the context of the fast-food giant. The analysis extends to the key functions of management and their strategic importance. The report concludes by assessing the influence of the business environment on management activities, providing a holistic view of leadership and management practices at McDonald's. It offers a detailed understanding of how leadership and management strategies contribute to the company's operations and overall objectives.

MANAGEMENT AND
OPERATION

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
a) Definitions of a leader and manager.......................................................................................1
b) Comparisons of the roles and characteristics of leaders and managers..................................3
c) & d) Role of leader and function of manager in McDonald with some example...................6
e) Different leadership model......................................................................................................8
TASK 2..........................................................................................................................................10
CONCLUSION..............................................................................................................................16
REFERENCES .............................................................................................................................17

INTRODUCTION
Management and operation for a organisation is related to design, execute and control
various activities and utilize resources into specific goods and services. All these procedure help
to implement organisation's strategy and planning in appropriate manner. Through this process
employees contribute their services to convert raw material and labour in quality product and
service for customers and its satisfaction (Ale, 2010). This management process is used to
acquire effective cost with revenue to attain highest net profit easily. This project report is based
on two different organisation as McDonald which is a food industry and was established in the
year of 1940 by Richard and Maurice McDonald. In other hand second industry is Amazon
which is a e-commerce organisation founded in the year of 1994 by Jeff Bezos. This project
report represents role and characteristic of manager and leader and its affect in different
situational context. It includes different leadership theories and various key approaches to
operation management. At last it determine impact of business environment upon management
activities.
TASK 1
a) Definitions of a leader and manager
In McDonald manager and leader provides their contribution to attain organisation's
desired objective and goal effectively. They both are very different to each other as -
Manager – Manager is a person who create organisation's objective and vision to get
success in future. They are work to create, organise, implement, monitor and control business
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activities properly. In firm, manager make strategy to utilize all resources properly and get
effective productivity easily. Manager of organisation belongs to work oriented approaches who
expects more revenue over their products and services. They perform to manage all program in
systematic form and to control unnecessary activities from their workplace (Baboli, 2014).
Leader – They are the individual personality of organisation who adopts unique quality
to lead on people in appropriate manner. Leader is play a most important role in organisation to
motivate other employees or provide them proper guideline to achieve future goals accurately.
They works to enhance employees skill and working ability to attain various challenges easily.
Through their guideline, employee's create their own strategy to achieve organisation's objective
in effective manner. Leader build positive and working environment in work place their working
staff to make them more comfortable with management or other staff members.
Difference between leader and manager -
Manger and leader of organisation plays different role to attain organisation's objective in
appropriate manner. There is a difference between manager and leader of McDonald such as -
Manager Leader
Manger of McDonald is provide their service
to create organisation's objective and goal to
get higher success.
Leader provide their services to motivate
employees and provide them proper guideline
and direction to achieve organisation's
objective.
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Manger build various strategy and planning for
their working approaches.
Leader implement all these planing in
appropriate manner.
Manager are work oriented. Leaders are task oriented.
They are work to attain higher success and
build competitive activities in market.
They are provides various services in
motivational skill for their employees.
b) Comparisons of the roles and characteristics of leaders and managers
Manger and leaders are very different to each other same as their role and characteristic
also distinguished them from another one. But the main objective of them is to achieve business
objective easily through their own and workforces working contribution (Branch, 2012). There is
brief compression between manager and leader's role and features such as -
Role of Manager Role of the Leaders
There are various role managers such as -
 Create a goal – Manager of
organisation is work to create
organisation's objective and goal to get
higher success in future. It is the one
most important activity of organisation
that helps to build their own image in
target market and in front of
There are various role leader such as -
 Monitoring- Leader of organisation is
work to monitor and analyse business
activities and employees skill to
enhance them properly. In this process
they monitor business activity and
control necessary business approaches
to build and create positive working
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consumers. All the business activities
are implemented manager's this
working approach.
environment. Through this process they
identify employees skill and working
approach to adopt different task easily.
 Organise – Manager of McDonald
organise their business activity in
proper manner. In this process they
provide various task to employees
according to their skills and working
capacity. It is core process in which
manager make effective plan to
contribute different kind of work to
able person in business organisation
(Burke, 2013).
 Provide training – This is
responsibility of leader to provide
effective training to their employees
after monitoring their skills and
working ability. Through this process
they improve their interpersonal skill
and working capacity to attain
organisation's objective easily. Training
and learning is a need of employees and
organisation to get effective outcome of
employees services.
 Decision making skill – This is a role
of manager to to make appropriate
decision according trio organisation's
need. For this manager needs to be
more skilled and experience who can
easily take effective decision after
 Communicate – It is quality of a leader
that they effectively communicate with
their employee to reduce barriers and
conflicts from organisation. Through
this process they can easily build a
positive relation with employees to
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analyse situation. In this process
manager needs to be impartial who
provides effective decision and build
positive relation between employees.
reduce their problem by providing
proper solution. Through this process
they made comfort zone for employee
who can easily convey their problems
to leader.
Different features of leader and manager -
Features of the Manger Features of Leader
 Discipline – This is a quality of
manager that they have to be more
punctual and disciplined by
organisation's working activities to
provide effective guideline to their
workforce. In this process discipline
need to be in time management activity,
dress code of employees, leave and
holiday as well as work oriented
activities (Chen, 2011).
 Inspiring behaviour – Leader of
organisation needs to be more inspiring
who can easily motivate their
employees toward various goal and
working approaches. Main objective of
leader is to build effective strategy and
planning to manage different working
approaches to get effective outcomes
easily. Through this process they can
easily motivate employees to attain
different challenges easily of market.
 Commitment – Manger of company is  Confident in their working
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create various activities for their
products or services as well as
employees welfare. So they need to be
very passionate and strict in their
decision toward whole organisation, its
objectives and overall activities.
approaches – It is a quality of leader
that they have to be more confident in
their working skills because they work
to implement all the planning and
strategy of manager properly. Through
this process they can easily provide
appropriate direction and guideline to
staff members.
c) & d) Role of leader and function of manager in McDonald with some example
A business organisation always attain higher success through effective contribution of
their employees. In this process manager and leader contribute different service in organisation
to get effective outcomes easily. They both are very different to each other but their objective
and motivates are almost same toward company and employees.
Role of leader – For McDonald, leader are provides their services to attain organisation's
objective clearly. Leaders are having various kind of role in organisation and they have to
perform such in right prospect -
 To provide directions – Leader of organisation is working for their employees and
facilitates them suitable path way which helps them in performing their assigned task and
project and capture organisational and individual objective. Through their direction and
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guidelines employees of McDonald provide their effective services to customers (Cruz,
2011).
 Communicator - Leaders are best communicators as they are provides every
informations which are framed and generated by top level of management. Leaders are
have signify ability to make a person understand and boost their morale. For it is very
important that they use effective communication skill to provide effective direction to
other employees clearly. This process will helps to reduce conflicts and barriers from
organisation and build positive working environment easily.
 Monitoring and controlling – As it is important to monitor organisation's activities in
appropriate manner to get a brief information for various area that needs more efficiency
for future objective. Through this process leader of organisation monitor various working
approaches of their employees top providing effective training and learning to them
according to their own and organisation's need.
Functions of a manager – manager is a individual of organisation who create vision and
objectives for company that employees need to attain effectively. There are various kind of
function of manager are given below such as -
 Planning – This is one most important function of manager in which they plan various
organisational activity to get higher success easily. Manager's plan and strategy needs to
be more effective that helps to get competitive advantages easily. For example manager
of McDonald make various plan and strategy to provide quality products to their
customers in effective cost. Through this planning their organisation make their own
reputation in target market after facing strong competition (Expósito, 2016).
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 Organising – This function of manger includes implementation of various planning that
they done for their organisation. In this process manager organise various business
activities to attain future goal and objective effectively. Through this process they
allocate various task to their employees according to their skills and working capacity.
For example manager of McDonald can easily utilize various resources to get effective
outcomes easily.
 Staffing – This is the function of manager to identify employees need for organisation
and conduct a recruitment process to get skilled and experience candidate for their
organisation. For example manager of McDonald conduct their staffing process to get
energetic employees who provides proper services. In this process they also provide them
effective training to understand organisation's objective and attain them properly.
 Coordinating – This is a most important function of manager in which they build
coordination between their staff member. This process helps to provide effective outcome
of manager's activities that lies with the implementation of best practices in organisation.
This process help to improve communication skill and leadership quality of a individual
easily. For example manager of McDonald can easily coordinate with their employees to
get effective outcome of their objective and strategies.
e) Different leadership model
In a business organisation different kind of leaders are provides their services to get
company's goal effectively. They helps to provide effective direction and guideline to their
employees to attain organisation's objective easily. Leaders are build various planning and
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strategy for McDonald to improve valuation of their products and services easily. Through this
approach employees improve their interpersonal skill and working capacity to providing
effective services to customers according to their demand and need. There are various kind of
responsibility of leader in McDonald as provide motivation to employees, monitoring their
working skills and capacity to providing effective training to them, provide specific direction and
guideline to attain effective organisation's goals. In a business organisation various kind of
leadership theories are required to fulfil organisation's ned easily. There are different type
leadership theories are given below such as -
Situational Leadership – These kind of theories are beneficial for those organisation
who adopt different kind of situation to attain organisation's objective easily. In this process
leader needs to adopt different attitude to face various situation properly. This process is
determine in two different situation such as primary and secondary. Primary situation determine
how leader face different situation to make effective planning and strategy and in secondary
approach leader implement their style and ideas to provide proper solution for those situation.
Main objective of all leadership theory is denote only one think that how a leader solve
organisation's task properly that help them to achieve future objectives properly (Fayol, 2016).
System Leadership- In this leadership style, leader manage their activities in a
systematic way to face various challenges easily. In this they monitor and analyse employee's
skill and their working capacity to provide the, effective task according to their ability and
working approaches. After this process they help to provide them appropriate training to develop
their interpersonal skill and working capacity that help them to face different kind of challenges
from target market. After this process or leadership skill organisation can easily get desired
9

outcome in effective manner and their employees enhance their interpersonal skill properly. But
it is required need of this theory that their employees properly understand leaders direction and
guideline to get higher profit easily.
Contingency Leadership – This leadership style is closely related to situational
leadership approach because in this leader of organisation also make various strategy according
to different situation. In this process leader of organisation implement their strategy according to
different task as per company's and employees requirement. Situational and contingency
leadership theory is make some difference because in situational theory leaders are make various
planning according to specific situation and in contingency leaders are enhance their and
employees capability to face difficult situation easily.
TASK 2
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