Business Strategies for Mendelssohn Technologies: A Detailed Report

This report provides a detailed analysis of business strategies for Mendelssohn Technologies, focusing on four key areas: hardware, software, and networking infrastructure, including cloud services; customer relationship management (CRM); business intelligence (BI) tools; and the integration of social media. The report defines business strategy and highlights the benefits of cloud services such as auto-scaling, high security, and identity management. It explores various cloud providers like Microsoft Azure, Amazon Web Services (AWS), and Google Cloud, as well as the role of machine learning. The report also covers the importance of systems and application software, along with networking infrastructure. Business intelligence is defined, and data mining techniques and their advantages are discussed. The report then delves into customer relationship management (CRM), its aspects, tools, and uses. Finally, it addresses the role of social media in e-marketing, including social media policies and recommendations for implementation. The conclusion emphasizes the importance of these strategies for the organization's long-term business planning, supported by a bibliography of relevant academic sources. The report includes recommendations for implementation of cloud services, CRM, tools and social media policies.

Business Strategies for
Mendelssohn Technologies
Name of the Student
Name of the University
Student ID

Introduction
Hardware, Software and Networking Services
Business Intelligence
Customer Relationship Management
Social Media
Conclusion and Recommendations
Summary
Bibliography
List of Topics

 Business Strategy is defined as the
formulation, evaluation and implementation
of various significant decisions.
 It is the most important high level plan of
leadership, which helps in attaining the
organizational objectives and goals.
Introduction

The cloud services consist of several
benefits. They are given below:
 Auto Scaling services
 High Security
 High Compliance
 Self Services
 Instant Provision
 Identity Management Features
Hardware, Software and
Networking Infrastructure /
Cloud Services

The various cloud providers are as follows:
 Microsoft Azure
 Amazon Web Services or AWS
 Google Cloud
Cloud Providers

The three cloud providers provide machine
learning techniques.
 Amazon Web Services or AWS: Polly
 Google Cloud: Tensor Flow
 Microsoft Azure: Deploying of Algorithms
Cloud Providers with Machine
Learning

The computer hardware can never work
without the help of computer software. Two
kinds of programs are present. They are as
follows:
 Systems Software
 Application Software
Networking Infrastructures

Two types of these application program
packages are present. They are as follows:
 Vertical Packages
 Horizontal Packages
Application Program
Packages

Business Intelligence or BI are the tools,
applications, technologies as well as
practices, which could be utilized to
eventually collect, integrate, analysis, and
present the raw information of the company
to create the actionable and insightful
business information.
Business Intelligence
Definition

There are some of the most important
techniques of data mining. They are given
below:
 Basket or Affinity Analysis
 Sales Forecast
 Database Marketing
 Inventory Planning and
 Customer Loyalty
Data Mining Techniques

The major benefits of business intelligence
or BI are as follows:
 Acceleration and improvement of the
process of decision making
 Optimization of the procedures of the
internal business
 Helping in driving the new revenues
 Identifying the trends in market
Advantages of Business
Intelligence

The tools and techniques of this business
intelligence are extremely important for all
the data driven Decision Support System or
DSS. This business intelligence is utilized
interchangeably with the proper briefing of
queries, report tools or books and the EIS or
executive information system.
Decision Support System