River Café Menu: Development, KPIs, and Pricing Strategies

This report provides an analysis of menu development, planning, and design considerations for River Café, emphasizing key aspects such as costing and pricing strategies. It explores direct and indirect costs, various approaches to menu costing and pricing (including pricing by competition, demand analysis, proportion costs, and raw food costs), and the importance of KPIs in menu development. The report also offers recommendations for enhancing online market availability, strengthening KPI engagement, providing employee training, and maintaining optimal hygiene services. The study concludes by highlighting the significance of menu planning and the need for River Café to synchronize direct, indirect, and overhead expenses to achieve diverse operational improvements. The importance of KPIs and strategic recommendations for strengthening customer engagement are also emphasized.