MG414 Organisational Behaviour Report: Amazon's Culture & Motivation

This report provides an in-depth analysis of the organisational behaviour of Amazon, examining its company culture, employee motivation strategies, and communication effectiveness. The report begins with an executive summary and an introduction to organisational behaviour, emphasizing its multidisciplinary nature and impact on job structure, performance, and leadership. The main body of the report identifies Amazon's culture using Handy's cultural topology model, exploring how culture enhances the company's effectiveness through communication strategies. It evaluates the role of culture in employee motivation, specifically referencing Maslow's hierarchy of needs, and discusses how Amazon can further leverage its culture for continued success. The report concludes with a summary of findings and a list of references.