MG629 Developing Leadership & Management Skills: Report CW1

This report provides an analysis and comparison of management and leadership, focusing on their impact on organizational performance. It uses Mark and Spencer as a case study to illustrate key concepts. The report examines key performance metrics across financial, customer, and process performance areas. It also discusses the importance of benchmarking and the relationship between leadership and management in achieving organizational goals. Desklib offers a variety of similar reports and solved assignments for students.

LEADERSHIP

EXECUTIVE SUMMARY
This project can be summarised as the organisation compares and analysis the Management and
Leadership this can be clearly seen that Managers work according to the goal and objectives they
want to achieve with the employee's who performs task on the recent project of the company.
The leadership can be defined as this process has long vision and leaders are with special skills
and special power to perform any task and they guide their followers with exceptional style and
charisma. There are three form of Key Performance Metrics which influences the performance of
the company in a wide manner. And this project also show the impact of leadership on the
organisation and management performance which affects the working of the firm. The company
can perform standards comparison through performing benchmarking and its continuous process.

Table of Contents
EXECUTIVE SUMMARY.............................................................................................................2
INTRODUCTION...........................................................................................................................4
TASK...............................................................................................................................................5
Analysing and comparison of Management and Leadership......................................................5
Illustrating the key performance metrics of the market, industry and organisational sector......7
Explain the organisational leadership and management performance........................................8
CONCLUSION..............................................................................................................................11
REFERENCES..............................................................................................................................12

INTRODUCTION
Leadership is the process and ability of a person or group which influences and guide the
members or followers of the company. Leadership is all around making difficult decisions,
making sound, providing followers with knowledge, creating and evaluating a clear vision,
establishing goals and important tools to achieve companies goals and objectives. Leaders are
mostly required in many aspects like business, politics and society to community-based
enterprise. An effective leader should follow these characteristics that is strong communication,
self-confidence, management skills and innovative and creative thinking, the person who is
willing to take chance, risk and has openness to change with leader mind and in time of crisis the
person will react quickly (Zhou and Black, 2018). Mark and Spencer is the company which deal
in clothing, food and beverages and has many stores around the globe. It was founded by
Michael Marks and Thomas Spencer from Leeds in the year of 1884. It has headquarters in
England, London and area of Paddington. It has stores more than 959 in UK which also includes
stores of food and beverages. This company also offers online purchase and food delivery
services in join venture with Ocado. This project stated that analysing and comparison of
Management and Leadership which shows that leadership is more about being charismatic and
managers are more formal, the three metric tell about the performance of the company with the
help of plan and procedure and how organisation is leaded by the companies leader and how
managers manages the companies performance.

TASK
Analysing and comparison of Management and Leadership
Management is also known as Managing, It is the administrative department of an organisation,
it can be anything of like business, government body and non-profit organisation etc. Its an
science and art of managing resource for any business(Conrad, 2022). Management has all the
activities like setting strategies for an enterprise and also coordinates the effects of its workers to
accomplish the goals and objectives through the application which are variable for the resources
that can be natural, technological, financial and HR. Management process is handled by
Managers.
Leadership is the process which captures essentials of being prepared who inspires other people.
Effective Leadership is also based on the idea that is it should be both borrowed and it also can
be original that can effectively communicates to others. The way of communicating is very
engaging in nature and leaders give enough time to act on the task. The leaders are inspired
other people to act and similarly direct them in a way they act. The leaders must be personable
enough for other people and to follow the order according to them. Leaders should have very
sharp skills to know what is best way to use employee's talent and knowledge and the resources
of the company's disposal. Leadership may also known as organisation's management structure.
Leadership Management
Definition Leadership can be defined as
the ability of person by which
he can motivate, influence and
enable other people to
contribute for the effectiveness
and contributes towards
profitability of the organisation
for which are working for.
Management is the procedure
in which manager direct,
control group of people or the
entities, the purpose of
harmonizing and coordinating
that group of people towards
the achieving the goals and
objectives of the firm.
Personality Style The leaders are often known
with mercurial and brilliant
and great charisma (Daniël and
Mangers always be rational, as
they are controlled problem
solvers. They often focuses on

Dochy, 2019). Yet, the leaders
are seen as very private and
loners people. They are really
comfortable in doing
something crazy and wild with
full of risk factors and almost
every leaders has very high
skills of imagination.
objectives, goals, availability
of resources and personnel.
Mangers personalities more
likely leans towards the
intelligence, strong will,
persistence and analysis.
Orientation People-oriented Task-oriented
Focus Helps to lead people Manages the work of the
people
Outcomes Believes in Achievements More likely focus on End-
Result.
Approaches to Task They look at the problems and
simply solve them, creative
solutions and devise new by
using their charm and
charisma and commitment that
excites them, motivates and
helps them to focus to other
problems to solve and excel
them.
Creating policies, strategies
and methods to create the ideas
and team then to combine
them to work operations
easily(Qazi and Qazi, 2019).
They empower people by
values,views and principles.
They also believes that this
combination decreases the risk
and generate success.
Approaches to Risk Risk-takers in nature Risk-averse in nature.
Role in decision-making Facilitative Involved
Styles Consultative, transformational
and participative
Autocratic, Authoritative,
transactional democratic and

consultative.
Power Through Charisma and influences by
style
Position and holds Authority
on the people working under.
Organisation Leaders have Followers Mangers have subordinates
Appeal to Heart Head
Summary- Leading and Managing are very two different way how to organise people.
Leadership is a process in which leaders set new direction and vision for group of people that
they follow. Example, leader are person who are spearhead for a new direction of the company.
Meanwhile, Management is the procedure through which people are controlled and directed in a
group according to the values and principles that is established already. The manager uses a
rational, formal methods while leaders uses more stirs and passion emotions.
Illustrating the key performance metrics of the market, industry and organisational sector.
They are also referred as Key success indicators (KSIs), This process varies from between
industries and between organisations it depends on the performance criteria. For example,
company software has fastest growth in its industry, year-over-year (YOY) revenue has grown
and its performance indicator. KPI as follows:
 Financial Metrics- The indicators are truly focus on the profit margins and revenue. Net
profit is focused on profit-based measurements, it presents the amount of revenue that
remains, and profit margin for the stated period of time, after doing all the
accounting,taxes, firm's expensive and payment of interest for the exact period of
time(Afridi, 2021). A financial KPI that is also called the “current ratio” that focuses
more likely on the liquidity and that the firm can calculate by dividing firm's assets that
are current by its current debts. Although different industries have different debt
financing amounts, so firm is only need to compare its current ratio to other enterprises
within the similar industry. Mark and spencer been a big company has to focus more on
the revenue to maintain the brand image and goodwill in the market.
 Customer Metrics- Customer-focused KPIs basically on the Center on customer
satisfaction,customer retention and per-customer efficiency. The (CLV) Customer

lifetime value focuses on the total amount of money which a consumer is spend on the
goods over the over relationship of business (Rudolph, Zacher and et,al., 2020).
Customer acquisition cost (CAC), by comparing it represents the marketing cost and total
sales required to land a new consumer. The comparison of CLV and CAC businesses that
measures the effectiveness of the consumer acquisition efforts. Mark and spencer is
customer-oriented company it more focus on customer being satisfied with services and
good provided by the company online and offline on stores.
 Process Performance Metrics- This metrics aim is to monitor and measure the
operational performance all over the organisation. In this, the firm divide number of
defective products with the products which are totally produced, for example, the firm
measure the percentage of products that are defective and eventually companies target is
to lower the number as much as possible(Gandolfi and Stone, 2018). Through out this
time represents the total amount of time which is taken to run the particular procedure.
For example, Mark and spencer sells food items, throughput can measure how much time
is taken to service one average consumer and in how much time food is been delivered to
them.
Explain the organisational leadership and management performance.
The working of business has changes eventually with time and also the changes will be
continued due to global economic dynamics. The change in economic system during all these
years particularly they reflect the behaviour of the market-place, businesses, in the basic
economy.
Impact of leadership and management in the relation to the overall performance of the
company-
The leaders are strict and accepted to follow the rules for leadership, as they want to succeed as
leaders. The golden rule states that, “ leadership is the procedure of not the position but of
leaning. Leaders are learners and this process is continued process to learn and to achieve the
company's that Mark and Spencer objectives and goals and for advancement of the career”. In
the company like Mark and spencer leadership should have relationship as leaders for company
should be inspirational which followers eventually choose to follow. If leaders are succeed in
this the followers will strictly listen to leader and this will increase production of goods and
profit margin of the company. The leadership has that power to do extraordinary things which

will affect sales of the company as the quality of product, marketing, unique advancement and
advancement of technology can be used to increase production and processes (Griffin, 2021).
Therefore, there is natural relationship between management and leadership. The manager has
power who leads discipline, shows the way to proceed work and also look towards the goals of
the company and organisational success. But sometimes when correction is ignored, this leads
other astray which includes multi-billion corporations. The leaders has to set the agenda, which
indirectly influences the culture of the organisation for long period of time and also the
effectiveness of the company. The performance Management includes the three stages as
follows: 1. setting goals and motivating the workers( this is the mostly in the beginning before
not much action has been performed) 2. Encouragement ( this is applied when task is
accomplished) and 3. Consequences and Rewards ( this is applied after the task is completed).
When this is correctly applied, performance management people accomplish even greater
desires, and achieve organisational goals successfully.
Managers and leaders set the context in which the members of the firm performs to achieve the
goals of the company Mark and spencer(Keeling, 2018). Leaders model, if leaders want to
achieve the high standards, gain commitment and the leader should be models of the behaviour
as they expect from others, so they should have clear values. Leaders inspiration is shared with
the vision and process. Leaders should enable followers to act and should encourage them
through heart of their constituents to carry it on further.
Here is some elements through which Managers and Leaders will impact the organisational
behaviour through efficient and effective performance.
 Managers controls and leaders inspires.
 Leaders have long-term viewpoint and Managers hast Short-term viewpoint.
 Leaders helps in development and Mangers helps to maintain the developments.
 Leaders are innovate in nature and Managers are administrate in nature.
Benchmarking- is the process which refers to the standard or a comparison of comparison. This
means that certain processes, objects, products, methods and services are compared with the last
defined benchmark. This is kind of instrument for analysis and comparison. In elaborated form,
when company's own performance is compared to the other enterprise's performance. With the
helps of yardstick the comparison is done and that is called benchmarks ( Poletto, Patti and et,al.,

2021). This is a continuous process and benchmarking is not one time process and it is known as
“best practices” that guide the company.
The phrases of benchmark comparison.
 Determine what to benchmark- Expand your reach. Mark and spencer can open more
stores in different parts of the countries. They can broader mores social media footprints
and can create buzz between the consumers.
 Form a benchmarking team- New process new department, there is always a team
formed for new product launch by this there will be no burden on the existing process of
production and working environment of the firm will be immersible.
 Identifying Benchmark Partners- In this step, Mark and spencer needs to look for the
competitor firm or those firm who sells similar product compared to the product of the
company. For example, Jockey.
 Collecting and Analysing Benchmarking Information- Company needs to figure out
all the challenges they will face on the market. Cost and revenue synergy, fluctuation in
sales and maximization of profit from the target market.
 Taking Action- If there is any change needed in the market plan and in the firm
strategies. The changes should be done and recheck (Xia, Savarese and et,al., 2020).
So,during the implement and execution of the services and goods in the target market-
place is performed. Feedback from consumer is also necessary.

CONCLUSION
This project can be concluded as the company analysis and compares the Leadership and
Management in this is clearly seen that leadership comes with charisma and style of their own
from which they guide their followers to work for them and Mangers are very precise and formal
they conduct there work to the employees and analysis there performance according to their
work done. Mangers follows the clear and formal procedure for the task force within the
organisation and processes. There are three form of key performance Metrics which is also
known as KPI, this helps the company/industry/market to perform within the criteria. Like
company software are growing year to year in the market. The Financial Metrics focuses on the
revenue and profit margin of the firm. The Customer Metrics focuses on customer satisfaction,
retention and customer acquisition cost and per customer efficiency etc. and the last is Process
Performance Metrics which focuses on the monitor and measure of the operational performance
across the enterprise. This project also throw light on leaders leads the organisation and the way
Managers manages all the working of the company which directly effects companies
performance. Leaders are inspirational and Mangers are more likely controlling as a person.
Leaders have long term view and Mangers focuses on the short- term task. At the end of the
project, the company can compare or do benchmarking of the company's performance which is
compared with the similar organisation's performance. This is also a continuous process. Which
can be performed by determining the benchmark then form a team for performing benchmarking,
after this step identify the benchmark partners and collect and analyse the benchmarking
information and at the end take action and make changes accordingly.

REFERENCES
Books and Journals
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(Zhou and Black, 2018)(Conrad, 2022)(Daniël and Dochy, 2019)(Qazi and Qazi, 2019)(Afridi,
2021)(Rudolph, Zacher and et,al., 2020)(Gandolfi and Stone, 2018)(Griffin, 2021)(Keeling,
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