This report provides a comprehensive analysis of micro and macro environmental factors impacting global business operations. It delves into the significance of these factors, including political, economic, social, technological, environmental, and legal aspects, and their influence on decision-making and performance. The report also examines micro factors such as customers, suppliers, competitors, employees, shareholders, media, and financers. Furthermore, it emphasizes the need for organizations to manage responsibly and sustainably, incorporating ethical considerations and corporate social responsibility (CSR) to address social, cultural, economic, and environmental issues. The study concludes by highlighting the critical role of these factors in achieving operational efficiency and organizational objectives, promoting ethical practices, and sustainably developing responsibility towards various environmental issues.