Comprehensive Report on Room Division at Milestone Hotel

This report delves into the critical aspects of room division within the hotel industry, using Milestone Hotel as a case study. It explores the roles and responsibilities of reception staff, identifies key issues in the hospitality sector, and analyzes various factors influencing service quality. The report examines revenue and yield management, including strategies for maximizing occupancy rates and implementing price discrimination. It also details the sales tools employed by Milestone Hotel, such as promotional offers and overbooking practices, and provides insights into forecasting techniques and numerical data analysis. The report includes calculations of occupancy percentages and average room rates based on provided data, culminating in a conclusion that emphasizes the significance of room division in hotel management and control. The report is supported by references to relevant books, journals, and online resources.

ROOMS DIVISION

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK A...........................................................................................................................................1
Covered in PPT.......................................................................................................................1
TASK B...........................................................................................................................................1
4.1 Management of revenue and yield...................................................................................1
4.2 Sales tools used regarding room division.........................................................................2
4.3 Forecasting and numerical data regarding room division................................................2
4.4 Calculation of on the basis of given information............................................................2
CONCLUSION ...............................................................................................................................3
REFERENCES................................................................................................................................4

INTRODUCTION
Room division is an important aspect that is required to be considered by hotel industry
so that operations can be carried out in most appropriate manner. The service delivered by the
room division department is explained under this study. It consist of various role and
responsibilities of reception staffs that they carried in serving their customers. Some of the issues
those are being arises under hospitality sectors are being identified in study (Abbott, 2014). Most
of business performance are based on various factors that influence the services and related tools
and techniques are being used as to maximise the occupancy rate in hotel. The main objective of
report is based on statistical data those are related with room division is also explained under this
project report.
TASK A
Covered in PPT
TASK B
4.1 Management of revenue and yield
Role of revenue are basic requirement of totally yield that make right form of
management activities. For the expansion of hotel branches they are trying to implement new
strategies so that more and more customers will enjoy the facilities of the hotel services. The
yield of the hotel is measured through yield calculations. Its profitability is identified through
using current and previous year growth percentages (Sporn and Roberts, 2012). So many points
are being explain under hotel division that would incurred from generation by selling total
number of room should be divided properly. It determine the percentages of expected results are
achieved by milestone hotel with particular time durations. It comprises of various sections that
would be the main centre of attraction and other specific features offered by hotel..
 Price discrimination: It is a best approach that are being used in hotel industry to
increase more sales and revenues. Management charge several price to its different
customers as per the choice of economy and requirement (van Mil and et. al., 201Z).
 Tariff structure: It is said to be that rate which offered by hotel to its applicable
customers in respect of services use by them.
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4.2 Sales tools used regarding room division
The sales plan used by milestone hotel are providing variety of duty plan if they are from
outside region. This type of method includes various pass rate, using 3D promotion, and
marketing to personas are included under business organisation. By offering seasonal offers or
packages to its customers that will help to negotiated rate techniques. Discounts on repeated
service used by customer that would help to introduce competitive advantages in hotel industry.
Over booking is a kind of facilities that are being used by customer prior to its booking in future.
It will help to generate maximum profit for the hotel industry (International Tourism and
Hospitality Management. 2016). Another important aspect is no show which is responsible for
cancellation of reservation and extra charged penalties will also help to earn profit.
4.3 Forecasting and numerical data regarding room division
Prediction is a kind of techniques which estimated revenues and dreamed of services by
utilising various tools and techniques. Some of them are royal room and sweat room or
combination of both that a hotel industry is being used in their business operations (hang and et.
al., 2013). The increase or decrease in demand and sales of hotel profit are reduce loss because of
hotel reservation at the closing time. All the statement model use through taking numeric data
that estimate need in the actual market situations.
4.4 Calculation of on the basis of given information
Types of
Room
No. of Rooms Price (£) Beds Occupied
Rooms
Occupied Beds
Single 75 55 75 55 55
Double 80 90 160 30+40=70 30*2+40*1=100
Twin 60 85 120 50+5=55 50*2+5*1=105
Total 215 355 180 260(£)
Occupancy Percent:
On the basis of rooms:
Single : Rooms occupied/ Total no. of room*100
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: 55/75*100=73.33%
Double: 70/80*100=87.5%
Twin: 55/70*100=78.57%
On the basis of beds:
 Single beds: 55/75*100= 73.33 %
 Double beds: 100/160*100=62.5 %
 Twins beds: 105/120*100= 87.5%
Calculation of Average rate per room:
Single: 55*55=3025(£)
Double: 90*70=6300(£)
Twins: 85*55=4675(£)
Total: 14000(£)
Average per room rate: Total revenues / total no. of rooms occupied
180
: 14000/180= 77(£)
From the mentioned information it has been analysed that room division as per single,
double and twins from using room occupancy percentages and average per room percentages.
CONCLUSION
From the above mentioned project report it has been concluded that room division is the
important aspect of any Hotel industry that will help to manage and control various operation
performed under hotel sectors. In includes so many aspect like roles and responsibilities of staff
members those are working on receptions. Different sale techniques are use by milestone hotel to
promote their hotel and other facilities. Under this project report forecasting is being done
regarding room division and on the basis of data calculation is done to know about occupancy
rate and average per room rate. Every information used under this project are explaining valuable
information about room division.
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REFERENCES
Books and journal:
Abbott, A., 2014. The system of professions: An essay on the division of expert labor. University
of Chicago Press.
Chen, R and et. al., 2011. Room Temperature Excitonic Whispering Gallery Mode Lasing from
High‐Quality Hexagonal ZnO Microdisks. Advanced Materials.23(19). pp.2199-2204.
Durkheim, E., 2014. The division of labor in society. Simon and Schuster.
Fortier, T.M and et. al., 2011. Generation of ultrastable microwaves via optical frequency
division. Nature Photonics.5(7). pp.425-429.
Hachamovitch, R and et. al., 2011. Impact of ischaemia and scar on the therapeutic benefit
derived from myocardial revascularization vs. medical therapy among patients
undergoing stress-rest myocardial perfusion scintigraphy. European heart journal.32(8).
pp.1012-1024.
Hartshorn, S.R. ed., 2012. Structural adhesives: chemistry and technology. Springer Science &
Business Media.
Kuttruff, H., 2016. Room acoustics. Crc Press.
Landgraf, D and et. al., 2012. Segregation of molecules at cell division reveals native protein
localization. Nature methods.9(5). pp.480-482.
Nightingale, R.E. ed., 2013. Nuclear Graphite: Prepared under the Auspices of the Division of
Technical Information United States Atomic Energy Commission. Academic press.
Sporn, M.B. and Roberts, A.B., 2012. Peptide growth factors and their receptors I. Springer
Science & Business Media.
van Mil, A and et. al., 2012. MicroRNA-214 inhibits angiogenesis by targeting Quaking and
reducing angiogenic growth factor release.Cardiovascular research.93(4). pp.655-665.
Zhang, W and et. al., 2013. Superhydrophobic and superoleophilic PVDF membranes for
effective separation of water‐in‐oil emulsions with high flux.Advanced
Materials.25(14). pp.2071-2076.
Online
International Tourism and Hospitality Management. 2016. [Online]. Available through:
<http://www.sunderland.ac.uk/courses/businessandlaw/undergraduate/international-
tourism-hospitality-top-up/>. [Accessed on 12th July 2017].
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