MNG81001 Management Communication: Leadership & Strategy Report

This report examines how leaders use communication to execute strategy in the 21st century. It analyzes perspectives from Argenti (2017) on C-suite executives using corporate communications, Naidoo and Dulek (2017) on social media use by business school leaders, and Thanyawatpornkul, Siengthai and Johri (2016) on employee perspectives in facility management. The report highlights the importance of clear organizational communication for strategy implementation, employee engagement, and addressing concerns, ultimately contributing to the company's overall growth. The assignment is available on Desklib, a platform offering study tools and resources for students.

Running head: MANAGEMENT COMMUNICATION
MANAGEMENT COMMUNICATION
Name of the Student
Name of the University
Author Note

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To: (Author Note)
From: (Author Note)
Date: (Author Note)
Subject: Management Communication
The communication within an organization is necessary in order to deal with the matters
that pertain to the smooth operations of the concerned organization both in the internal matters as
well as the external matters. The following report deals with the discussion of the opinions that
have been put forth by the various experts on the concerned matter.
Argument by Argenti (2017)
Argenti (2017) discusses the ways that are used by the C-suite executives in order to deal
with the matters that are related to the execution of the organizational strategies with the help of
the communications that are used within the corporate world. The author argues that the
communication methods have faced a huge amount of change over the years. The author further
states that the communication within the organization is necessary in order to deal with the
implementation of the needed changes as well as help in overcoming the various resistances that
are generally raised by a certain section of the organization that are not comfortable with the
changes in the initial days. The author emphasizes the fact that the proper communication within
the organization should be considered the responsibility of the concerned leader alongside
providing the employees with the needed motivation in the matters that pertain to the overall
functioning of the concerned business organization.
Argument by Naidoo and Dulek (2017)

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Naidoo and Dulek (2017), on the other hand, attempts a discussion on the matters that
pertain to the use of the social media in the matters that are related to the communication that
must take place within the various business schools. The authors tend to concentrate their study
on the use of Twitter among the leaders of the various business schools in order to communicate
with the potential learners as well as the other members who have been known to be the
stakeholders of the concerned organization. The authors take into account the linguistic and the
stylistic factors that are involved in the various tweets that are posted by the concerned leaders of
the business schools.
Argument by Thanyawatpornkul, Siengthai and Johri (2016)
Thanyawatpornkul, Siengthai and Johri (2016) tends to investigate the various
perspectives of the employees towards the execution of the strategies of the facility management
business organizations that are existent within the territorial boundaries of Malaysia. The
authors of the study tend to undertake the qualitative research methods in order to conduct the
analysis of the collected data. The findings of the studies indicate that the communication within
the organization helps in creating a clarity amongst the various members of the organization in
the matters that are related to the employee engagement within the organization. The authors
further state that the communication within the organization helps the employees to raise the
issues that they might have been facing with the activities within the company.
Thus, from the above discussion it might be pointed out that the communication within
the organization is necessary for the overall growth of the company. The proper communication
within the company as ensured by the leaders helps in the matters that deal with the increase in
the employee engagement within the organization.

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References
Argenti, P.A., 2017. Strategic communication in the c-suite. International Journal of Business
Communication, 54(2), pp.146-160.
Naidoo, J. and Dulek, R., 2017. Leading by tweeting: Are deans doing it? An exploratory
analysis of tweets by SEC business school deans. International Journal of Business
Communication, 54(1), pp.31-51.
Thanyawatpornkul, R., Siengthai, S. and Johri, L.M., 2016. Employee’s perspective towards
strategy execution in facility management in Thailand. Facilities, 34(11/12), pp.682-702.