The Effects of Mobile Payment on Hospitality Sector: Hilton London

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Added on  2023/01/18

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This research proposal investigates the potential impacts of mobile payment platforms on the development of the hospitality sector, specifically focusing on Hilton London. The research aims to identify the effects of mobile payment platforms, understand the different mobile payment platforms available (such as Google Pay, Cash App, and Jaxx), and determine their impact on sales within Hilton London. The proposal includes research questions addressing platform availability, sales impact, and strategies for increasing sales in the hospitality sector. The rationale emphasizes the convenience of mobile payments for customers and the reduction of record-keeping for companies. A review of key literature highlights the innovative mobile payment apps, and their positive effects on the hospitality industry. The proposal also addresses the need for training and changes in leadership styles due to the implementation of new technologies, such as online payment systems, that can improve the operational efficiency of hotels.
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Research proposal template
Proposed Research Project Topic: The potential effects of mobile payment platform on
hospitality sector development: HILTON London.
Research Aim and Objectives Research Aim:
To identify the potential effects of mobile payment platform on development of hospitality
sector". A study on HILTON London.
Research Objectives:
To understand different platform of mobile payment within the hospitality sector.
To determine effect of mobile payment platform on sales of the Hilton London.
To identify ways through which development of hospitality sector can be raised.
Research Questions
What are the different platforms available for the mobile payment?
What are the impact of the mobile payment platform on the sales of the Hilton London?
What can be the ways with which the sales of the hospitality sector can be increased?
Research Rationale
The significant of research rationale is to identify potential effects of mobile payment platforms
on development of hospitality sector. There are various ways of mobile payment that assist in
development of hospitality sector. Such payment method has positive as well as negative impact
or effect to development of hospitality sector. It is very important to use such payment platforms
in proper manner so that hospitality sector can be developed in an effective and efficient manner.
Before introduction of various mobile payment platforms the customers use to pay through cash
due to which they need to carry it with them. While with the introduction of such payment
platform, it has become very convenient for the customers to make the payments as they just
have to carry the mobile. Also this reduces the requirement of maintaining the records for the
hospitality companies.
Review of key sources of Literature
Different platform of mobile payment:
According to view of Sig Ueland, 2019, there are various innovative mobile payment apps that
provide consumers with new experience or ways to exchange money with peers, using
alternative currencies, purchase products, earning rewards, managing expenditure and other. Few
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innovative mobile payment apps such as digital wallets, cryptocurrency apps, mobile commerce
apps and peer to peer payment platforms. Hilton London. has used several platforms of mobile
payment such as: Google Pay- It is regarded as simple and fast way to pay through online and in
physical stores (12 Innovative Mobile Payment Apps, 2019). This send peer to peer feature
which is included in Google Pay which has replaced Google wallet service.
With the help of phone number or email address, money can be send. When payment is made at
stores then Google pay shares an encrypted number with merchant. The respective organization
uses such platform for mobile payments.
Cash App- It is also an easy way for sending, receiving, requesting and exchanging money.
When payment is received it is kept in balance to withdraw or spend with cash card or linking
bank account. With help of cash boost, instant cash back is received every time when cash card
is used. It is easy platform of mobile payment that is used by Hilton London. for their guests or
users in effective manner.
Jaxx- This is called crypto currency wallet which is available for downloading on eight
platforms. It is used to hold trade and control variety of block chain-based crypto currency which
includes Bitcoin, Bitcoin Cash, Zcash and so on. It carries free customer support for their users.
With such platform, payment is made in effective and efficient manner.
Determine effect of mobile payment platform on development of Hilton London.: As per view
of Aimie Neighbour, 2019, mobile payment platform has effect on development of hospitality
industry. The different aspects are as follows: Future of Mobile of Payment- the Pizzanet is first
restaurant which has used online payment in 1994. The $100 was spent online that is regarded as
drop in ocean as compared to $1,316,000,000,000, we spend today (The Future Of Mobile
Payments In The Hospitality Industry, 2019). Online payment is not a big deal nowadays. The
world cannot be imaged with online technology. The respective organization has to use online
payment to make work easier and simple which has impacted hospitality sector in positive way.
Playing Catch Up- The smart phone and technology has provide ability to perform things which
has not done before as it has blurred line from physical to digital. Payment industry was not
prepared for online payments. System of inputting 16-digit card number was never ideal and
solved problems properly. It is important to bring changes in mobile payment operations to make
work easier and simple. Due to such payment platform method the leadership style has to be
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changed as the employees has to be made comfortable with such change. Training need to be
provided to the employees so that they can accept such change and the technology related to the
online payment methods. With such training only the operations of the hotel can be managed
effectively as new technologies have impact on the operations.
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