Report on Morrisons: Applying Handy's Model of Organizational Culture

This report provides an executive summary of Morrisons' organizational behavior, focusing on the application of Handy's model of organizational culture. It examines the four cultural types: Power, Role, Task, and Person, discussing their advantages and disadvantages within the company. The report a...Read More

Organizational Behaviour

Executive Summary
In the report, Handy's model has been used in the organizational culture to understand the
culture in Morrisons company. The four cultures of Hardy's model include Power Culture, Role
Culture, Task Culture and Person Culture. Along with the advantage and drawbacks to the
Morrisons company. The cultures' effectiveness in the Morrisons company is given by some
factors like Psychological Safety, Organization Centralization, Leadership Behaviour and Job
Control. The culture work in motivating the employees of Morrisons company has been given by
some factors like Play, Purpose, Potential and Identity are important factors. It has been made
clear about how culture play an important role in shaping and growing the Morrisons company.
This has been done by providing with factors like Keeping the Objective Clear, Effective
Communication, making the employees and organization feel valued and Encouraging Passion.

Table of Contents
INTRODUCTION...........................................................................................................................4
MAIN BODY...................................................................................................................................4
Handy's model of organizational culture.....................................................................................4
The culture helping organisational effectiveness with communication.......................................5
Role of culture in employee motivation.......................................................................................7
Use of Organizational culture to help further enhance its success..............................................9
CONCLUSION..............................................................................................................................11
REFERENCES................................................................................................................................1

INTRODUCTION
This report will include the Handy's model of organizational culture and implementation
of the model on the Morrisons company. This report will also include the effectiveness of the
culture in Morrisons company and the effect of communication in Morrisons company. The
effect of culture will include some factors influencing the Morrisons company like phycological
safety and organizational centralization effect the employees. This report also include the role of
culture in the motivating the employees in Morrisons company. The role of culture in motivation
will discus about some factors that influence the motivation of the employees like play, purpose,
potential and career ladder. The report will also discuss the help of the culture in getting success
of the Morrisons company. The culture can help the Morrisons company by few ways are also
discussed in the report.
MAIN BODY
Handy's model of organizational culture
Morrisons is a retailing company in UK. The headquarter of Morrisons is in Bradford,
West Yorkshire. Handy's model of organizational culture is applied in Morrisons company.
There are four classes of cultures which are Power, Role, Task and Person culture.(Nasaireh,
Abdullah and Obeidat, 2019)
Power Culture
In this culture the company is run by few people in the company who have the power. In
case the culture is applied in Morrisons company. The people in power, control the working of
complete Morrisons company. These people make rules and regulations for other employees and
the employees have to follow the rules. The decision-making power is also in the hands of the
people in power. The potential of the employees working in the Morrisons company is judged by
the amount of work the complete and achieve instead of the way the employee completes the
work and how they react to it. As a result of this the decision are quickly made and the work is
done, these decision might not turn out to be good for the long term objectives of the Morrisons
company. The power culture is powerful culture for the Morrisons company but it can turn into a
toxic culture gradually.
Role Culture

In this culture the company is run by all the people associated with the company and all
the people are given certain roles and responsibilities to follow. This culture is followed by the
Morrisons company. The culture makes the company highly disciplined. The designation of the
person in the Morrisons company will decide the power of the person. Role culture is
implemented on the organizational structures which are long and detailed. The execution of any
decision taken by the Morrisons is very slow due to the organizational structure being long and
complicated. One of the disadvantage of role culture is that it takes more time to implement
planning within organization.
Task Culture
In the task culture, the completion of the task is most important. In case Morrisons
company follow this culture while forming teams, the company divide itself into teams of people
with specific skill sets and complete specific tasks. The teams have a mix of personalities,
leaders and different skill based people. The problem of the task will decide the changing power
within the team members and the team leaders. This circulates the power to the expert with
specific tasks. The project effectiveness will depend on the team communication and information
exchange. The team can make their own objectives to complete the tasks(Nasaireh, Abdullah and
Obeidat, 2019). Task culture is able to generate productivity and creativity in the team members.,
this in all help Morrisons to grow.
Person Culture
In person culture, the people work as an individual in the company. This culture is not
applicable in Morrisons because it is a culture in which individuals are prioritized about
organization however this is not the case in Morrisons. The people in this culture give
themselves high rank than the company. The people are more worried about their own selves
than about the company which makes the company tolerate many drawbacks. The employees
working are just involved in the company for money. The company is only there so that the
people can work. In this culture people of same profession, interest, training and background
happens to be working together for the company. The power in such culture lies in every
individual working there. Example of such culture are lawyers as well as accountants.
The culture helping organisational effectiveness with communication
There are thousands of organisations in the world and each organisation follow its own
culture regarding to the employees working in the organisation so that they can make use of the

employees to yield good results in favour of the organisation. Culture can be described in many
ways, in simple words it is the set of rules, values as well as principles which are mandatory for
the employees to follow in Morrisons company(Nasaireh, Abdullah and Obeidat, 2019). A
organization culture do not act alone but with the communication is also involved. There are
many ways in which a culture effect the Morrisons company, some are listed below:
Psychological Safety
Psychological safety is the environment in the team where the team members feel safe
while sharing their beliefs. The differences in thoughts of a member in a team are taken in a way
that are used to learn and change as a team. The members of a team while sharing their views
expect positive responses in this environment and the members can ask questions, look for
feedbacks, make mistakes, and give a fresh idea without hesitating. In such environment the
members of the team are less likely to hold and feel embarrassed of their proposed idea and the
problem or task of the team is solved effectively. This not only grows a person individually but
also help the Morrisons company to develop and grow.
Organizational (de)centralization
The employees way to see the Morrisons company centralization effect the
communication of the employees. The Morrisons company can work centralized or
decentralized. In centralized organisation, the decisions regarding anything are only taken by the
senior managers. This provide the employees to follow standardised official ways which increase
the quality of the Morrisons company. In this communication of the employees to the senior
managers is most important. In decentralised organisation, the idea or a thought for the task from
the employee has to go throw a series of chain of command to get the approval. Morrisons
company has its own authority to make decisions which make it more accessible for the
employee to communicate with and motivate them as they are involved in the decision making
process(Ljasenko and et.al, 2019).
Leadership Behaviour
It is important for the seniors and the leaders of the Morrisons company to look to their
behaviour toward the work and employees as it is the basis for the culture in Morrisons
company. The behaviour of leaders will influence the culture and the communication in the
Morrisons company. For example the leaders openness to the ideas of the employees with put
positive effect on the employee. A good communication helps to keep the Morrisons company's

environment positive and help the employees to work efficiently and help Morrisons company to
grow.
Job Control And Autonomy
The Morrisons company provide job control to their employees have a good effect in the
communication. Job control mention the level of control the employee have in the work done
process and the work has to be done. People having something to say have much clear affect on
the Morrisons company than those with less job control(Wheatley, 2017).
Internal beliefs of the individual employee also affect the work and communication at the
organisation. Internal beliefs are made outside the organization but it influences the work place.
The internal beliefs also remain stable and move with the individual from one organization to
other.
Role of culture in employee motivation
The business leaders take organizational culture as a very important asset for Morrisons
company. The culture have a role in motivating the employees working in Morrisons company.
The motivation of an employee is based on the work people does. Culture shapes employee
motivation through aspects such as play, purpose and potential. The Morrisons company adopts
High performing culture that promotes more play, purpose and potential which motivates the
employees at the company. The high performing culture in Morrisons company promotes more
total motivation of employees (Yusof and et.al, 2017).
The role of culture in shaping employee motivation can be evaluated on the basis of the
following three aspects:
Play
Play defines the motivation of the when the work is being enjoyed by the employee at
Morrisons. The work is done by the employee at the chosen organization because it is enjoyed
rather than being a burden to be completed as a responsibility. In culture, Play can be considered
as a sense of learning new things, which is connected with the curiosity, researching, inspecting
and analysing problems or tasks that challenge the employee. These things increase the
employees motivation if Play is involved in the culture, whereas the organization where there is
no Play then the organization will not get the employees motivated.
Potential

Potential defines the motivation which comes with each task completion. The work done
by the employee is beneficial to the company and also increases his potential. In culture, the
chosen organization is providing with appropriate work, on the completion of which the
employee is getting to know the potential. The work done by the employee is improving his
identity as an individual in the Morrisons company. The sense of improved identity motivates the
employee at the organization. The organizations in which the culture does not introduce the
potential to the employees the motivation to work is reduced and the employee is no longer
interested in the work.
Purpose
` Purpose defines the work done by the employee fits perfectly with the identity of the
employee. In culture, the employee working at the Morrisons company value the work being
done there. This motivates the employee to work with all the efficient and dedication for the
company, which ensures the growth if the company. The organizational culture where the
employees are not aware of the purpose of their jobs, the employees are just working for the sake
of money and does not value the work of the organization as in making any effect on anyone .
(Safa and et.al, 2018).
Employees motivation is varied by Morrisons company's processes. The processes are
consist of role of design, organizational identity, promotions, community, leadership, work
forces and resource planning, compensation, feedback and more.
Identity
The culture defines the identity of the Morrisons company. The employees are able to see
the purpose of the work they are doing at Morrisons company. The employees at Morrisons
company can see the difference their work had made for the customers. The mission to work and
behaviour motivates the employees.
Career Ladder
Employees these days are seeking for the jobs that provide them opportunity for personal
development and growth in career. High performing culture are made by the seniors of
Morrisons company and are then taught to the managers of the company to increase the
motivation of the employees. Morrisons are providing with the coaching and learning sessions to
understand the work better. This is causing the motivation in the employees.

Use of Organizational culture to help further enhance its success
Organizational culture is considered important after the business models, as the
company's culture help the company in the long run. The organizational culture can help the
Morrisons company to enhance the success by following some rules like:
Keeping The Objectives Clear
The organizational culture can keep the set of most important plans in accordance with
the company's over all goals. For example: The mission stated, that will work for the corporate
level will also work on the Morrisons employees. The employees that keep the objectives of the
company in mind while doing their work will keep the chosen company on track. This can help
the company to be aligned with its own objectives and values(Bowers, Hall and Srinivasan,
2017). The Morrisons can encourage more employees to work with the objectives and values of
the company to keep up with the feedback loop. This helps the Morrisons to achieve its short as
well as long term goals and keep it according to the objectives of the company.
Enable and Empower Employees
The organisational culture can involve the empowerment of the employees. The culture
in Morrisons can allow the employees get the required power and information by the seniors.
The seniors can set goals for the employees and provide them with the required tools and the
support to complete the goals. The seniors can also give control and making decision-making
power to the employees to build trust in them. This will make the employee more empowered
while performing any task and increase the efficiency of the tasks.
Communicate Effectively with the Employees
The culture of Morrisons focuses on the communication of the employees and the
managers. This can be the case sometimes that the manager said something but the employee
understand it in some or the other way, which can create problem. The manager can use simple
words to make the employees understand about the project or the task that is discussed. The
manager can ask questions to the employee to know that if they are getting the information right
or not. This can eliminate the communication barrier and make the work to be done with
regularity which can increase the productivity of the Morrisons company.

Encouraging Passion
The Morrisons company provide the employees with an environment in which they feel
to give their time and effort to their work. The Morrisons company with its culture makes the
employee feel like home, so the employees are more thrilled and eager to work. More passion to
work brings more growth and success. This allows the employee to be more creative and
innovative while doing the work which bring more employee satisfaction.
Showing employees that you care for them and the company
The culture in the organisation can make the employees feel like they are important to the
company and are being valued. The managers of Morrisons can make the employees feel valued
about themselves and the organization. This can be done by listening to the employees and
working on it. Encouraging the employees on their achievements can also give them the sense of
care from the organizations side. This can make the employees more loyal towards the chosen
organisation.
CONCLUSION
The report concludes that the four culture Hardy's model of organization can prove to be useful
for Morrisons company in many ways. The model also contains its own drawbacks too. The
culture of Morrisons company can be used for the effective working of the organization, along
with the communication between the employees. Some factors are discussed which are very
useful in the functioning of Morrisons company. The culture plays very important role in
motivating the employees of Morrisons company. The motivation of employee leads to success
to the Morrisons company. The high performance of the organizational culture help in achieving
the success to the company. The culture has main role in the Morrisons company to achieve its
objectives and the culture of the Morrisons company make it stand out of the crowd.

REFERENCES
Books and journals
Nasaireh, M.A., Abdullah, A.H. and Obeidat, K.A., 2019. The relationship between cultural
types according to Handy’s model and organizational structure in Jordanian public
universities. International Journal of Academic Research in Business and Social
Sciences. 9(1). pp .973-985.
Nasaireh, Abdullah and Obeidat, 2019. The relationship between cultural types according to
Handy’s model and organizational structure in Jordanian public universities.
International Journal of Academic Research in Business and Social Sciences. 9(1).
pp.973-985.
Nasaireh, Abdullah and Obeidat, 2019. Influence of organizational culture on organizational
effectiveness: The mediating role of organizational communication. Global Business
Review. 18(3). pp.691-702.
Ljasenko and et.al, 2019. Decentralised vs partially centralised self-organisation model for
mobile robots in large structure assembly. Computers in Industry. 104. pp.141-154.
Wheatley, 2017. Autonomy in paid work and employee subjective well-being. Work and
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Yusof and et.al, 2017. The relationship between organizational culture and employee motivation
as moderated by work attitude. Journal of Administrative and Business Studies. 3(1).
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Safa and et.al, 2018. Motivation and opportunity based model to reduce information security
insider threats in organisations. Journal of information security and applications. 40.
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Abualoush and et.al, 2018. The role of employees’ empowerment as an intermediary variable
between knowledge management and information systems on employees’ performance.
VINE Journal of Information and Knowledge Management Systems.
Pluut, Büttgen and Ullrich, 2018. Spousal influence on employees’ career paths in dual ladder
systems: a dyadic model. European Journal of Work and Organizational Psychology.
27(6). pp.777-792.
Bowers, Hall and Srinivasan, 2017. Organizational culture and leadership style: The missing
combination for selecting the right leader for effective crisis management. Business
Horizons. 60(4). pp.551-563.
Thibault Landry, Schweyer and Whillans, 2017. Winning the war for talent: Modern
motivational methods for attracting and retaining employees. Compensation & Benefits
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Otubanjo, 2018. Differentiating financial service brands through multilayered service strategy:
Some insights from the resource-based view of the firm. IUP Journal of Brand
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Online references
Shane Green. 2019. 10 Tips to Improve Your Company’s Organizational Culture. [Online].
Available Through: <https://www.achievers.com/blog/10-tips-to-improve-your-
companys-organizational-culture/>.

Tam Recruiting.2018. How Company Culture Shapes Employee Motivation. [Online]. Available
through: <https://www.tamrecruiting.com/how-company-culture-shapes-employee-
motivation/>