Managing Organisations (MNG10247) Group Report: Motivation Theories

This report, prepared for the Managing Organisations (MNG10247) course, investigates the application of motivation theories within an organizational context, specifically focusing on Subway. The report begins with an executive summary outlining the core concepts of content and process theories. It then dives into a detailed analysis of both content and process theories, defining each and illustrating their practical application within an organization. The report applies the process theory to Subway, identifying the most feasible concept for the organization and recommending strategies to improve planning activities. The report also analyzes extrinsic and intrinsic rewards and makes a distinction between content, process, and reinforcement motivation theories. The report concludes with recommendations for improving operational efficiency, including market assessments and process flaw identification, referencing academic sources to support its arguments. Overall, the report aims to provide a comprehensive understanding of motivation theories and their practical implications for organizational success. This assignment is contributed by a student to be published on the website Desklib. Desklib is a platform which provides all the necessary AI based study tools for students.

Running head: MANAGING IN ORGANIZATION
MANAGING IN ORGANIZATION
Name of the student
Name of the university
Author note

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Executive summary
The report focused on identifying the concept of content theory and process theory and the
manner in which one of the theories might be applied in the case of the concerned organization,
Subway. The report analyzed the theories and thereby identified goal oriented Process theory as
the most feasible concept for the organization. The report would also enumerate a recommended
set of activities with the purpose of improving the planning activities of the organization while
considering the process theory.

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Table of Contents
Introduction......................................................................................................................................3
Content theory.................................................................................................................................3
Process theory..................................................................................................................................4
Discussion........................................................................................................................................4
Conclusion.......................................................................................................................................6
Recommendations............................................................................................................................6
References........................................................................................................................................7

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Introduction
The alterations in the organizational operations are reliant on the assessment of the
market environment and the approaches that are considered by the management for improving
the operational activities. In this relation, the report would take the initiative of developing an
idea on the Content theory and Process theory. The report will also take the initiative of
developing an idea on the theory that might be readily implemented in the case organization,
Subway. The report will conclude with a suggestion of different recommended activities that
might be considered by the case organization. Therefore, the overall purpose of the report is to
identify and analyze the theories and apply one of the same in the organizational context for
improving the rate of operations.
Content theory
The content theory aims at identifying the expectations of humans relating to change.
According to Prentice, Jayawickreme and Fleeson (2019), humans expect change in the different
aspects which is manifested through application of the Maslow’s Hierarchy of Needs. The
application of the Maslow’s Hierarchy of Needs enables an organization in identifying the
psycho-social and behavioral needs of the employees while designing the structure of the
process. The strategies through which an organization might implement the understanding of the
behavioral and psycho-social needs are through the conduction of surveys and interviews.
Content theory specifically identifies the behavior of the employees and expectations of humans.
The application of the Hierarchy of Needs concept in Subway’s situation would support
transparency of communication between the different business level stakeholders, specifically
the employees and the management.

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Sheldon and Prentice (2019) reflected that the subtle changes in the business entity is
based on the ever- changing business environment and the evolution of expectations of the
stakeholders. The assessment of the psycho-social and motivational needs of the employers
permits an organization in increasing the viability of the changes in the organizational
operations. Again, the planning on change initiatives of the organization are chiefly reliant on
the assessment of the behavioral psyche of the employees for winning over the competition that
is being faced by an organization. In this connection, it has been observed that the concerned
venture face serious issues while operating in the markets due to absence of human integrity and
commitment. The planning activities of an organization is specifically grounded on the
assessment of the psycho- social needs of the employees correlating to the processes structure
that might provide the business with a competitive edge.
Clancy and Vince (2019) stated that the modifications in the organizational operations are
reliant on effective planning on the process designs as per the interests and concerns of the
employees and the other business stakeholders. The transparency of communication would
enable the business in mitigating the workplace issues through cognition and implementation of
suitable steps. Therefore, the Maslow’s Hierarchy of needs, a part of the content theory, aims at
identifying the true nature of the humans while assessing their need for change.
Process theory
The process theory aims at identifying the key ideas and procedures that are being
induced by an entity for empowering a change in the operational processes. Howard (2019)
opined that the process theory clearly elaborates the process based alterations that are considered
by the entities while identifying subtle changes in the environment. The nature of variance is
being studied as a part of the theory with the purpose of improving cognition on the different

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processes and the manner in which the same might be changed by an entity, correlating to the
shifts in human behavior. The application of the Process Theory in the organizational context of
Subway will support the business in developing an idea on the different modifications that might
be considered by the same on the different operational processes while adhering to the interest of
the customers. The application of process theory in the organizational context of Subway would
support the business in improving the process design while assessing the market environment of
the same. The application of process theory enables an organization in increasing the viability of
the different operations in accordance with the changing needs of the customers.
Warran, Fancourt and Wiseman (2019) stated that the modifications in the organizational
process design is solely reliant on the idea of the structure and design which is facilitated through
the process theory. However, the application of the process theory would enable the organization
in determining the process designs while correlating to the changing needs of the customers. The
goal centric process theory aims at developing and setting goals for the processes that are being
planned by an entity while implementing a change in the design. The objectives play a major role
in maintaining the effectiveness of the business processes. In this relation, Subway might take
the initiative of investigating into the different flaws in the existing processes while correlating
with the common objective of the venture.
Moreover, the organization might take the initiative of improving the effectiveness of the
organizational processes through consultation with the stakeholders in the different departments.
The goal oriented process theory of the organization would allow the same in increasing the
capability of the venture in optimizing the design and flow of activities. Therefore, the process
theory plays a major role in improving the operational psyche while adhering to the changing
behavioral traits of the humans.

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Discussion
The application of the process theory would allow the organizational management in
analyzing the different flaws in the operational processes while mitigating the same. In this
connection, the application of the process theory would allow the business in improving the
planning based operations. The concerned organization is considering the plan related activities
which requires process theory over Content theory. Therefore, the application of the process
theory would allow the concerned venture in improving the design of the operations while
correlating with the changing business environment and the customers.
Conclusion
Therefore, from the above analysis it might be stated that the application of the process
theory on Subway’s case would allow the organization in improving the planning activities. The
report clearly identified the role of content and process theories and thereby identified the
relevant theory in correlation with the needs of the case organization. The concerned venture
aimed at planning the processes to suit the needs of the customers. Therefore, the application of
the process theory in the organizational case would allow the venture in empowering the
business operations while adhering to the changing needs of the customers.
Recommendations
The recommended activities that might be undertaken by the organization are:
 Market assessment: The market assessment would allow the venture in identifying the
behavior of the customers while improving cognition on the competitive benefits of the
businesses. Therefore, the application of the market assessments would allow the
business in improving the process design while identifying the changing market trends.

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 Identifying the flaws in the existing processes: The delineation of flaws in the existing
processes through effective monitoring and controlling activities would allow the
organization in increasing the effectiveness of the business operations while meeting the
demands of the customers. The assessment of flaws would allow the organization in
developing an idea on the process restructuring related aspects to empower the
operational aspects.

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References
Clancy, A. and Vince, R., 2019. Theory as fantasy: Emotional dimensions to grounded
theory. British Journal of Management, 30(1), pp.203-216.
Howard, D.J., 2019. A Dual Process Theory Explanation for Door-in-the-Face
Effectiveness. Basic and Applied Social Psychology, 41(5), pp.273-286.
Prentice, M., Jayawickreme, E. and Fleeson, W., 2019. Integrating whole trait theory and self‐
determination theory. Journal of personality, 87(1), pp.56-69.
Sheldon, K.M. and Prentice, M., 2019. Self‐determination theory as a foundation for personality
reporters. Journal of personality, 87(1), pp.5-14.
Warran, K., Fancourt, D. and Wiseman, T., 2019. How does the process of group singing impact
on people affected by cancer? A grounded theory study. BMJ open, 9(1), p.e023261.