Presentation: Leadership, Management & Motivational Strategy XYZ

This presentation provides an overview of motivational strategies within the context of leadership and management, focusing on both intrinsic and extrinsic motivation, performance management, and continuous improvement. It discusses various motivational theories, including content and process theories, and their application in performance management approaches, citing examples from companies like Amazon and LinkedIn. The presentation assesses leadership and management approaches and theories, emphasizing their role in supporting performance and recommending improvements for continuous progress. It introduces a motivational strategy considering social, cultural, and organizational variables and explains how this strategy supports the achievement of organizational objectives and enhances organizational performance. The presentation concludes by reinforcing the importance of motivational theories in boosting employee morale and achieving organizational goals. Desklib offers a wealth of similar resources, including past papers and solved assignments, to support students in their academic endeavors.

Unit 4 Leadership and Management
Presentation
Presenting Motivational Strategy for xyz
Company
Presenter Name:
ID:

Contents
•An introduction to motivational theories, including content and process, performance management and
continuous improvement
•Examples of the application of performance management approaches
•Assessment of leadership and management approaches and theories, including their role in supporting
performance
•Recommendations of how the above could improve continuous improvement and performance
•A motivational strategy that considers both intrinsic and extrinsic motivation alongside social, cultural, and
organisational variables
•How the strategy supports the achievement of organisational objectives
• The link between the strategy and enhanced organisational performance is evident in relation to the chosen
business
• Conclusion

An introduction to motivational theories, including content and process, performance management and continuous improvement
• Motivation theory is the approach of evaluating the drivers of an individual which can encourage them to
work and focus towards the achievement of desired objectives.
• There are various motivational theories, such as Maslow theory of motivation, Hertzberg two factor theory of
motivation, McClelland theory of motivation and many others.
• However, the motivational theories can be majorly classified under two categories, which are- content and
process theory. Content theory focuses on the factors which can motivate individuals. Whereas, process
theory of motivation focuses on the whole process of motivation which will be followed by an organization to
encourage their employees.

Examples of the application of performance management approaches
• Performance management plays a key role in determining factors which can be used to boost employee
morale. This application of performance management approach helps in evaluating employee skills, strengths
and their weakness.
• Moreover, the approaches of performance appraisal are the methods which helps evaluating employee
performance results. There are various performance appraisal approaches, such as- MBO, 360-Degree
feedback, Peer reviews and many others.
• Amazon- In case of Amazon, the performance management approach which has been followed by the
company is stack ranking (rank and yank) performance management approach.

Contd.
• LinkedIn- For example, the performance management approach of LinkedIn is based on employee goal
setting where the can set short- and long-term targets through which their performance and participation can
be evaluated. This also involves 360-degree feedback approach of performance management.

Assessment of leadership and management approaches and theories, including their role in supporting performance
• Leadership and management approaches plays key role in
boosting employee performance in organization.
• Such leadership approaches also encourage to share and
transfer the value of business which must be followed through
which an organization can maintain their position within the
industry.
• The management approaches and techniques are followed by
business through which they can offer support to employees
and give them regular feedbacks which can enhance employee
participation and level of performance within the organization.

Contd.
• In case of Amazon, the company follows various leadership and
management approaches which helps them in boosting
employee morale and supports in offering them right direction
through which they can work towards achieving assigned targets
before meeting deadlines.
• The company follows various leadership theories such as
transformational and other styles which helps them in bringing
change.

Recommendations of how the above could improve continuous improvement and performance
Leadership and management in workplace can enhance organisational efficiency and boost performance. Some
of the suggestions are outlined below which will be defining how leadership and management approaches can
lead to continuous improvement and effective performance:
• Setting goals-Through effective management approaches, the company can set and define their goals clearly
to employees which will be helpful for them to understand their roles and responsibilities that needs to be met
by them.
• Open communication- In order to engage in continuous improvement and in workplace productivity, an
organization must focus on maintaining open communication through which they can enhance overall
performance of business.

A motivational strategy that considers both intrinsic and extrinsic motivation alongside social, cultural, and
organisational variables
• Intrinsic motivation- Intrinsic motivation sis the form of motivation which comes from within.
• Extrinsic motivation- This form of motivation is driven from external factors which can boost motivation
level.
• Maslow’s need hierarchy theory- This theory of motivation is based on five drivers of motivation which can
be intrinsic and extrinsic for individuals. In this form of motivation theory, different needs of employees are
identified which can boost their motivation and enhance their performance.

How the strategy supports the achievement of organisational objectives
• Maslow need hierarchy theory is helpful in motivating employees and boosting their motivation level by
meeting their different level of needs.
• Such motivational theories or strategies are helpful for an organization to ensure effective employee
performance through which they can work towards the achievement of organizational objective.
• By meeting the hierarchal needs starting from basic needs, this will boost employee willingness in the
organization through which employee engagement and retention can be increased.

The link between the strategy and enhanced organisational performance is evident in relation to the chosen
business
• As Maslow needs hierarchy theory is based on different level of needs of an individual which acts as
motivating agents through which their performance can be improved.
• In case of Amazon, the company focuses on meeting the needs of their employees at all level and ensure
effective performance management through which they can focus on creating motivated workforce which can
dedicatedly work towards the achievement of organizational objective.

Conclusion
• From the above PPT, it can be concluded that motivational theories are the approaches which defines the
factors or drivers of motivation which can be used by an organization to boost morale of their employees.
• There are various motivational theories which defines that drivers are the factors which keeps employees
motivated and such drivers can boost their morale and enhance performance through which employees can
effectively contribute in achieving the organizational objectives.

References
• Azad, N and et.al., 2017. Leadership and management are one and the same. American Journal of Pharmaceutical
Education. 81(6).
• Bush, T., 2018. Research on educational leadership and management: Broadening the base. Educational
Management Administration & Leadership. 46(3). pp.359-361.
• Bush, T., Bell, L. and Middlewood, D. eds., 2019. Principles of educational leadership & management. Sage.
• Chen, C. C., 2018. Leadership and management in China. Cambridge.
• Hallinger, P. and Chen, J., 2015. Review of research on educational leadership and management in Asia: A
comparative analysis of research topics and methods, 1995–2012. Educational management administration &
leadership. 43(1). pp.5-27.

Thank you!