Report on Business Decision Making and Expansion Plan for Murano

This report provides a comprehensive analysis of business decision-making processes related to Murano Restaurant, focusing on the evaluation of an expansion plan. The research methodology involved random sampling of 80 respondents, using questionnaires with nine questions to gather data. The data interpretation includes customer perspectives, factors affecting consumer behavior, and analysis of the expansion plan's effectiveness. Key findings highlight favorable results from respondent evaluations and a strong financial position. The report concludes that the decision-making process is well-defined, utilizing both primary and secondary data sources, and various techniques for business analysis. Statistical data and software-generated insights support effective decision-making and growth models for Murano Restaurant.

Business Decision Making
Task 3.3

Covered content
• Introduction
• Objective
• Research methodology
• Data interpretation
• Finding
• Suggestion
• Conclusion
• References

Introduction
Business decision making is a process which is used to
manage important decision subjected to development and
growth of organisation. Business decision making depends
helps managers to determine the success of organisation by
managing plans and strategies.

Objective
• To determine the perspective and mind set of customers
• Ascertain the factors which affect the nature and
behaviour of costumers
• Analysing the expansion plan

Research Methodology
 To make the research successful random sampling is
adopted regarding selection of 80 respondents.
 Different methods of dispersion are used to interpret
important conclusions.
 Regarding collection of information Questionnaire is
prepared which consists 9 different questions.

Data Interpretation
Q1: Would the expansion plan will be effective for the organisation?
Particulars Respondents %
(a) Yes 66
(b) No 32
(c) Neutral response 2
Total 100
Mean 17
Median 17
Mode 0

Continue..
(a): Yes (b): No
0
10
20
30
40
50
60
70
60
20
Respondent in %

Continue
Q3: Are you satisfied with the pricing strategies of Murano restaurant?
Particular Respondent in %
(a) High 34
(b) optimum 58
(c) Low 8
Total 100
Mean 33
Median 33
Mode 2

Continue...
(a): Yes (b): No (c): Neutral Response
0
5
10
15
20
25
30
35
40
45
50 45
25
10
Respondent in %

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Q.3 What are your perception in respect pricing policies of Blackfriars restaurant?
Particular Respondent in %
(a): High 25
(b): Low 30
(c): Moderate 25
Total 80
Mean 26.67
Median 25
Mode 0

Continue
34
58
8
(a) High
(b) optimum
(c) Low

Trend line
Year Sales Net Profit
2017 3800 2500
2018 4000 2750
2019 4500 2800
2020 5000 3250