NBA: Global Event Analysis, Macro Environment Impact and Planning

This presentation provides a comprehensive analysis of the NBA as a global event, exploring its impact on the macro environment. It begins with an introduction to the NBA and its global significance, followed by an examination of the effects of global events on the macro environment using PESTLE analysis. The presentation then delves into how the macro environment influences the global event industry, supported by a SWOT analysis of the NBA. Recommendations are offered to improve event planning, focusing on ethical practices, technology implementation, and resource allocation. The presentation concludes by highlighting key factors for successful event planning, emphasizing the importance of planning, budgeting, and community engagement, and referencing the impact of economic crises and other factors. The presentation also provides a detailed analysis of the NBA's management of weather conditions and economic crises and includes the values, impact, and legacy of major events.

Global Events

Table of Contents
• Introduction
• Effects of Global events on Macro Environment
• Impact of Macro Environment over global events
• Recommendations
• Key Factor for successful planning of Events
• Conclusion
• References

Introduction
This presentation will be highlighting
the people and the world around the NBA and how
the players and the crowd are affected by the
management and how NBA has become a Global
Event in the history of Basketball.

Effect of NBA on Macro Environment
PESTLE Analysis
This is a framework used to determine various external forces having a impact upon
organisational operations and activities in a negative or positive manner. There are various forces
and factors which are further classified into different classifications which are as follows:
 Political Factors
 Economical Factors
 Social Factors
 Technological Factors
 Legal Factors
 Environmental Factor

Political Factors
 Political Stability
 Taxation

Economical Factors
 Accelerating economic growth
 Employment

Social Factors
 Enhancing engagement

Technological Factors
 Implementation of advanced technology
 Diminishing product life cycle

Legal Factors
 Facilitates in regulating rules and
regulations

Environmental Factors
 Enhancing Sustainability