Netflix Dominance: Industry Analysis and Implications

This report examines Netflix's dominance in the video streaming market, analyzing its competitive strategies and industry impact. It highlights Netflix's significant market share, despite competition from companies like Amazon. The report discusses Netflix's global expansion, customer base, and the implications of account sharing. It also provides insights into Netflix's early adoption of streaming technology and its continued leadership in the OTT platform market. The report concludes by summarizing Netflix's position as a major player in the video streaming industry, emphasizing its influence and the challenges it faces in a competitive landscape. References to relevant academic sources are included to support the analysis.

Dominance of Netflix

Table of Contents
INTRODUCTIO..............................................................................................................................1
MAIN BODY...................................................................................................................................1
Critically comment on the implications of the dominance of Netflix in industry......................1
CONCLUSION ...............................................................................................................................1
REFERENCES................................................................................................................................2

INTRODUCTIO
Netflix is fairly multinational company with the so much attention is coming on its way,
company stay in domain in the streaming video market. Netflix stay in the market with the
though competition level. This report (Kostovska,Raats, and Donders, 2020) contains
information about Netflix and how it grow in the industry.
MAIN BODY
Critically comment on the implications of the dominance of Netflix in industry.
Netflix is one of the largest top content platform and production company, that leads the
video market industry and give though competition to its competitors. Despite the large number
of competitors in the market Netflix(Khalil, and Zayani, 2020) still has millions of subscribers
in 2020. Amazon is though competitor of Netflix and million of subscribers but, company can
not gain more subscribers than Netflix in worldwide. Company make various strategies by which
it run arccos the globe and become most played online platform of OTT. There are 40 percent of
its subscribers are using Netflix for free because of password and account sharing option.
Company can make major strategies to make its market more profitable and increase the rate of
its users. To deal with various competition in the market company make plan for its customers so
that they can attract more customers and increase its growth in the market. Company was one of
the first streaming services app that was available on the different device. It is the reason Netflix
stay dominating streaming video market.
CONCLUSION
From the above information it can conclude that Netflix is one of the largest streaming video
game platform and give though competition to its competitors in the market.
1

REFERENCES
Khalil, J.F. and Zayani, M., 2020. De-territorialized digital capitalism and the predicament of the
nation-state: Netflix in Arabia. Media, Culture & Society, p.0163443720932505.
Kostovska, I., Raats, T. and Donders, K., 2020. The rise of the ‘Netflix tax’and what it means for
sustaining European audiovisual markets. Innovation: The European Journal of Social
Science Research, pp.1-19.
2