Analyzing Business Operations: NIO Electric Cars in China Report

This report provides a detailed analysis of NIO Electric Cars' business operations in China. It begins with an overview of NIO, highlighting its aim to challenge Tesla in the EV market through innovation and advanced technology. The report delves into NIO's supply chain, focusing on the importance of raw materials like lithium and batteries, and its partnerships with companies like CATL and JAC. Furthermore, it examines NIO's human resource strategies, emphasizing employee engagement, performance management, and career advancement programs, particularly the innovative battery swapping technology. Finally, the report discusses the quality control processes implemented by NIO to maintain and improve product quality, ensuring customer satisfaction and market competitiveness. The analysis concludes that NIO's strategic approach to operations, HR, and quality control is crucial for its growth and success in the Chinese electric vehicle market.

NIO Electric Cars China

Table of Contents
INTRODUCTION ..........................................................................................................................3
MAIN BODY...................................................................................................................................3
2. Over viewing the NIO electric Cars China.........................................................................3
3. Supply chain of NIO electric Cars......................................................................................4
4. Human Resource (HR) strategies.......................................................................................4
5. Quality control process.......................................................................................................5
CONCLUSION ...............................................................................................................................6
REFERENCES................................................................................................................................7
Online references....................................................................................................................8

INTRODUCTION
Business operations refers or means to the activities of the businesses that are conducted
or engaged by the organization in daily life in order to increase the productivity and also the
profit percentage of the firm (de Sousa Jabbour and et.al., 2019). Mainly there are three types of
business operations such as investing, operating and financing. There are six main function of the
business operations like finance, strategy, human resource, technology and equipment,
operations and marketing. All these functions are important in order to run a business smoothly
or to achieve the goals and objectives of business ((Rudancic, Misevic and Knezevic, 2020)).
This report shows the full and detailed study about the business of NIO electric Cars China. The
main aim, purpose, vision and the objectives of the company . It also shows the supply chain of
the organization and also the strategies made by them related to human resource management
and the quality control process of the firm.
MAIN BODY
2. Over viewing the NIO electric Cars China
The NIO is one of the multinational company of China that manufactures the
automobiles and also deals in the development and the designing of the electric vehicles. The
headquarter of NIO is situated in Shanghai and it was established or founded in the year 2014 in
the month of November. NIO is a company that manufactures and designs the premium electric
vehicles in the market of China (Ou and et.al., 2019). It also drives innovations in the new and
advanced technologies, the artificial intelligence and the autonomous driving. The main aim of
the NIO enterprise is to challenge the Tesla for EV sales and also offers or provides more and
more innovation and the advanced technology for earning the money or in order to increase the
profits of the firm (Nio Aims to Dethrone Tesla in China, 2021). The vision of this company is to
fill the future with the blue skies as the name of the firm suggests or translates the same meaning.
Whereas on the other hand the mission of the NIO enterprise is to serve the people of the
country a quality and the joyful life style by providing them the smart electric cars or the
vehicles and also want to become one of the best user firm in the nation. NIO is a best brand that
are specialized or known for the designing of the electric cars in such a way so that it can attract
more and more customers and always introduced new models in the market. NIO invented a
different or the special type of car that has a swappable batteries and these batteries are
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chargeable within ten minutes (Li and et.al., 2020). It also furnish or give the power service
system in order to charge the batteries to facilitates the customers. The NIO cars company also
uses the new technologies like cloud computing so that it can be able to reach and attract the
users or the buyers which provides their experiences on the basis of the services or the products
offered by the company.
3. Supply chain of NIO electric Cars
Supply chain refers to the process or the sequence that are involved in the production and
distribution of the company. China have the world's largest car market and the NIO is one of the
biggest manufacturer of the electric vehicles. In order to manufacture the electric cars the most
important thing or the element that is required by the company is the raw material used in these
cars (Yi, 2019). The availability of the raw material or the resources is the crucial thing for the
manufacturers of the cars. Electric cars includes the raw material like lithium, batteries, chip etc.
NIO cars enterprise get the lithium-ion from Contemporary Amperex Technology Co. Limited
(CATL) As Tesla in China is one of the biggest supplier of batteries also get the batteries from
CATL so NIO enterprise also get the raw material of batteries from CATL (Tesla, Nio Battery
Supplier CATL To Buy Miner Millennial Lithium In $300M Deal, 2021). Now it is exploring and
expanding the supply chain of the batteries and can be able to increase the market shares and the
brand value of the firm. NIO also announces the joint manufacturing arrangements in order to
increase the sales and the profits of the enterprise. JAC is the manufacturer of automobiles in
China that currently enageed in the manufacturing of the NIO electric vehicles that includes the
various models like ES6, ES8, EC6, etc (NIO Announces Renewal of Joint Manufacturing
Arrangements, 2021).
In addition to the above discussion, in today's new world of modernization most of the
automobile companies or the brands want to become the part of the supply chain of the China. It
includes many of the renowned brand names such as Toyota, Tesla, Volkswagen, etc. that give
the huge advantages to the local manufactures of the cars in the country (Li and et.al., 2021). On
the other hand the chain of the automotive industry is a broad and strong chain according to its
volume and the scale. It also handles and manages the competitiveness of the China that includes
some of the biggest brand in this industry and these companies are eagerly looking for the supply
chain of the China. The NIO electric cars have a number of retailers in the market that are very
helpful for the firm that increases or enhance its production as well as the sales and the demand
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of its products, However the company also have a strong base of the customers that facilitates
them with the increase in the profit percentage. It serves the consumers with the latest
technologies and also by giving them the adequate or the relevant services (Ma and et.al., 2021).
It provides them the quality products and also the free and essential delivery services to the
buyers. This will help the NIO firm in order to gain the trust of the customers.
4. Human Resource (HR) strategies
Human Resource strategies are the strategies which are framed for analyzing and
evaluating the current and future needs of employees so that they are able to fulfill the aspects
though which achievement of organization goals and objectives are accomplished. The HR
strategies help in creating value of the work which is being ongoing within NIO electric cars
China (Labani & et.al., (2021). The Human Resource Strategy which has been framed by NIO is
that the company follows the strategy in providing the best of the services to the customers so
that they are able to initiate the scale though which all aspects of growth within electric cars'
industry in China is able to grow and develop more than the success factor. This helps in
initiating the scale through which human resource strategy this has been framed. The strategy
which NIO has framed is the battery swapping technology. NIO created a power grid for battery
swap stations so that the users do not have to travel the long distance for battery swapping. There
are multiple power charging solutions which helps the customers focus on enhancing the user
experience.
This strategy is based on NIO's chargeable, up-gradable smart power service system. This
helps NIO in finding success by using the same source that Tesla discarded. This helps the users
or customers in finding the right service which has been provided by the scale through which all
aspects are being considered for growing and developing the battery swapping technology which
helps in upgrading the system in an effective and efficient manner possible. This strategy helps
the NIO users in analyzing and evaluating the purpose through which the electric cars are to be
used by the customers or users (MUKHERJEE, (2018). The main aim of NIO is that it helps in
providing they best of strategies which helps in initiating the scale through which the customers
are satisfied while utilizing the services as of the electric cars. The battery swapping technology
helps in knowing the aspects of how the technology is helping in increasing the sales and profits
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at large scale. With the help of this strategy which has been framed that the battery swapping
technology has been framed so that the company can seek growth and development at large
scale. Other than this, employee engagement, performance management system, framing
corporate image, developing career advancement programs are the main HR strategies which
helps in denoting the basis and perspective of NIO company so that all measures of how the
company can frame and regulate the processes are valued in right direction at large scale. These
are some very specific HR strategies which are framed and evaluated effectively.
5. Quality control process
Quality control process is the process through which the business ensures that the quality
of the product is improved or maintained. Quality control process helps in creating value through
which benchmarks are being created for maintaining the quality of the product, checking the
statistics significant variations and to check the testing of the products so that NIO is able to
manage and create value for the electric cars as products and make avail the services to the users
or customers effectively and in appropriate manner (Shivajee & et.al., (2019). Quality control
process helps in evaluating the process which helps in increasing the quality of products and
services which ensures that NIO is able to deliver the best of the products and services at large
scale. The main aim of NIO is that the company seeks growth and development in which the
aspects of business are evaluated and this helps in ensuring that how the scaling up of the electric
vehicles can be done within the market. It creates more flexibility and ensures that how the
business has been seeking growth and development at large scale. The quality control process of
NIO electric cars helps to reach the scale of customers and ensures that how profitable the
business can grow and develop within the market structure.
The quality control process has been evaluated and identified for knowing the scales
through which all aspects of growth and development of electric vehicle has been supporting the
business. This has helped in knowing that there are various measures which create value for the
products as their quality has been improving through the process by following the process of
control process step by step. With the help of the quality control process the electric cars or the
NIO's electric cars which are produced in China helps in developing and scaling the products to
be of high quality so that the market analysis can be done effectively and in appropriate manner
at large scale (Harper & et.al., (2019). The main aim of NIO is that it assures quality products by
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following the products which are enhanced with quality control process at large scale. This helps
the products and services to be delivered to the customers within market and helps in analyzing
the basis through which all measures are being created effectively and in appropriate manner.
Therefore, quality control process helps in assuring that how the products and services are being
assured and how they help in developing the perspectives through which effective measures are
being evaluated at large scale. Quality control process frames the structure as to how effective
the customers and users are defining the process in effective manner possible significantly.
CONCLUSION
Thus, it is concluded from the above report that definition of business operations was
being provided in general. Along with this, functions of business operations was also described.
Further, overview of the NIO with its year establishment, aim, mission, vision and purpose of the
company were explained. Apart from this, supply chain of the business which included logistics,
location strategies, supply chain with details of delivery, customers, manufacturing, retailers and
raw materials were described. Along with this, Human Resource (HR) strategies were being
denoted and explained in detail for the NIO electric car company in China. Furthermore, quality
control process of the company was also explained effectively and in appropriate manner.
Therefore, this has helped in knowing about the NIO electric car company in detail.
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REFERENCES
Books and Journals
de Sousa Jabbour, and et.al., 2019. Circular economy business models and operations
management. Journal of cleaner production. 235. pp.1525-1539.
Harper, G. & et.al., (2019). Recycling lithium-ion batteries from electric vehicles. Nature.
575(7781). 75-86.
Labani, A., & et.al., (2021). HRM STRATEGY, THE BLUEPRINT FOR SUSTAINABLE HR
EFFECTIVENESS. PalArch's Journal of Archaeology of Egypt/Egyptology. 18(14).
779-786.
Li, H. and et.al., 2020. Oriented bacteriorhodopsin/polyaniline hybrid bio-nanofilms as photo-
assisted electrodes for high performance supercapacitors. Journal of Materials
Chemistry A. 8(17). pp.8268-8272.
Li, J. and et.al., 2021. The effect of environmental concerns on electric vehicles adoption
behavior in dual-Distribution channel under the background of platform
economy. International Journal of Logistics Research and Applications. pp.1-19.
Ma, H. and et.al., 2021. Conventional automotive supply chains under China's dual-credit policy:
fuel economy, production and coordination. Energy Policy. 151. p.112166.
MUKHERJEE, S. (2018). INNOVATIVE HR PRACTICES: A ROAD-MAP FOR SUCCESS
OF AN ORGANIZATION. International Journal of HR & Organizational
Management Insights & Transformations [ISSN: 2581-642X (online)]. 3(1).
Ou, S. and et.al., 2019. Light-duty plug-in electric vehicles in China: An overview on the market
and its comparisons to the United States. Renewable and Sustainable Energy Reviews.
112. pp.747-761.
Rudancic, A., Misevic, P. and Knezevic, D., 2020. METHODS OF BUSINESS RISK
ANALYSIS IN THE PROCESS OF MANAGING BUSINESS OPERATIONS OF
MULTINATIONAL COMPANIES. Economic and Social Development: Book of
Proceedings. pp.45-58.
Shivajee, V. & et.al., (2019). Manufacturing conversion cost reduction using quality control tools
and digitization of real-time data. Journal of Cleaner Production. 237. 117678.
Yi, C.H.E.N., 2019. Research on the Virtual Value Chain of Chinese New Energy Electric
Vehicle Enterprises——Take NIO as an example. Science Technology and Industry,
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Online references
Nio Aims to Dethrone Tesla in China, 2021. [Online]. Available through
<https://www.autoweek.com/news/green-cars/a37321001/new-ev-brand-aims-to-
dethrone-tesla-in-china/>
Tesla, Nio Battery Supplier CATL To Buy Miner Millennial Lithium In $300M Deal, 2021.
[Online]. Available through <https://www.benzinga.com/news/21/09/23148882/tesla-
nio-battery-supplier-catl-to-buy-miner-millennial-lithium-in-300m-deal>
NIO Announces Renewal of Joint Manufacturing Arrangements, 2021. [Online]. Available
through <https://ir.nio.com/news-events/news-releases/news-release-details/nio-
announces-renewal-joint-manufacturing/>
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