This report presents an executive summary of the business plan for Aegis Ambulance Services, focusing on the establishment of non-emergency ambulance services in Leeds, UK. The plan addresses the growing need for healthcare services for the elderly population, including regular health check-ups, non-urgent services, and timely pharmacy access. The report covers the business concept, including product/service offerings, target market, and value proposition. It also includes feasibility research, analyzing primary and secondary data, research methodologies, and key areas of feasibility research. The business model is explored, including core strategies, competitive advantages, and sustainability. Furthermore, the report presents the business plan, outlining steps, current position, future expectations, risk management, and financial aspects, including budgets and investment requirements. Aegis Ambulance Services aims to provide efficient and accessible healthcare services to the community.