Analyzing Operations Management Strategy at Oak Pub - Assignment 1

This assignment solution delves into the scope of operations management for organizational improvement, specifically focusing on Oak Pub. It explores how operations management can enhance sales revenue through the interrelationship of structural, functional, and environmental aspects. The analysis covers the design of products and services, quality management, strategic location, layout strategy, human resources, and supply chain management. It also identifies the importance of developing and implementing a specific operations strategy for Oak Pub, emphasizing its role in standardizing products, service management, quality control, and supply chain management. Furthermore, the assignment explains the role of operations in designing new services and products at Oak Pub, highlighting its impact on market research, segmentation, service and product development, and supply chain management.

BUSINESS OPERATIONS
AND STRATEGY
ASSIGNMENT 1

LO1: UNDERSTANDING THE SCOPE OF
OPERATIONS MANAGEMENT
Operations Management has many scopes for organizational improvement and thus, this
discipline has wider scopes in increasing the sales revenue of Oak Pub based on the
interrelationship of structural, functional and environmental aspects of the business and the
organization.
• The design of products and services: Operations management initiatives has the scope of
aiding in products and service design though either vertical or horizontal integration strategy
which can aid in successful reduction of operational costs. This helps in increasing the
opportunities of increasing profit even if sales of the products do not increase (Slack, 2015).
• Manage the quality: through long-term goals of total quality management and short-term
actions for quality assurance, quality control and implementing Six-sigma framework OM can
take initiatives of proper quality management of the products and services offered. For Oak
Pub it can aid in increased customer satisfaction and the customer through positive reviews
and word-of-mouth can increase the popularity of the pub (Van Der Aalstet al., 2016).

CONTD.
• Strategic location: OM can take initiatives in company strategy analysis thus;
developing a strategic map and identifying the position of the organization is the
strategic map.
• Layout strategy: OM can also help in developing place layout strategy by focusing
on architecture and interior development that suits the theme of the pub.
• Human resources: OM can aid human resource management by outlining
organizational policies that HR department must enforce and follow for managing
the organizational staffs.
• Supply chain management and Inventory management: one of the key role of OM
is supply chain and inventory management that focuses on establishing a
sustainable supply chain and maintain the inventory stocks at all times.

LO2: IDENTIFY THE IMPORTANCE OF DEVELOPING AND
IMPLEMENTING A SPECIFIC OPERATIONS STRATEGY
• Operations management is very important. Hence, developing
and implementing specific operations strategy is useful and
important for an organization such as Oak Pub.
• Having specific operations strategy is useful for a firm as it
helps in multiple organizational functions. Through developing
specific operations management strategies Oak pub can
standardize their products, service management, actualize and
implement quality control and assurance, help in supply chain
and inventory management and help the organization it their
human resource policy development and management (Van
Der Aalst et al., 2016).
• Specific operations management is necessary for maintaining
the structural aspects of the organization. OM does so by giving
specific inputs, which can be converted into particular
products, machinery, equipment, formulas and models criteria.

CONTD.
• The functional aspects of the organization is also management
by specific operations management strategies as these
strategies are formed addressing the planning, implementation,
control, and improvements in order to obtain optimum
performance, resulting in organizational functions running
continuously (Krajewski et al., 2015).
• Operations management strategies are developed specifying
the outer business environmental factors such as community,
government, technology, economics, and political, social and
cultural issues. OM strategies are developed addressing these
issues thus; provides viable solutions for such issues.
• Specific operations management strategies are focused on
maintenance management resulting in minimal disruptions in
daily activities, contingency plans for mitigating and resolving
risks and ensuring availability of alternate process, services and
products in absence of regular process, services and products
(Hemmer and Labro, 2016).

LO5: EXPLAIN THE ROLE OF OPERATIONS IN DESIGNING
NEW SERVICES AND PRODUCTS AT THE OAK PUB WITH
JUSTIFICATION
• New product and service design is an operations management initiative.
OM has significantly important and specific roles in new product and service
design at Oak Pub due to its role in market research, segmentation,
targeting and positioning, service and product development, quality control
and supply chain management during product and service design.
• At Oak Pub, product design deals with converting ideas and thoughts in
reality and tangible outcomes. As a survival and growth strategy, product
design, development and introduction plays significant role for Oak pub as
it will help the organization in increasing their sales and revenue.
Operations actualizes the entire process starting from need identification to
physical manufactures of product through three different functions namely
Design and Marketing, Product, Development, and manufacturing.
Operations management’s role in product design and development provides
link and establishes proper connection between marketing initiatives,
customer needs and demands and manufacturing activities resulting in a
product that is able to provide customer satisfaction (Hemmer and Labro,
2016).

REFERENCE LIST
• Heizer, J., 2016. Operations Management, 11/e. Pearson Education India.
• Hemmer, T. and Labro, E., 2016. Productions and Operations
Management & Management Accounting.
• Krajewski, L.J., Malhotra, M.K. and Ritzman, L.P., 2015. Operations
management: processes and supply chains. Pearson.
• Slack, N., 2015. Operations strategy. John Wiley & Sons, Ltd.
• Van Der Aalst, W.M., La Rosa, M. and Santoro, F.M., 2016. Business
process management.