This essay delves into the implementation of key Organizational Behavior (OB) and Human Resources (HR) processes, with a particular focus on how the COVID-19 pandemic has influenced recruitment strategies. It defines and identifies elements of key HRM theories, such as human capital theory and Kotter’s change management theory, justifying the shift towards online recruitment while acknowledging its strengths and weaknesses. The essay critiques the effectiveness of traditional versus online hiring methods, especially in light of contingency theory, and evaluates the overall impact of these theories on organizational practice. It highlights the importance of adapting to change through internal hiring, talent database enhancement, and employee training, ultimately recommending that organizations embrace flexibility and continuous development to navigate both expected and unexpected challenges. The analysis draws upon various academic sources and concludes that recruitment plays a fundamental role in organizational success, requiring a strategic approach to both theory and practice.