Analyzing Childhood Obesity: Customer Profile and Solution Strategies

This report provides an in-depth analysis of childhood obesity, focusing on the customer profile, the problems (pains) associated with it, and potential solutions. The customer, in this context, is the health manager tasked with addressing childhood obesity within a community. The report highlights the adverse health impacts of childhood obesity, including diabetes, asthma, skeletal issues, eating disorders, and high blood pressure, emphasizing the need for effective interventions. The gains for the health manager include a reduction in obesity rates and improved community health. Proposed solutions involve promoting healthy eating habits, removing calorie-rich temptations, encouraging physical activity, scheduling regular wellness exams, and ensuring adequate rest for children. The report also explores various intervention strategies, such as family-based, school-based, and community-based programs, while acknowledging the challenges of financial constraints and stigmatization. Ultimately, the report concludes that reducing childhood obesity will lead to a healthier population and a decrease in related health issues. The report also includes references to relevant journals and books on the topic.

Value Proportion Pitch

Table of Contents
INTRODUCTION...........................................................................................................................3
CUSTOMER PROFILE..................................................................................................................3
Solution ..................................................................................................................................5
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................7

INTRODUCTION
Obesity considers as one of the major issue and problem within the people which affects
to their health in negative manner. Along with this, due to obesity there are several kinds of the
problem comes into consideration within health of the individuals. In local community among
children problem of obesity arises at the majority level because of their diet and food habits. The
current study is based on the problems which arise due to childhood obesity and affects to the
overall health system of the town. To reduce such kind of problems health manager of
government trying to take various actions by which it able to improve health system of the town
and make it healthier. The present study provides information to the reader about those solutions
which can be taken by the health manager in highly appropriate ways and enhance the health
system. When childhood obesity reduce as well as declines from the town then proportion of
healthy people will be improve up to the higher extent. Along with this, it creates extra burden
on the doctors who are source to overcome diseases arisen because of the obesity in
children(Cheng, 2014).
CUSTOMER PROFILE
Customer Job: In this case, the customer is focus on the health problems such as
childhood obesity. It is a condition where excess body fat make negative affects of a child's
health. In this case, it is understood that there are many causes of childhood obesity such a diet,
lack of exercise etc. Customer here present the condition of childhood obesity and there impact
which a person is faced. In this, they are keen to help the youth of the community be best they
can be. In the given case, it provide the role health manager to take preventive action so that
child obesity will be reduced from the society(De Onis and Lobstein, 2010).
Pains: Childhood obesity is a very serious short-term and long-term problem. It effect on
person by following poor diet and lack of heath conciseness. Childhood obesity comes with a
large number of health related risks and serious health problems. But the effects of childhood
obesity is not a related to the health, but they are psychological and financial too. There are many
negative impact of childhood obesity that customer want to avoid, which are as follows:
Diabetes- Childhood obesity cause the diabetes and it can be developed through poor diet
and lack of activity. Obese children have more chances to get such type of diseases. Diabetes is
an expensive and chronic illness that follow the child throughout there life. As per the search, the

rate of obesity is increases than the rate of diabetes patients will also be increases. In this way,
customers want to avoid such type of diseases in there life(De Onis and Lobstein,, 2010).
Asthma- Obesity also make disable to the children to breath properly. In this way, it
causes the asthma. Children who do not get adequate exercise, when they are young are also
more likely to develop asthmas they age.
Skeletal issues- Children who carry the extra weight are to be categorized as obese, in
this way they also put extra strain on there bones. This can create the problems of joint pain. This
is occurs because child do not take nutritious food in there diet. So that depending on the child
age, skeletal issues may effect in life.
Eating disorder- Childhood obesity is a result of eating disorder. Due to there busy
schedule, people does not have time to follow proper diet, so that this issue also faced by the
customers, which they try to avoid in there life(Fletcher, Frisvold and Tefft, 2010).
High blood pressure- High blood pressure, specially in obese child make negative
affect in there health. In this, diet mainly affect the high blood pressure.
More immediate health risks- Obesity during childhood can have a harmful effect on
child's body. It increases risk of impaired glucose tolerance, fatty liver diseases, gallstone
problems and gas to-oesophageal reflux problems. It also make psychological problems such as
anxiety and depression. Child also faced social problems like bullying, stigma and low self
reported quality of life. Hence all the negative aspects of childhood obesity affect the life of the
children. In this way, all those type on that situation their are so many kind of effective solutions
which help to reduce their this problem. In addition, in this report had been concluded childhood
obesity reduce as well as declines from the town then proportion of healthy people will be
improve up to the higher extent(Cheng, 2014).f negative aspect that customers want to avoid in
there life.
Gains: As per above detailed report, it is clear that childhood obesity affect the child life
negatively. In this way, there are many ideas which help to prevent childhood obesity, which are
benefited to the society. Such prevention ideas are as follows:
1. Encourage healthy eating habits- To control the childhood obesity, small changes can lead to a
recipe for success, in this by providing plenty of vegetables, fruits etc. products and including

low fat dairy products help to control such problems. By encouraging the family to follow the
healthy diet also help to reduce the childhood obesity(Ho, and et.al., 2012).
2. Remove calorie-rich temptations such as a medium size apple, banana, 1 cup blue barries,
grapes etc. are given to the child in limited order.
3. Help to the kids to understand the benefits of being physically active- In this child are teaches
that physical activity has gives great health benefits such as strengthening the bones, decreasing
the blood pressure, reducing stress and helping them to manage there weight.
4. Scheduling regular wellness exams for child and check-ups also help to examine, develop and
administer immunizations and also monitor the growth such as height, weight and body mass etc.
5. Parents also make sure that there child gets enough rest. For example: Sleeping hours for
school-aged children is 10 hours and for younger children is 12 hours and for adolescents is to be
9 hours. Hence all are the positive outcomes or benefits which occurs by reducing or controlling
the obesity in children. In this way by reducing the childhood obesity customers get the positive
outcomes and benefits in there life and increases there quality life with free from all kinds of
diseases which are result of childhood obesity(Sassi, 2010).
Solution
Product and services: As per the given scenario, there are various kinds of strategies that helps
to reduce the childhood obesity in a scoiety. In that situation, health manager recommend various
type of nutritious foods and launch many awareness programs/ campaign which provide them
effective useful tactics to resolve the obesity problems.
Gain Creator: By introducing nutritious foods and campaign in a market, it will deliver the
gains that the health manager is looking for in the societies. Childhood obesity is a serious
medical condition that occurs when children is above normal weight for there age and height.
Main cause for childhood obesity includes irregular eating habits, lack of physical activities, etc.
There are several associated effects also like cholesterol problem, blood pressure, diabetes, etc.
Suggestion towards their gainer who can based on of improving their health and fitness. On this
case provide best quality goods product in term of food which is also affect their this problem.
So as per the given case, health manger want to reducing the ratio of childhood obesity. So that
they make many efforts like launching nutritious food and awareness companions. All these

efforts is provide gain to the health manager, that main problem of childhood obesity and the
ratio is decreases and people are now more aware of there health. All these issues are examined
by the health managers and there efforts make positive changes in the societies. Health manager
also receive gain by providing quality of products and make an effective role to resolving such
major issues.
Pain Reliever: By giving the solution of childhood obesity, health manager analysis that there
are many pain which are resolve and overcome by follow-up the solution programs. Obesity
during childhood can have a harmful effect on child's body. It increases risk of impaired glucose
tolerance, fatty liver diseases, gallstone problems and gas to-oesophageal reflux problems. When
childhood obesity reduce as well as declines from the town then proportion of healthy people
will be improve up to the higher extent. Along with this, it creates extra burden on the doctors
who are source to overcome diseases arisen because of the obesity in children. As per the above
solution manger are ensure their working practices and methods which is going to be dealing
with the whole this problem. So in that case, he has to be develop there such effective way to
providing their effective solution for the child obesity in this current working cycle. They should
help their children to be physically active by regular games and exercise. child hood obesity can
be prevented by encouraging your child to develop new habits by using sedentary life styles.
Child hood obesity can be preventing the taking of more amount of carbonated drinks. Further,
to control the childhood obesity, small changes can lead to a recipe for success, in this by
providing plenty of vegetables, fruits etc. products and including low fat dairy products help to
control such problems. By encouraging the family to follow the healthy diet also help to reduce
the childhood port concluded due to obesity there are several kinds of the problem comes into
consideration within health of the individuals. So in that situation their are so many kind of
effective solutions which help to reduce their this problem. In addition, in this report had been
concluded childhood obesity reduce as well as declines from the town then proportion of healthy
people will be improve up to the higher extent (Cheng, 2014).
CONCLUSION
As per the above report this report is based on their child Obesity which is considers as
one of the major issue and problem within the people which affects to their health in negative
manner. Some of the interventions used were family based, school based, community based, play

based, and hospital based. The effective school-based interventions were seen targeting physical
activity along with healthy diet education. The major challenges faced by these intervention
programs are financial, along with stigmatization of obese children. Along with this, in this
report concluded due to obesity there are several kinds of the problem comes into consideration
within health of the individuals. So in that situation their are so many kind of effective solutions
which help to reduce their this problem. In addition, in this report had been concluded childhood
obesity reduce as well as declines from the town then proportion of healthy people will be
improve up to the higher extent(Cheng, 2014).

REFERENCES
Journals and Books
Cheng, T.O., 2014. China's epidemic of child obesity. International journal of
cardiology, 172(1). pp.1-7.
De Onis, M. and Lobstein, T., 2010. Defining obesity risk status in the general childhood
population: which cut-offs should we use?.
Fletcher, J. M., Frisvold, D. and Tefft, N., 2010. Taxing soft drinks and restricting access to
vending machines to curb child obesity. Health Affairs, pp.10-1377.
Grow, H. M. G., Cook, A. J., Arterburn, D. E., Saelens, B. E., Drewnowski, A. and Lozano, P.,
2010. Child obesity associated with social disadvantage of children’s neighborhoods. Social
science & medicine, 71(3). pp.584-591.
Ho, M. and et.al., 2012. Effectiveness of lifestyle interventions in child obesity: systematic
review with meta-analysis. Pediatrics, pp.peds-2012.
John, J., Wenig, C.M. and Wolfenstetter, S.B., 2010. Recent economic findings on childhood
obesity: cost-of-illness and cost-effectiveness of interventions. Current Opinion in Clinical
Nutrition & Metabolic Care, 13(3). pp.305-313.
Sassi, F., 2010. Obesity and the Economics of Prevention. Books.
Topham, G.L., Page, M.C., Hubbs-Tait, L., Rutledge, J.M., Kennedy, T.S., Shriver, L. and
Harrist, A.W., 2010. Maternal depression and socio-economic status moderate the parenting
style/child obesity association. Public health nutrition, 13(08). pp.1237-1244.