University Campus Oldham: Online Marketing Strategies Research

This document is a research ethics checklist (Form RE1) completed by a student at University Campus Oldham, focusing on a research project titled "The importance of online marketing strategies in increasing client base." The checklist assesses ethical considerations before commencing research, covering areas like participant vulnerability, deception, sensitive topics, and potential harm. The research employs a positivism philosophy and a deductive approach using a questionnaire with 30 respondents. The student's research aims to determine how online marketing, including strategies like social media, content marketing, email marketing, and web design, can enhance sales and profitability. The checklist also includes a declaration by the researcher, addressing the University's Code of Conduct and ensuring the research adheres to ethical guidelines. The student has answered NO to all of the questions in Section IV, and has provided the completed and signed Form RE1 to the Research Ethics Committee for information. The document concludes with sections for addressing ethical problems and approvals from the supervisor and the Research Ethics Committee.