An In-depth Analysis of Amazon's Operations Management Practices

This report provides a detailed analysis of Amazon's operations management practices. It begins with an introduction to operation management and its application within Amazon, focusing on e-commerce, cloud computing, and AI. The main body identifies and examines key operational practices, such as communication and coordination, and critically analyzes their impact on organizational efficiency. The report further illustrates the role of technology in enhancing processes, including productivity, acceleration, globalization, and product development. Additionally, it discusses supporting functions like finance and their contribution to Amazon's overall success. The analysis is supported by academic theory and company research, concluding with a summary of findings and recommendations for improvement.

Operation Management

Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
Identify one operation management practise within better chosen organisation...................3
Critically analyse about how operation management practice impact the organisation in regard
to efficiency............................................................................................................................4
Illustrate how technology could emended in the process or evaluate about how this is already
been accomplished..................................................................................................................6
Discuss about the supporting function which are linked to the operation management through
evaluate assist ensuring organisation success.........................................................................8
CONCLUSION................................................................................................................................1

INTRODUCTION
Operation Management is an area of management concerned with designing and
controlling within the process of production and framing of redesigning better business operation
within production of goods and services (Andriani, Siswanto and Suryadi, 2019). The function of
operation management managing process through creation better organising, creating innovative
to manufacture proper company’s good and services. Marketing is essential the window to
customer. It is converting material about labour goods and services as efficiently as possible to
maximise better profit in organisais ation. Operation management teams attempts to balance
costs within revenue to accomplish highest net operative profit possible.
In this report, the organisation is consider Amazon is an American multinational
technology company based in Seattle, Washington which major focus on e-commerce, cloud
computing, digital streaming and Artificial Intelligence. This organisation is majorly deals with
e-commerce activities and provide online delivering product and services to create valuable
brand within to raise customer satisfaction. As per the identify one requirement practice within
chosen organisation, critical analyse the operation management practise to having impact in
regard efficiency (Azizivahed, Zhang and Catalão,., 2019). Technology embedded in the process
or evaluate which has been accomplished. Through better supporting function of operation
management to ensuring organisation success.
MAIN BODY
Identify one operation management practise within better chosen organisation.
Operation management is refers about administration related to business process to create the
highest level of efficiency possible within the organisation. Operation is enhance to better
management which majorly considered about customising raw material and labour within into
goods and services as efficiently as possible to maximise the profit of organisation. In context of
Amazon company their operation management allows different types of operation practise which
abide through their teams. As there is role of manger within Amazon to handle and seek for
performance lacking due to uncertain activities affect from purchasing, manufacturing, shipping,
packaging, human resources through better company finance related within support to computer
support. As to understand about the job production manager which is required as undnerstand
how function is operation manager within proper productivity. As manage of Amazon is reliable

for work in conjunction with many aspect of the company, as their skills must reflect both breath
and depth of knowledge from the areas. There is one operational practise which is optimise in
Amazon company is Communication Coordination: It is improved communication within
organisation which directly increase the productivity. When information is sent from one
independent as well as department to another (Bazmohammadi and Guerrer., 2019). The
communication play an important role where manager and employees coordinate at the time of
attempting to work or handling initiate client. During the operation management within Amazon
company which helps to generate positive way outcomes. It increase the flexible peace at which
the company can operate and ensues that all necessary parties to gathered information were they
get to productive effective manner. Client and management to create better coordination for
gaining feedback, suggestion etc . In this effective communication paly vital role in which
employees or manger deals with or communicate with client queries through different work
platform as well as it generate proper understanding to better gain positive way of outcomes.
Somehow Amazon company has their own portal on which customers or client share their e-
shopping experience within positive or negative side. Amazon acquires accurate operation
management process in which they supplies raw material and product within 24 hours. Along
with company enhance their payment process in which they provide Online as well as Cash on
Delivery system to make their product and service in proper manner.
Critically analyse about how operation management practice impact the organisation in regard to
efficiency.
As operation management makes ensure about that effectively manage of various attributes
within manufacturing organisation such as people equipment, valuable information and
advanced level of technology. Within any production facility which provide organisation
that is having crucial to have adequate and advantageous operation management to ensure
about the production runs smoothly work on unexpected situation (Chatterjee and
Chatterjee., 2021). As there are many benefits which came from implementing better
operation management strategies which allows to gain insight into the key areas which need
about improvement. For Amazon company there are certain positive impact of having
presence of operation management within effective manner are as follows:
 Product Quality: The quality of product refers to the capability of meeting or having
exceeding towards a better customer expectation. Through better operation

management is having overview o ensure about that whatever the product is
manufacturing it must involves better quality and lift up the standards and offers
opportunities to identify areas where the quality which can improved. There is one of
main function about operation management that ensure about better quality to meet
organisation needs and wants. Similarly the Amazon company also make sure that
product which customer would order it must have proper quality and team of Amazon
only recommended branded companies product weather it related to Textiles, toys,
home appliances, technologies etc (Feng and Dong., 2020). The main function of
operation management is to better designed reliable and better durability of product
and service to better meet customer expectation on the basis of quality and quantity
basis. Therefore, the reliability and durability refer to product that having last long
having time before in which they encounters breakdowns and that can withstand
damage. Enforcing about quality of management process can better ensure within
effective delivery. The role of reliability and durability ensure or claim about product
long term suitability on the basis of quality manner. Amazon use the enforcement of
quality management in which it provide guarantee about efficient delivery of product
and services that consumer rely on it.
 Revenue Increase: Every organisation is expect to increase their organisation
revenue through the quality of product and services and that would passes on customer
satisfaction successfully. On the basis of customer satisfaction it will not increase
revenue but also create a positive reputation within customer presence of mind as
well. Similarly, in the initial stage of Amazon company when it was started since
many years ago by Jeff Bezoz (Han, Zare and Zheng., 2019). He and his team never
expect that their company would be world’s higher revenue generates venture and not
only that Amazon is successfully attain around billions of customer trust by providing
them quality of product and service through better operation management practises.
Somehow it can lead towards better cutting costs due to inefficiencies within the
process of design. There is overall management that would allows that helps to sells
within more product and services increase that enables of contribution of growth for
the company.

 Waste reduction: Through this process of operation management enhance impact as
in positive factor. Although it is one of important component operation management
with having alternative techniques can be used to better identify and eliminate waste.
Within manufacturing better operation, such as lean manufacturing operation to
applies strategies and implies Just in Time practise which increase the efficiency of
supply chain management which help to manage inventory cost. Through lean
manufacturing identifies seven waste that are commonly found in manufacturing
better operation which having objective to eliminate defective times that creates high
conflicts within operation management. In perspective of Amazon also implies
eliminating of waste within their better operation as it will allows to increase the
operation which will increase profit to reduce unnecessary items to improving overall
production process within operation.
Illustrate how technology could emended in the process or evaluate about how this is already
been accomplished.
By developing product development, business process and developing skills of workers,
technology increases productivity in various better business operation. The size of improvement
in debatable on some technologies like email and social media have made communication easier
and faster. Through new technology comes with change. The change might be small and one of
affecting on every industry. As the technology plays an vital role to upgrade the product and
services for getting competitive advantages for Amazon company. As they majorly deal through
e-commerce website on which new advanced technologies implies for improvise complete
renovation about process or even entire industry (Peng and et. al ., 2020). They may increase the
productivity through better workforce along with valuable investments.
In following there is involvement of technology which they have impact on Amazon company
for their long term sustainability:
 Productivity: Through improvising product development, business process and having
effective developing through better skills of workers on which technology increases
better productivity in various business operation. As per the size of improvement is
debatable through some technologies through social media and they made
communication easier and faster. On the online customer service and practise like social
media is using the platform of having better communication procedure. Majorly Amazon

is dealing with customer through online way of sources as well as company is mainly
provide innovative product and service to that ensure about client and patients are getting
in right form of services.
 Effective Acceleration: It is having major role of on increasing efficiencies on the basis
of airplanes or online data transfers, technology has accelerated through most business
operation. Process that having several weeks or even month some years age through mail
face to face interaction is now ending within the perspective in few seconds. As the
online money transfers, web purchasing and sharing of via the internet has better
accelerated on the basis of production cycle are made on process of accelerate which is
helped through better customer demand. It has also provide to meet customer demands. It
has provided them with the tools they need to produce quality goods.
 Globalisation: The companies and individual is having are now able to better
communicate and transfer files as well as resources from one place to another to other
easily (Shen, Cui and Wang, 2020). In other words companies are conduct through
business with their suppliers and clients from any part of world within out having
travelling. Aviability of internet is having video conferencing and global economic data
has it made easier to conduct business to business.
 Product development: Technology innovation plays an important to increase demand of
new product. It means that business will continue adjusting their operation on which the
match requirement about their customer. Therefore, they are integrating of their
customer, there fore they are integrating about new technologies such as computers and
software as well as packages through provide on daily wages within better production
cycle. They can now produce better product such as electronics within any business
driven through desire towards customer to better compete according to new technologies
and pace of innovation.
 Involvement of risk: Technology comes with having many benefits for business.
Unfortunate there is risk always come along with risk which creates high rate of
challenges to business. Through raising productivity and the satisfaction where customer
it generates high profitability (Song, Sorrentino and Zheng., 2020). As Amazon also faces
risk aspect where more e-commerce companies are participating and enhance their
services through advanced resources on which it improves their better growth. As

technology plays an important role where it automate business operation effective
manner.
Discuss about the supporting function which are linked to the operation management through
evaluate assist ensuring organisation success.
There are important function of Operational management in perspective of Amazon
company that would helped to gain better organisation success.:
 Finance: It plays an important role or function in which operation management regulates
the monetary activities within flexible manner. The operation manager should waste
finance in underproduce task, This must ensure about all finance source where Amazon
company ensure about the to utilised better manufacturing where the services which
may satisfy consumer wants.
 Operation: According to the function of operation management is basically concerned
with proper planning, organising, directing and effective controlling on the daily basis
routine on operation organisation. The operation manager ensure about all effectiveness
and efficiently. In Amazon their team and management makes sure about work
efficiency must presumes in flexible or accurate manner where they ensure activity are
processing within compliance oriented manner.
 Strategy: As strategy formulation is also the main function of operation management on
which manager should have pre planned to attain task. On the basis of formulation plan
to create major strategy which help to organising within better optimising their
resources and attain developing a competitive edge over better competitors. Amazon
enhance to make better optimising resource for make customer engaged towards their
services. As there are many other competitor who have awaited to gaining better
competitive advantages
 Maintaining Quality: Through better operation manager of Amazon they must ensure
about better quality of product must offer customer. The manger consider to not
compromise with quality as well as price, in fact they tries to offer effective quality in
lower prices (Song,, Sorrentino and Zheng., 2020). On which team needs to work on
work quality management and they should supervise all the task. If any defect they are
found the further steps would rectify such defects.

Evaluation:
As above function of operation management is describe about Amazon company
perspective in which function of operations help to improvise negative flaws as well as
channelise about to ensure quality of raw material. Amazon is one of leading company in the
world where their services is known to better productivity (Yang, Yuan and Long, 2020), quality
of raw material and service must delivering in accurate manner that increase the satisfaction level
of customer and success of company in competitive market place as well.

CONCLUSION
It is inferred about above Operation management summarised for one practise within
selected company as communication and coordination is one of important practice of
operation management. Impact of operation management allows positive outcomes
generates in respect of efficiency increased within effective manner. Technology plays an
important role on selected organisation as it help to develop work and supply chain
efficacies.
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