Digital Broadcasting: Industry 4.0 Impact and Opportunities Analysis

This report investigates the transformative impact of Industry 4.0 on digital broadcasting. It explores the benefits of digital broadcasting, including improved spectrum efficiency and signal quality, and then delves into the key features and technologies of Industry 4.0, such as AI, big data, and cloud services. The report analyzes how Industry 4.0 influences demand, marketing, supply chains, production, and customer experience in the digital broadcasting sector. It highlights the specific impacts on the media and entertainment industry, including customized content and customer assistance through digital platforms. The report also examines the opportunities arising from Industry 4.0, such as greater bandwidth, automated tuning, and personalized content, emphasizing the role of technologies like IoT and automation in shaping the future of digital broadcasting. The report also contains a comprehensive list of references to support the analysis.

IMPACT AND OPPORTUNITY
OF INDUSTRY 4.0 ON DIGITAL
BROADCASTING

DIGITAL BROADCASTING:
• Usage of digital signals for
broadcasting.
• Widespread usage for
broadcasting of television
(Lu 2017).
• Makes use of satellite radio
for the method of radio
broadcasting.

BENEFITS OF DIGITAL BROADCASTING:
• Improvement of spectrum
efficiency (Stock and Seliger
2016).
• Betterment of transmitted
signal quality.
• HD services and additional
features (Xu. Xu and Li 2018).
• Reduction of transmission
energy.

• Refers to the “fourth
industrial revolution.”
• This industrial revolution
encompasses the smart
cities as well as industry
(Vaidya, Ambad and Bhosle
2018).
• Factories of industry 4.0
have wireless machines
working throughout the day.
INDUSTRY 4.0:

• Demand and
Marketing.
• Supply chain and
distribution (Hofmann
and Rüsch 2017).
• Supply as well as
production.
• Digital customer
experience.
FEATURES OF INDUSTRY 4.0:

ROLE OF INDUSTRY 4.0 IN
DEMAND AND MARKETING:-
• Predictive insights.
• Omni-channel enablement.
• Demand sensing as well as
shaping (Sung 2018).
• Intellect marketing.
ROLE OF INDUSTRY 4.0:
Impact of industry 4.0
across countries

ROLE OF INDUSTRY 4.0 IN
SUPPLY CHAIN AND
PRODUCTION:-
• Collaborative planning
(Zhong 2017).
• Scenario-based
planning.
ROLE OF INDUSTRY 4.0 (contd.):

ROLE OF INDUSTRY 4.0 IN DIGITAL
PRODUCTS AND SERVICES:-
• Customer driven engineering.
• Intelligent as well as innovative
procurement (Rojko 2017).
• Connected products.
• Strategic enabling of ecosystem.
• Service analytics (Gilchrist 2016).
ROLE OF INDUSTRY 4.0 (contd.):

ROLE OF INDUSTRY 4.0 IN
DIGITAL CUSTOMER
EXPERIENCE:-
• End-to-end experience.
• Trusted machineries (Qin, Liu
and Grosvenor 2016).
• Digital products as well as
services.
ROLE OF INDUSTRY 4.0(contd.):

• Industrial Internet of Things
(IoT).
• Automation.
• Artificial Intelligence
(Bartodziej 2017).
• Big Data as well as Analytics.
TECHNOLOGIES OF INDUSTRY 4.0:

• Cloud services (Ustundag
and Cevikcan 2017).
• Cyber security.
• Simulations.
TECHNOLOGIES OF INDUSTRY 4.0(contd.):
Impact of industry 4.0
across countries

• Optimized Processes
(Liao et al. 2017).
• Greater Asset
Utilization.
• Higher Labor
Productivity
(Ghobakhloo 2018).
OUTCOMES OF INDUSTRY 4.0:
Market of industry 4.0