OPS 937: Analyzing Leadership & Team Dynamics in St. Gobane Inc.

This case study examines the leadership issues at St. Gobane Inc., focusing on the impact of the Director of Sales and Marketing, Omar Dobalien, on team dynamics and organizational success. Omar's lack of motivational leadership and resistance to new strategies hindered the company's progress. The analysis connects these issues to leadership and motivation theories, highlighting the importance of ethical team management and effective leadership styles. Proposed solutions include fostering a motivational environment and upholding ethical standards to improve teamwork and achieve organizational goals. The case study emphasizes the need for leaders to inspire and collaborate with their teams for success.

Running head: MANAGING AND LEADING TEAMS
Managing and Leading Teams
Name of the Student
Name of the University
Author Note

1MANAGING AND LEADING TEAMS
Executive summary
The purpose of the following paper is to demonstrate the leadership issues presented in the case
study related to St. Gobane Inc. The case study has been analyzed from the perspective of the
organizational success and the barriers that had been posed by the Director of Sales and
Marketing, Omar Dobalien. The close relationship between the Omar and the CEO has affected
the implementation of the new plans and systems as Omar did not possess the proper leadership
skills. The deficiencies in the leadership skills for Omar had been discussed and the situations
have been linked to several leadership and motivation theories. The different solutions to these
problems have been proposed as well in this paper.

2MANAGING AND LEADING TEAMS
Table of Contents
Introduction......................................................................................................................................3
Case study analysis..........................................................................................................................3
Theory of motivation and commitment...........................................................................................4
Ethics in managing the teams..........................................................................................................5
The effective leadership theories.....................................................................................................7
Proposed solutions for the problems................................................................................................8
Motivational leadership...............................................................................................................8
Maintaining the ethics within the organization...........................................................................9
Conclusion.......................................................................................................................................9
References and Bibliography.........................................................................................................11

3MANAGING AND LEADING TEAMS
Introduction
The purpose of this paper is to discuss about the issue of the managing and leading tbe
project teams properly for the success of the organization. In order to discuss about this topic, the
given case study will have to be analyzed and the problems in the case study regarding the
managing and leading project teams will have to be identified properly. The theories related to
the proper managing and leading of the teams would be described here (Bowditch, Buono and
Stewart 2001). In the workplace, many problems can arise and the people will have to address
the issues accordingly indeed. The case study discusses about several problems and issues that
can be faced in the organizations.
The issues and problems will have to be resolved to get the best results from the
employees. The purpose of finding the results is to enhance the business operations within the
organization (Bowditch, Buono and Stewart 2001). There are many theories that should be
discussed and highlighted so the managers can follow the theories. This will surely enhance the
business opportunities in the future. The biggest need of the hour for the managers is to provide
the best solutions for the organizational success. The business practices will have to be improved
as well so the employees can get a better working environment and work accordingly (Francesco
and Gold 2005). The case study analysis will be done properly to address the problems.
Case study analysis
As per the case study goes, the main concerns are about the lack of teamwork in the St.
Gobane Inc. The CEO of the company has been very much believing of the competence of the
Director of Sales and Marketing, Omar Dobalien. He had been an astounding figure of the

4MANAGING AND LEADING TEAMS
company. One of the most important things is that he has got a very safe and firm place in the
organization as Lee Taylor, the present Director of Strategy in the company fears the most. This
is why the organization needs the teamwork strategies to get the best results. One very much
negative fact about Omar has been he is not at all a motivating leader and his pessimism about
taking up new strategies has affected a lot in the company’s success (Kerzner and Kerzner 2017).
The employee commitment has been one of the most important things and this has lacked a lot in
his
Theory of motivation and commitment
Motivation has been one of the most important and desired things for the betterment of
the organizations. St. Gobane Inc has been facing several issues in the organization. This is why
they have been trying to put the things at the right places so they can come up with the proper
solutions. One of the major issues they have been facing is the threat of the new entrants in glass
manufacturing industry. This is why Lee Taylor, Theo Merola, Pete Simmons and Tina Turner
had suggested various ways by which the issues could be resolved. However, Omar did not
respond to it positively that had been the central cause for those plans not being implemented.
Some of the important parts of the organizational commitment are continuance, normative and
affective. People like Tina Turner have continued in the organization despite of her efforts not
being recognized and artistic creations not being valued properly (Kliem 2011).
The motivation of the employees is also an integral part for the success of the
organizations as well. St. Gobane Inc has not been able to get the shared profits lately and their
sales figures have dropped down as well. As the Director of Marketing, he should have taken the
necessary steps so the problems could be resolved immediately. His motivation strategy had not

5MANAGING AND LEADING TEAMS
been that much effective as well. This is why he remained as a passive personality in front of all
the top level managers and the employees as well (Robbins and Judge 2008). He could not show
any positive direction towards the success of the organization. The past of Omar might have been
very much of a struggling one and he might have much experience. However, these things did
not prove to be much effective in the case of St. Gobane. He was very much passive and he
could not motivate his followers. He once said that leaders only lead and the followers should
‘pipe down’. He never showed the sign of motivating the employees effectively so they could
work harder and give their opinions on how to improve the situation (Robbins and Judge 2008).
Ethics in managing the teams
The ethics of managing and leading the teams is very hard. The leaders have to be very
much dynamic and dedicated to the success of the teams in the best possible ways. The intensity
of the Omar has not been up to the mark as the CEO Don Brand said to be. This is why has not
been able to manage the disputes and it has led to the mass problem. New national glass
manufacturing companies have been entering the niche markets of the company so the headaches
have been increasing largely for them indeed. This is why the company would like to employ
new systems into their business practices that would bring the proper sustainability in their
business practices (Skringar and Stevens 2008). However, there is a simple rule that the
organizations have to work as a team. This is true for St. Gobane as well.
The common goal of the company has been to increase its sales and gain the best market
share in the glass manufacturing industry. The habit of Omar has been dysfunctional to the
common cause of the team (Koskinen 2012). He has been the main cause of the disruption
among the team indeed. He used to disturb the entire process by showing the signs that he was

6MANAGING AND LEADING TEAMS
bored of everything that was going through. This is why he had been seen as the main culprit
behind the failure of the plans by Lee Taylor, Tina Turner and others. If the top level managers
are not able to work together to accomplish the same goal this will rather be problematic for the
organization (Henderson 2008). All the groups must be able to work as the best teams. There
should be competition but the competition should be full of fellow-feeling and all of them to
should strive to achieve the common goal indeed.
The leaders of the teams should share the workload between them and make the plans
according to the needs of the hour (Ojiako et al. 2011). If this is not done properly, the
organizations will suffer by the lack of sales. It has been seen in this context that the initiatives
taken by the senior managers have been mocked and almost turned down by ignoring
completely. These things are completely unethical since the company has been going through a
tough time indeed. No open-ended discussion has been encouraged by the likes of Omar. This
has been seen as a huge challenge in the entire mix. The only thing Omar does is to interfere
between the talks and show his disagreement within it. This is why his attributes have been of no
use instead. The shared decision has never been encouraged by Omar and this has been the major
dysfunction within the team (Ojiako et al. 2011).
The mutual accountability has been absent within the team for a number of reasons as
well. This is why Omar has not agreed to approve the plans suggested by the other top level
managers (Pinto, Pinto and Prescott 1993). These are the reasons why Lee and others have not
been able to cope up with the strategies being implemented by Omar. He has not been an
complementary leader at all. This means he has not approached the other leaders to help them in
their troubles. He goes up with his familiar negative approach in everything (Bolden 2016). This
has been the main reason for the halt in the proper workflow indeed. He did not adhere to the

7MANAGING AND LEADING TEAMS
common cause of the development of the organization. He did not even responded positively to
the suggestions made by other leaders like cutting cost of the products or employing new artists
to get the competitive advantage indeed (Pinto, Pinto and Prescott 1993). This had also laid a
negative impact on the proficiency and success of the organization. Another important ethical
issue is the role of enthusiasm (Sarin and McDermott 2003). This is a very important aspect in
the motivational theory indeed. Omar has not been that much effective in the enthusiasm factor
and he has been rather de-motivating indeed. The diversity has not been encouraged so the
employees have not felt the urge to be the market leaders in manufacturing the best quality beer
glasses, ashtrays, wine goblets and others.
The effective leadership theories
The leadership theories can be implemented to identify the issues that have been causing
the problems in St. Gobane. The satisfaction from the both the ends of the customers and the
employees have not been delivered from the company.. Some of the important leadership
theories are trait theory, behavioral theory, contingency theory and the other theories. The
difference between managing and leading has been shown in the perspective of the leadership of
Omar.
It has been revealed through his entire approach that he is just a mere manager than a
leader. The leadership qualities are not there in Omar. This is why he has not been able to
motivate and lead the other managers in collaboration so the success can be achieved indeed. He
has not been the one who has initiated the change but Lee had. He did not even put the
motivation and direction for the success as was expected. Omar was unable to make new
innovations and adapt to the new atmosphere properly. On the other hand, he has been there only

8MANAGING AND LEADING TEAMS
to solve the crucial technical problems, watches over the various strategies and its
implementations and formulate the different objectives for St. Gobane.
Omar did not care whatever steps were being taken to resolve the issues rather he made
disruptions when all the managers were agreed to that. The proper leadership traits had been
lacking in the skills of Omar. This is why he was not able to influence his subordinates and the
other top level managers (Sewchurran and Barron 2008). He did not even care for the priorities
of the other people. Thus he became quite unpopular among the people within the company. He
was in power but he just misused it because he did not use the power for the betterment of the
organization.
Proposed solutions for the problems
The problems have been many and the company St. Gobane has been trying to find the
solution for the problems. Otherwise, the sales rate of the company would continue to flatten
down instead. On order to save the company from the drowning, they must put a leader who can
be the face of the company.
Motivational leadership
The leadership theories have been redesigned and the motivational leadership is a part of
it. It will be better if the company St. Gobane goes on to appoint Lee Taylor as the one who
could fix up the things and take the formal decisions within the business practices. He has got the
charisma to motivate the people within his surroundings and he respects the decisions of other
senior level managers as well (Solli‐Sæther Karlsen and van Oorschot 2015). Contrary to Omar,
who used his legitimate power only to take the decisions formally, Lee would be able to motivate
the other employees at all levels. In turn this would really be effective as well. He would take the

9MANAGING AND LEADING TEAMS
views and opinions of the other people to choose the best option. Then he would effectively
implement the best strategy and he should give the respect to the artists as has been the main
complaint of Tina Turner over the years.
Maintaining the ethics within the organization
One of the most important things in the success of the organizations is the maintaining of
the proper ethics. The teamwork should be encouraged and this should be very much essential
for the better results within the organization. The groups within St. Gobane in every department
should work as a proper team. It would be highly appreciated indeed. It is because all the
employees will be able to take part in the decision making process properly. The learning process
within the organizations should be given a proper place since the young employees should be
given the chance to work with the older people so the proper balance can be maintained
(Turkulainen, Aaltonen and Lohikoski 2015) The leaders should inject the enthusiasm into the
employees for the desired motivation. Thus the organization would be able to get the best results.
They should always work as a team and as not the individuals. This would increase the fellow
feeling within the employees in a better way.
Conclusion
This paper can be concluded by saying that the case study has presented many problems
and the problems have been identified properly. The problems have been discussed here by
linking them with some important theories. These theories have been instrumental in
understanding the important topics within the case study. The probable outcomes to solve the
problems have been discussed here as well. The outcomes have been linked with the motivation
and leadership theories. It is very important to note that only the managerial skills of a person

10MANAGING AND LEADING TEAMS
will not be able to take the organization to greater heights. The proper leading skills will be very
important for the organization to become successful.

11MANAGING AND LEADING TEAMS
References and Bibliography
Bolden, R., 2016. Leadership, management and organisational development. In Gower handbook
of leadership and management development (pp. 143-158). Routledge.
Bowditch, J.L., Buono, A.F. and Stewart, M.M., 2001. A primer on organizational behavior.
New York, NY: Wiley.
Conforto, E.C., Salum, F., Amaral, D.C., da Silva, S.L. and de Almeida, L.F.M., 2014. Can agile
project management be adopted by industries other than software development?. Project
Management Journal, 45(3), pp.21-34.
Francesco, A.M. and Gold, B.A., 2005. International organisational behaviour: text, cases, and
skills.
Garvin, D.A., 1993. Building a learning organization (Vol. 71, No. 4, pp. 78-91). July-August:
Harvard Business Review.
Habicht, R.J. and Gulati, M.S. eds., 2017. Hospital Medicine: Perspectives, Practices and
Professional Development. Springer.
Henderson, L.S., 2008. The impact of project managers' communication competencies:
Validation and extension of a research model for virtuality, satisfaction, and productivity on
project teams. Project Management Journal, 39(2), pp.48-59.
Kerzner, H. and Kerzner, H.R., 2017. Project management: a systems approach to planning,
scheduling, and controlling. John Wiley & Sons.
Kliem, R.L., 2011. Ethics and project management. CRC Press.