Detailed Business Plan for an Organic Cosmetic Enterprise: UniVeda

This business plan outlines the strategy for UniVeda Limited (UVL), a London-based company aiming to provide Ayurvedic skincare products for men. The plan details UVL's vision, mission, and objectives, focusing on offering skincare solutions using ingredients from Ayurveda, manufactured in India. It includes an executive summary, market analysis (including PEST analysis of the UK), competitor analysis, and financial projections. UVL plans to utilize a multi-channel distribution strategy, including branded stores, third-party retailers, and e-commerce platforms. The plan also covers the company's funding strategy (crowdfunding and venture capital), skill requirements, and potential growth scenarios, along with appendices providing supporting financial statements and HRM strategies. The plan addresses the competitive landscape and opportunities in the UK and Indian markets, emphasizing the increasing demand for men's skincare products and the potential of Ayurvedic solutions. The plan also considers the potential impact of Brexit and other economic factors.