This report analyzes the organizational behavior within Primark, a fashion retail company. It delves into the influence of organizational politics, culture, and power on team dynamics and individual performance, examining how management utilizes power to influence employee behavior through various theories like legitimate, reward, coercive, expert, referent, and information power. The report further explores Handy's cultural typology model to understand Primark's work culture. Additionally, it investigates motivational theories, including Maslow's Hierarchy of Needs, to understand how Primark motivates its employees and aligns their needs with organizational objectives. The report also discusses the factors that contribute to effective and ineffective teams and concludes with an overview of organizational behavior concepts and philosophies applied within Primark. The report highlights how the company's management strives to enhance employee skills, improve communication, and foster a positive work environment to achieve its goals.