Organisational Change Management Project: BizOps Enterprise Strategy

This project focuses on developing a change management strategy for BizOps Enterprise, addressing issues such as financial instability, high turnover, and declining productivity. It includes an analysis of strategic change needs, a review of existing policies, and an assessment of the external environment using PESTLE analysis. The project also incorporates a SWOT analysis to identify strengths, weaknesses, opportunities, and threats. Priority changes are identified, focusing on organizational culture, manufacturing, and marketing strategies. The cost-benefit and risk analyses are performed, followed by change readiness assessment using quantitative and qualitative methods. A change vision statement and strategy are developed, culminating in a detailed change project plan with actionable steps. The solution emphasizes effective communication, cost reduction, market share recovery, and employee training, aiming to improve BizOps' overall performance and competitiveness. Desklib provides a platform to access this and many other solved assignments.

Change
Management

Introduction
 Process of bringing a transformation the
organizational goals and technologies
 Helpful in implementing new
technologies
 Helps to reduce financial expenses

Overview
 BizOps deals in producing a range of
exclusive products
 Have more than 150 retail stress all over
the country and employs more than
1300 staff members [1]
 Witnessing multiple issues in the
organizational front
 Effective change management system is
required

Organizational Objective
 To bring improvement to the functioning of the
organization that is being affected due to the turnover of
senior managers.
 Appointing efficient and experienced replacements of
those managers.
 To aim at increasing productivity in order to ward away
the competitors [2].
 Training the employees in order to bring effective
change and implement new machineries.
 Increasing scopes of organizational communication.
 Improving the manufacturing process.
 Focus on the financial improvement of BizOps

Change Requirement
 An analysis of macro elements as well
as internal influences is to be done in
this regard [3].
 PEST
Political
• New governmental
laws and taxation
policies play
significant roles
Economical
• Increasing
unemployment
• drop in Australian
dollar
Social
• present social turmoil
• consumers opting for
online marketing.
Technological
• needs to focus on
technological
advancement

Change Requirement
SWOT
Strength
• vast number of outlets
throughout the country
[4]
Weakness
• insignificant online
marketing
• poor organizational
culture
• Lack of training
programs
Opportunities
• Implementing new
technologies
• Recruiting efficient
managers
Threats
• Decreasing staff
productivity
• Competitors are
becoming significant
threats

Priority Changes
 BizOps needs to focus on developing an effective
and harmonious organizational culture with
utmost priority.
 Changes should be brought in manufacturing as
well as in the marketing strategies of BizOps.
 New technologies should be implemented and
proper employee training programs should be
adopted.
 Strategies are to be taken up in order to support
the financial condition of the organization.

Cost Benefit Analysis
 The organization needs to invest on the
training of the employees
 Focus on building efficient management
 Focus on the process of risk mitigation
to reduce the threats from the present
competitors [5]

Risk Analysis
 Unrest amongst employees
 Increased production expenses
 Lack of communication

Change Readiness
 Quantitative and qualitative methods should be
used to access readiness
 Surveys will be helpful in addressing any
misalignment between the leaders and
employees
 Outdated machineries, declining team morale
and need of heightening profitability are some of
the driving forces
 Organizational structure and lack of
communication are some of the forces that are
resisting the change

Change Vision
Statement
 Marching towards better future
 The vision statement will encompass
brighter future for the organization as
well as the employees
 Encourage the staffs to adopt the
change effectively

Change Strategy
 Educating the employees
 Building up free communication
 Taking up inclusive approach