Organizational Functions & Business Objectives Analysis

This report provides an analysis of Beyond Sports, a global foundation promoting sports and social change. It examines different organizational structures (private, public, voluntary), their purposes, and legal structures. The report analyzes how organizational structure, size, and scope relate to business objectives and services, and explores the interrelationship between organizational functions like HR, finance, marketing, and IT. Furthermore, it identifies the positive and negative impacts of the macro environment using the PESTLE model and conducts internal and external analyses to identify organizational strengths and weaknesses, explaining their interrelation with external macro factors. The analysis aims to provide insights into effectively expanding the business in existing or new industries.

Business

Contents
INTRODUCTION...........................................................................................................................3
TASK...............................................................................................................................................4
P1. Different types and purposes of organizations and their legal structures..................................4
M1. Analyse how the structure, size, and scope of different organizations link to the business
objective and products and services offered by the organization....................................................7
P3. Relationship between different organizational functions and how they link to organizational
objective and structure.....................................................................................................................8
M2. Analyse the advantages and disadvantages of the interrelationship between organizational
functions and the impact that can have upon organizational structure............................................9
P4. Identify the positive and negative impacts the macro environment has upon business
operations, supported by specific examples..................................................................................10
M3. Apply appropriately the PESTLE model to support a detailed analysis of the macro-
environment within the organization.............................................................................................12
P5. Conduct internal and external analyses of specific organizations to identify strengths and
weaknesses.....................................................................................................................................13
P6. Explain how strength and weakness interrelate with external macro factors..........................14
CONCLUSION..............................................................................................................................15
REFERENCES..............................................................................................................................16

INTRODUCTION
Business and business environment is the analysis of the collective data of the external and
internal factors of the organization which can affect the organization on an indirect or direct
basis and this helps in the better functioning of the business. This report is the analysis of the
Beyond Sports organization whose headquarters are located in the UK. This organisation is the
global foundation and this helps in promoting the sports in the country and this also creates an
effective social change which is also sustainable as this organisation has supported 150 countries
and 490 projects and this business also works in the partnership of various companies. This
report is an analysis of the various organizational structure and their scope. This report also
involves external and internal forces that can impact the business. This report also involves the
strength and threats of the organization. This report also involves the macro and
microenvironment of the business and the essential factors are also involved which can be used
in expanding the business effectively in an existing or new industry.

TASK
Different types and purposes of organizations and their legal structures.
As a business and an organization is a way of identifying all the internal framework of the
business and which is full of different departments and responsibilities which is taken place by
the staff and employees of the business as a team together works for the same goal and aim of
the organization and in a business, there is various kind of strategies and techniques is followed
to gain the organizational goal and objective of the organization. In industry, there is various
kind of organization that performs specific activities(Jena, 2020).
Private sector
These are the kind of organization that is controlled and functions are owned by the owners. This
sector organization is also divided into various departments that involve various production and
service sector and their profit and loss are equally divided between the partner, stakeholders, and
investors. This kind of business involves the private sector like a multinational, sole trader,
partnerships, and franchises. An example of this organization is Jaguar and company private
limited.
Purpose: The purpose of this kind of organization is for making a profit and expanding their
business in the industry and their main purpose is also to increase their customer base effectively
with the appropriate strategies. S Jaguar company always looks after their sports facilities with
the high-quality product and services to their sports facilities for maintain the high standards in
the market and industry(Brondoni, 2018).
Legal structure: Legal structures are known as the basis in which all the activities are followed
by the business to raise their funds and for making new strategies and development in the
organization.
Sole Proprietorship: This is known as the legal structure which is commonly used by the
organization this legal structure says that this kind of organization is run and owned by the owner
of the business and at last decision is also taken by the owner of the business.
Partnership: This is an association which is done between two or more people and in this kind
of business profit and loss amount is equally or on the decided share is distributed between the

people and this agreement formation is easy and is also known as the tax reporting
identity(Tsyganov, 2019, July).
Corporation: This is a complex legal structure that is formed by the organization and this can
also be called shareholders this is a separate legal entity of the business. These people do not
own the organization but work as an external source or as an outsourcing company for the
business.
Public sector
This kind of organization ate managed and controlled by the government and in these kinds of
organizations, the political party plays a crucial role in collecting and initiating the funds which
are required for the business. This kind of business is also managed and owned by the
government. In the UK these organization involves sector like housing, healthcare, education,
and emergency service. An example of this sector is British Airways.
Purpose: The main purpose of this kind of sector is to provide public services to society like
military service, education, and public and healthcare facilities. As British Airways is a
transportation organization that makes people transport throughout the country and this
organization also provides benefits directly or indirectly to the users of the country(Haldorai,
Ramu, and Murugan, 2018).
Legal structure: This is known as the planning in which effective and smooth run and
functioning of the business is performed as British airways always follows all legal formalities
and structures which is imposed by the government and related to their rules and regulations.
Local government: In some kind of organization all the organizational decision is taken by the
local government and the business usually follow the culture of the government to perform the
activities within and outside of the organization as per the policies and rules which are imposed
by the local government.
Central government: These are the organization in which organizational activities are followed
by all the government authorities and this kind of organization serves the nation by providing the
necessary services(Allen, 2020).
State government: This kind of organization is controlled and managed by the state government
and it is important to be followed all the activities according to the terms and conditions related
to the state government.

Voluntary organization sector
These are the kind of sector which is considered the community and the non-profit sector and
their main purpose is serving the nation in this kind of organization social welfare organization,
recreation sports, charity group, advocacy groups, foundations, and faith-based organizations are
involved. An example of this kind of organization is Amnesty International.
Purpose: The main purpose of this kind of organization is required to complete the target and
this organization serves the nation without any expectation this kind of organization is not in the
expectation of nay monetary terms and any kind of profit in the organization(Nisula, and Pekkola,
2018).
Legal structure: Legal structure of the voluntary kind of organization is required in trust and
charity.
Charity: These are the organization which does the activity of the organization by collecting the
essential resources, and funds from the charity. Each small amount of charity matters to society
and can maintain the desired life of an individual.
Trust: These are the organization that provides resources and other funds to the organization for
managing the tasks of the organization effectively.
Size and scope of different types of organization.
Basic Micro Small Large Enterprise
Size In a micro
organization, the
company
members in the
organization are
less than 10
members. This
kind of
organization
involves various
local shops and
These businesses
are slightly larger
than the micro
business and in
this organization,
the no of
employees is
lesser than 200
this has the
specified targeted
customer and
These are the
kind of
organization that
performs the
business
organization to
earn profit and
they deliver their
services and
products at a
global level in
These are
considered the
largest
organization
and there their
main purpose is
serving their
customer’s
creative
products which
make them

this can cover the
customer base of
local areas. They
usually keep the
stock to earn their
living.
they also perform
their business
operations
effectively.
these
organizations, the
employees are
highly skilled and
qualified.
different from
other
organization by
this goodwill of
the organization
is developed in
the industry.
Scope Its main scope is
to maintain a cost
of living and
fulfil their basic
needs and they
are considered
the micro
organization in
the industry.
This
organization’s
main scope is
analysed as
building and
maintaining the
potential
relationship with
the loyal
customer base for
increasing there
and expanding
their business as
well as the
customer base of
the business.
Its main scope is
attaining the aim
and objective of
the organization
effectively and
gaining a
competitive
advantage in the
market for
expanding its
business globally
and can reach
each region’s
sports facilities
easily.
This kind of
organization’s
main scope and
purpose is
earning
maximum profit
and high
goodwill, high
market growth,
and market
share in the
industry.
Analyse how the structure, size, and scope of different organizations link to
the business objective and products and services offered by the
organization.
As the business scope, structure and sizes are different from the other organizations in the
industry and these changes impact the organizational aims and objectives and also their products

and services which are served by the business as a micro organization usually sells the product of
multinational organization to survive and sustain in the industry to maintain their cost of living
but this kind of organization does not manufacture or produce any kind of products in their
business. The small organization sells the product of multinational organizations but along with
this they also produce their self-made products for increasing their separate legal identity and
customer base and sell it to the selected regions(Maunder, 2019). Through these practices, an
organization can develop their targeted market and can expand their business In different
surrounding regions. Large kind of organizations are produces and manufactures their products
and sell them at a global level and they develop new kind of products for remaining in the
competitive industry and develop their products and services according to the requirement of the
sports facilities for sustaining the organization in the industry and nor facing loss. The main
objective and aim of a large kind of organization are earning profit and developing effective
strategic management in the organization will also lead to increasing their goodwill in the market
as per the quality there are providing to the sports facilities. Beyond Sports is a large
organization this supports the business on a large scale and its business operations are developed
to earn profit in the industry(Lombardi, 2019). As Enterprise is known as the largest organization
and this involves all the knowledgeable and skilled employees and this organization supports
unique and innovative services all over the world as this also stands in the customer’s desires and
expectations and leads to increasing the customer base of the organization.
Relationship between different organizational functions and how they link to
organizational objective and structure.
As in an organization, many departments’ works are interlinked with each other and by working
together they give out the best result as these departments are known as the business functions
which are developed for achieving the objective of the organization effectively and with
available resources and time of the business. Beyond sports has all the specific department which
performs different functions for effectively attaining the organization’s goal(Duarte, Cabrita, and
Cruz-Machado, 2019, August). The functions which are operated in Beyond sports are human
resources, finance, marketing, sales, information technology, and sales. These business functions
are interlinked with each other for balancing and maintaining the business operations effectively
and the interrelated departments which can work together more effectively are described below.

Human resource and finance
These business functions are considered crucial for the business as one manages all the costs and
expenses of the organization and other hires and trains the required human asset for the business.
These two functions are combined to give the best results. The human resource department of the
organization Beyond Sports allows training to each employee including financial departments for
the better functioning of the employees and for increasing the level of productivity in the
organization as the finance department of the Beyond Sports allows the budget to each
department for performing the task and business activities of the organization and this two
collaboratively help each other and grow together.
Production and the marketing department
These ton business functions are also considered important in the organization as marketing
promotes the business and builds the engagement in sports facilities and the production
department produces effective products and develops the product of the organization
effectively(Keeling, 2018). These are interconnected with each other and increase the rate of profit
in the organization and also allow a better profitability level for the business. Beyond Sports
organization has the proper marketing techniques for promoting their services in the society and
they have proper allocating process and level in the organization as Beyond Sports has produced
the services regarding sports facilities or develops any product according to the customer
requirements and by serving them the best quality they attract their sports facilities by marketing
tactics.
Operation management and marketing
As marketing Is the way which helps in communicating with the sports facilities about the
organisation product and services for the better value of the products as this can also helps in
fulfilling the needs of the sports facilities as this also helps in making the pricing strategies in the
business. The role of operations is fulfilling the product requirement as per the sports facilities as
this is the method which involves the all the operational activities which helps in executing the
strategy. As these both are interrelated with each other as this both can together helps in earning
the profit as operational activities serves the sports facilities and marketing sector attracts them
for the better alignment for being successful.

Marketing and Finance
As marketing is the way which helps in the promotional activities of the business and this can
also helps in benefiting the organisation for the better growth and expansion. As financial
department looks after all the profit and the expenses of the business. These two departments are
interrelated with each other for better profitability as marketing can help promoting and
attracting the sports facilities and financial department looks after there cost for finding the best
way for reducing it as financial experts can help the marketing sector for managing the budget
and cost of the business effectively as this helps them in getting high revenue rate in the
business.
Analyse the advantages and disadvantages of the interrelationship between
organizational functions and the impact that can have upon organizational
structure.
Advantages
Specialization: This is considered the main advantage of collaborating two business functions as
each has its specialization and can benefit the organization in many different ways for attaining
profit.
Operational speed: The merging of two business functions can increase the operational speed of
the business as each department is specialized and has highly skilled employees as this can
reduce the chances of error and leads to increasing the operational speed effectively.
The clarity in the department: As in business each work is distributed and assigned to the
employees according to their skills and qualifications which makes them work more clearly and
early than before and this also allocates all the responsibilities which reduce the chance of any
duplicity work which saves the effort and time of the employees(Rendtorff, 2019).
Disadvantages
Territorial disputes: Merging two different business functions creates a territorial dispute as
each business function is specialized in its way and they have different departmental goals which

create disputes in the different functional departments this creates conflict and communication
gaps between two functions that can impact the decision-making process.
Lacking in coordination: As for managing any project of work together in two departments
requires effective communication between the departments which make them work effectively
and this can help in building the profit rate effectively and while grouping the business functions
managers of different departments creates decision-making disagreements and also creates
conflict in different team members(Moşteanu, Faccia, and Cavaliere, 2020, August).
Weaken bonds: As due to grouping two different functions together can weaken the bonds of
the business and it had decreased the morale of the employee and also weakness the bond of
teams in internal departments as they has the same goals but different responsibilities according
to their job roles and skills.
Segregation: As due to the collocation the employees bloat up in the team s they do not get the
time to relax and even do not get the opportunity to share different opportunities and
perspectives with their organizational friends and this can also result in harmful to the long term
and a long run of the business.
Identify the positive and negative impacts the macro environment has upon
business operations, supported by specific examples.
The macro-environment is a various condition which is in the economy of the world and can
impact in particular sector or region. This environment involves all the economic policies which
involve employment rate, fiscal policy, inflation rate, and gross domestic profit as this can
impact the organization in positive and both negative ways and can even impact the business
operations and functions.
Positive impact
Technology: This is an important factor as technology is impact the organization and its
management as an organization should always be updated with the latest technology for gaining
a competitive advantage in the industry as because of the latest technology an business and its
operations never fail, as technology in the market changes and remaining in the competitive
world it is important to update with the latest technologies and this can help in the market growth
and in increasing the market and customer base of the organization(Wickam, Finley, and Saeger,

2020). Beyond Sports always keeps their organization up to date for better functioning in the
organization and this also makes changes in the training and development styles and also keeps
the equipment updated.
Competition: As this factor can be seen as a positive factor in the operations of the business, this
factor motivates the team and employees of the organization for brainstorming innovative ideas
which can improve the personality of the employees and because of this factoring business
usually put more efforts and time for remaining in the competition and for maintaining the
position in the industry. Beyond Sports organization has competitors in the industry but with
effective management techniques and strategies, this organization stands in the competitive
world.
Negative impact
Population: As the increasing population is impacting negatively in the business as the
population rate in the world in explosive and with increasing population the requirements and
preferences are changed according to the world and customer base as current trends also get
changes as Beyond Sports organization balance this situation by analysing the market conditions
frequently which gives ideas of the changing trends in the market(Sroufe, 2018).
Geographical shifts: As the geographical shift in the population of the world is impacting
negatively in organizational working as due the survey and analysis in 2050 the migration global
shift is analysed to be double and this will be impacting the demand and the nature of all the
goods and services which an organization is producing. Beyond Sports uses various effective and
emergent strategies according to the changes and the needs of the customer base this company is
using an emergent approach that can analyse all the uncertainties of the business.
Apply appropriately the PESTLE model to support a detailed analysis of the
macro-environment within the organization.
PESTLE is a strategic tool that is used to analyse the external environment of the organization
for better results of any process, product, and service as this factor fives the environmental idea
from different angles.

Political Economical Social Technological Legal Environmental
These are the
factors that are
linked and
imposed by the
government as
due to these
factors an
organization can
hugely impact
the operations at
the national and
international
levels. The
factors which
are impacting
Beyond Sports
are other
country
regulations,
consumer
rights,
legislations, and
taxes in an
organized
political
instability also
impacts the
decision-
These are the
factors that
determine the
economic
level of the
organization
in the
country’s
economy as
this factor can
also impact
the
organization
on a long-term
basis. This can
also impact un
the purchasing
power of the
customer base
of the
organization
and this is lead
to changes in
the demand
and supply of
the
organizational
products due
These are
the factors
that can
change
according to
the customer
changing
preferences
and
requirements
as Beyond
Sports has
taken the
advantage of
these factors
like the
economy of
this
organization
is growing
and this Is
making the
organization
spend more
money as
this
organization
can use this
These are the
factors which
are related to
the technology
up-gradation
as these
factors impact
the business
conditions In
favourable
and
unfavourable
terms ad
Beyond Sports
always
remains up to
date with the
latest
technology for
maintaining
and balancing
the
competition in
the market as
this
organization
had made the
technology
These are the
factors that are
based on the
rules and
regulations as
Beyond Sports
company is
updated and
developed
with the legal
formalities
and under
legal structure
with the
proper
documentation
as it is known
as the ethical
business(Agwu,
2018).
These are the
factors that
involve the
measures which
are taken by the
business to
maintain the
environment
sustainably
Beyond Sports
follows all the
environmentally
friendly
measures for
balancing the
carbon
footprints of the
business and
they also use
the eco-friendly
measures for
the distribution
of the sevices
and services in
the retailing
stores.

making process
as this makes
changes in
many
strategies(Dibrell,
and Memili,
2019).
to these
factors
unemployment
rate is
decreased to
3.9% as
Beyond Sports
has a huge
market growth
In the past
years but due
to COVID the
rate of
unemployment
is growing in
the business
itself and due
to which the
level of
productivity is
decreasing.
factor in
changing the
factors
according to
the
requirements
of the sports.
upgrading in
retail stores
which has
reduced the
effort and time
of the sports
facilities.
Conduct internal and external analyses of specific organizations to identify
strengths and weaknesses.
VRIO Porter’s five force
This is a tool and technique which is used for This is a tool that analyses the external factors

the evaluation of the competitive advantage of
the organization and the available resources as
it involves four dimensions in it that are valued
and it is the resource price of any product
which can be easily found in the market. The
next dimension is rareness and this is known as
the limited resource of the market and next
dimension is imitability which is difficult to
find the resources of the organization as
Beyond Sports has huge financial resources
which can help them to invest in any of the
uncertainties(Alanazi, and Hassan, 2018).
of the organization effectively and this also
allows the sustainability of the organization
and helps in increasing the level of
productivity and profitability as this usually
analyses the competitive rivalry and the
potential of the new entrant which can affect
the organization and it also involves the
bargaining power of the supplier, customer,
and buyers which decides the pricing of the
product according to for gaining a competitive
and organizational advantage.
Explain how strength and weakness interrelate with external macro factors.
Beyond Sports is their position because of fewer economic terms and way has political stability
as an economic and political factor of the organization is considered as the weakest point of
Beyond Sports as they use contraction strategy to influence and for expanding their business
effectively. Beyond Sports is usually getting the opportunity from the global market and the
political and economic environment as the strength and weaknesses of the organization are
interlinked and this can be resolved with the effective and productive strategies of the
organization which can help in analysing the uncertainties of the external environment(Brunet-
Thornton, and Martinez, 2018).

CONCLUSION
This report has concluded that Business usually involves the environment which includes the
factors like supply-demand, economical changes, marketing trends, innovation in technology,
suppliers, and social trends which are related to the business and can also affect business
operations. Business and its environment usually identify the increasing opportunity in the
environment and it also involves the performance and growth of the business with the increasing
profitability.

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