Analysis of Organizational Behavior: Decathlon's Culture and Practices

This report provides an analysis of organizational behavior, focusing on models and theories related to organizational culture, communication, and motivation. The report begins with an introduction to organizational behavior and its importance in defining a company's identity and improving employee productivity. It then describes and explains various models and theories relevant to organizational culture, communication models (like the transactional model), and motivation theories (Maslow's and Herzberg's). The report includes a case study of Decathlon, a French sporting goods retailer, examining how the company's culture, leadership style, and communication methods align with the discussed theories. Through interviews with a manager, the analysis explores the effectiveness of Decathlon's current practices and suggests potential improvements, such as incorporating autocratic leadership and Herzberg's two-factor theory. The conclusion recommends the importance of organizational culture and highlights how various theories can help companies adapt to challenges, increase employee morale, and improve communication. The report references relevant academic sources to support its findings.

Organization Behavior

Table of Content
 Introduction
 Describing and explain a range of models and theories appropriate to organization
culture, communication and motivation
 Finding from the organization and they fit with models and theories
 Recommendation or conclusion about culture that can help in organization success
 Conclusion
 Reference

Table of Content
 Introduction
 Describing and explain a range of models and theories appropriate to
organization culture, communication and motivation
 Finding from the organization and they fit with models and theories
 Recommendation or conclusion about culture that can help in organization
success
 Conclusion
 References

Introduction
Organization behavior is related term which is widely used by organization to
define the company's internal and external identity, to know company's value, it
helps to turn employees in to advocates moreover it helps to make feel employees
as best people and increase production level. This presentation is about models and
theories of organization culture, communication model and theory of motivation
that attracts people and improve productivity.

Describing and explain a range of models and theories appropriate to
organization culture, communication and motivation
Organization culture is the value and behavior that consider
expectations, experiences, expectations, values and philosophy that
helps to improve the productivity and profitability of organization. As
company is using different types of culture that helps to achieve goals
and objectives of business industry. Different range of models and
theories are defined as:

Finding from the organization and they fit with
models and theories
On the basis of Primary research interviewer analysis organization culture,
theory of motivation and theory of communication helps Decathlon to accept
the challenges and run their business effectively. It delegate roles and
responsibilities of employees within organization and complete task that helps
to maintain productivity for long term. It has founded that Decathlon is French
sporting good retailer which has 1500 stores in 49 countries.

Cont..
This is largest sporting company in the world that helps to interact customers by providing
good quality of products. Manager of such organization conducts Interview process to
ascertain their views that are explained as below:
Interviewer: Is organization need to change their leadership style?
Interviewee: Currently, Decathlon is using democratic leadership style that is people
oriented. It helps to communicate with all employees and get suggestion from all in order to
make right business decision. It affects employees and give them good opportunity by
accomplishing goals. But it has been recommended that organization should adopt
autocratic leadership style also for the purpose of completing task in given time.

Cont..
Interviewer: What do you think, current model of communication is suitable or not ? And
how it can be change?
Interviewee: In currently, selected organization is using Transactional model of
communication that they can communicate with employees and employers in effective
manner. This is good for organization as it helps to share information between all
employees and get feedback instantly.
Interviewer: What do you think, organization culture which is adopting by Decathlon is
productive or not?
Interviewee: Yes, the role culture is perfect organization culture for such industry as it
helps to give role and responsibility to employees and perform task effectively by

Cont..
Interviewer: Do you think motivational theory is effective and how it can improve for
the purpose of increasing production.
Interviewee: Currently Decathlon is using Maslow's motivation theory that helps to
motivate them by satisfying them. Moreover, it can use Herzberg's two factor
motivational theory that will be more effective and will help to improve productivity.
Therefore it has been concluded that Decathlon is using model of communication and
motivation like transaction and Maslow's theory that that fit for organization. As by
using this it can communicate easily with all people and can motivate employees that
helps to achieve goals and objectives. On the other side, organization is adopting role
culture that helps to assign work among all employees and increase profitability.

Cont..
Interviewer: Do you think motivational theory is effective and how it can improve for
the purpose of increasing production.
Interviewee: Currently Decathlon is using Maslow's motivation theory that helps to
motivate them by satisfying them. Moreover, it can use Herzberg's two factor
motivational theory that will be more effective and will help to improve productivity.
Therefore it has been concluded that Decathlon is using model of communication and
motivation like transaction and Maslow's theory that that fit for organization. As by
using this it can communicate easily with all people and can motivate employees that
helps to achieve goals and objectives. On the other side, organization is adopting role
culture that helps to assign work among all employees and increase profitability.

Conclusion
From the presentation it has been recommended that organization culture is
helpful for company as it helps to adopt challenges and make profits. Handy's
theory helps to introduce from organization culture which is adopted by company
according to situation. Maslow's and Herzberg's theory helps to increase
employee's morale. And communication theory helps to share business
information and thoughts in effective manner.

References
Dhingra, K., Boduszek, D. and O'Connor, R. C., 2016. A structural test of the
integrated motivational-volitional model of suicidal behaviour. Psychiatry
research. 239. pp.169-178.
Wright, C. M., Keiser, C. N. and Pruitt, J. N., 2016. Colony personality
composition alters colony-level plasticity and magnitude of defensive
behaviour in a social spider. Animal behaviour. 115. pp.175-183.