Analysis of Organizational Behaviour in Fast Delivery Services

This report delves into the realm of organizational behaviour, examining its pivotal role in shaping employee interactions and influencing business outcomes. Focusing on a hypothetical food delivery service, "Fast Delivery," the report explores the significance of motivation as a key driver of employee performance and customer satisfaction. It highlights the importance of understanding employee needs and reducing projection errors to enhance business profitability. Furthermore, the report analyzes various factors impacting organizational behaviour, including culture, decision-making, and change management, and illustrates how "Fast Delivery" can implement strategies to achieve its objectives. The report also discusses the application of different organizational behaviour models, such as autocratic, custodial, supportive, and collegial models, and emphasizes the crucial functions of planning, organizing, leading, and controlling. Finally, the report underscores the considerable impact of organizational behaviour on business, focusing on culture, motivation, decision-making, and change management, and provides practical insights for enhancing business performance.

Organisational Behaviour

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
CONCLUSION..............................................................................................................................10
References .....................................................................................................................................12

INTRODUCTION
Organizational behaviour is used to study the mechanism through which people interact
with each other. Behaviours of employees may change from one to another on the basis of
structure, policies and procedure that are adapted by firm. By using all these thing organisation
can inspire employees to work harder in order to achieve high productivity and competitive.
Motivation is the major factor which determines the profit of any business. For any business to
run successfully, all the workers working in the business and for the business should be first
motivated to carry on their respective duties and responsibilities according to the demand and
nature of their job (Ainsworth, 2014). Therefore, By understanding the motivational factors of
the workers, the working efficiency of our workers have increased, their interest to work has
shown significant increment and their commitment towards the job have been high. This report
contain about roles and challenges that are related to organizational behaviour and how they can
create impact on organization.-
MAIN BODY
The related concept for our mythical business is Motivation. Our mythical business is
"Fast Delivery" in which we are delivering food all across the city at any time and anywhere with
our effective workforce ready to serve you at your door step at any time. it is very important for
any business firm to understand what actually motivates their workers and work towards
generating those motivational factors in the business (Awadh, and Alyahya, 2013). It is that drive
force which makes all the workers working for an organization to work efficiently every single
day. Direction, persistence and intensity are the factors which plays an important role which
helps an organization to attain its long term goals and mission. But for this understanding the
employee motivation and reducing the projection error is very necessary. In our business as well,
by understanding what motivates our workers to generate the desired outcome in the business we
are able to successfully maintain our business profit and also customer satisfaction. Customer
satisfaction is considered as a major factor which influence business because if customer is not
satisfied by services that are provided to them. In that case they will not prefer their services in
future which may cause negative impact on business. As they are providing services at doorsteps
in that case people prefer their services because they do not need to go anywhere which help firm
in order to attract more number of customers (Benn, Dunphy, and Griffiths, 2014).
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Along with motivation there are many other factors that plays important role in
organizational behaviours of any organization such as culture, motivation, decision making and
change management. On the basis of this, Fast delivery service provider also implement various
approaches that help to achieve their objectives ( Chun, and et. al., 2013). By considering all
these factors, profitability of service can be increased because they make overall impact on the
growth of Fast delivery service. Such as culture, under this all the work environment and process
is considered along with this new employees working styles are also considered so that they can
easily adjust into the new environment and maximise profit by preforming effectively in Fast
delivery service specific working style is considered in order to maximise profit. On the other
factor which is decision making is considered in which various decision-maker are involve to
take specific decisions in order to build reputation of Fast delivery service and attract more
number of customers to increase profit. Along with this customer satisfaction is also achieved.
Similarly, in change management is considered where all the effects are considered that are
evolving due to implementation of advance technologies. In this all the effect are removed and
make the service more effective and efficient such as Fast delivery services can also implement
advance techniques such as websites and applications in order to attract more customers..
The size these organization starts with small idea but latter converted into successful
business group. They grow their business on the basis of services offered to customer along with
how punctually they are providing their services. In order to grow business organization should
be focused on the services that they are providing to their customers. Because services quality
plays a important role in order to create and maintain reputation into market. Along with this
location of the services provider or organization matters a lot in these services. Usually, they are
situated at the centre of city so that they can cover all the area at equal time. And they should be
easily reachable so that customers can easily approach them to place order. If they are reachable
for customer belonging to any part of city in that case business of that organization grow more
fast and can attract more number of customer. Along with this they should always perform work
in planned order so that they can bit their competitors. These doorstep service providers are
usually face competition from hotels and restaurant. Because they are considered as a symbol of
food services provider. As it is the era of digitalization due to which people become dependent of
digital such as they can search for anything on internet and as a result they are provided with
lots of option factors
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s along with different features (Chun, and et. al., 2013).
Due to this individuals can compare different services on the basis of that they can
choose services. Due to this most of service providers are launching their app through which
people can place their respective order. As any organization is a composition of different
elements such as organisational head, employees working and much more they all are working
together in order to achieve success. On the basis of organizational behaviour with respect to
“Fast Delivery” services provider, motivation and communication can be considered because
they play an important role in order to convey message and objective to audience. They should
have strong network through which they can communicate with customers. Trust building is
another important factor on which growth of organizations depend upon. Because if they are able
to win customers trust in that case they can have a positive image in to society. Due to which
they will become most preferred service provider of any city (Crane, and Matten, 2016). By
using the concept of organizational behaviour into any business, organisation can achieve new
heights of business because through this they are able to understand various approaches by
implementing them into their work they can more effectively present their view in front of
customers. And will be able to handle competition pressure that is increasing everyday. All
successful business organization implement this system in order to understand behaviour of
customer effectively and also help to make changes on the basis of different factors.
Analysis and Application of organizational behaviour
Organisational behaviour is use to study the behaviours through which people interact
with each other. Through this any organisation is able to understand needs of customers and able
to implement them effectively into business. The objective behind using this approach is to
improve management of workers in firm. This theories are usually preferred to maximize output
from group of member working for the organisation. The organisational behaviour module is
consist of different modules such as:
 Autocratic Model: Under this model power and managing orientation of authority in an
organization. This provides security and safety benefits to employees. This model is
dependent on discipline and obedience of employees. Through this model employees are
able to meet subsistence. Usually, this model is implemented by firms having high
resources. This model is dependent on boss of firm. There are lots of drawbacks are
considered with this model one of them is employees are frustrated, insecurity,
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dependency on the basis ,of performance because of low wages (De Vasconcelos,
Gouveia, and Kimble, 2016).
 Custodial Model: Under this model power and managing orientation of money in an
organization. This provides security and safety benefits to employees. This model is
dependent on organization. Through this model employees are able to meet security
requirement from organisation. Usually, this model is implemented by firms having high
resources. This model is dependent on economical conditions of any firm. They provide
passive support satisfaction not strong encouragement (Ferraro, and Briody, 2017).
 Supportive Model: Under this model leadership and managing orientation of support is
considered in an organization. Through this model employees are doing work in order to
improve performance and increase participation into work. Through this employees met
to achieve status of firms. This is dependent on leadership. Under this performance is
considered and sense of participation is provided to employees.
 Collegial Model: Under this model partnership and managing orientation of teamwork is
considered in an organization. Through this model employees are oriented towards
responsibilities and duties towards organisation. Through this model performance of
employees are considered for growth of firm. Through this employees needs met to self-
actualization. Through this approach moderate result is always considered. Under this
model team work of employees are always are considered. This also help to maintain
self-discipline into the organisation (Ganter, and Hecker, 2014).
On the basis of above model it is clear that are emphasised on the power and authority of
organisation, in this all rights are reserved for the higher authorities of organizations, where in
the second model importance is provided to money and capital of organization. In this various
approaches are involved in order to minimise investment of money and achieve maximum profit
from that. In the third model, performance of employees are considered and various
methodologies are involve in order to increase their performance and capability. In the last
model partnership and managing skills of organisation are considered so that the work can be
managed effectively.
Through this firm is provided with four functions such as planning, organising, leading
and controlling. By using all the four function any firm is able to improve behaviour among
client and organisation. By using planning, firm can define goals, develop strategies in order to
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achieve overall set of plan for an organisation. By using the organising function, they are able to
create designs and structures through which they can implement solutions of questions that are
present in the form of who, what, how and whom, etc. by using leading organisation is able top
motivate employees as well as customers, directing to get solution ad also helping to solve
conflict among the workers. By using controlling they monitor, compare their goals and if they
get any deviation in order to achieve goal in that case necessary corrections should be
considered. In my business, motivation has been playing a vital role (Ganter, and Hecker, 2014).
Impact of organisational behaviour in business
There are various ways through which organizational behaviours can create huge impact
on firm such as culture, motivation, decision making and change management. The description is
mentioned below:
 Culture: When new employees join organisation, organizational culture plays an
important role in order to influence their behaviour. If the organization behaviour
encourages employees to perform good work in that case they would be able to
implement new ideas in order to achieve new growth into business. In case if they are
facing any kind of problem during work, they can easily discuss with their seniors. In
order to increase profit into Fast Delivery food services, culture plays an important role
because through this peaceful and positive environment is provided to employees through
which employees are able to perform their job without any pressure due to which they
can easily understand new things and implement them (Benn, Dunphy, and Griffiths,
2014). Along with this they can implement new innovative approach and creativity in
their work so that more number of customers will get attracted towards their food
service . Hence, culture of any organisation is considerably important of the development
of an organization.
 Motivation: This is another important segment that create huge impact on organization.
Through which employees are inspired to improve their perform. This can be done by
providing awards on the basis of their performance. All the rewards that are provided to
employees are should be fair and equally distributed among employees who have
performed well. This helps to motivate other employees in order to perform well. Due to
this employees as well as organisation both will grow. Through this employees are
motivated to improve their perform due to which positive effective is considered on Fast
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Delivery services. As if employees start improving their performance or try to maintain
standard of organization due to which customer will not have any complain with the
provided services due to which reputation will improve into market and more number of
customers will prefer their services. Due to which profitability of food service
automatically get increased because maximum customers will prefer their services.
 Decision making: This is considered as very important step at organisational or
individual level. Decision making can be influenced by behaviours of firm. In order to
make informed decision on the basis of cost, communication and managing. The risk
management skill of an organisation can be handled by managers and employees of firm.
Under this factor innovation and creativity of employees are emphasised most because
due to which development of organization depends. This is considered as an important
approach because through this various factors are considered such as cost of services,
pricing and locations of providing food (Ainsworth, 2014). Because if they are covering
whole area of city in that most of the citizens will be aware about their services in that
case they will prefer their services. Along with this another important issue is managing
services because if they are not providing their services on time in tat case the same
customer will not prefer their service next time due to which lots of customer will stop
using their services due to which their profitability get decreases.
 Change management: All organisation are considering change management in their
organization in the form of technologies, customers demands in order to meet
requirement. Due to this employees take difficult changes. Due to this organizational
behaviours are considered more important for this part. Along with this it is also
considered as risk factor for organization. This is important because at this involvement
of new technologies takes place. Such as if the Fast Delivery services are providing
websites and applications through which customers can place their order due to which
many employees or worker will prefer their services along with this if they are providing
their services at public places such as bus stand and railway station where traveller can
book their order through app ad easily experience their service. Due to this their
profitability can be increased.
Role of organizational behaviour in order to manage business:
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There are lots of solutions are available that are provided organisational behaviours.
Some of the important are considered below:
 Globalization: As globalization is entered in to every field, due to this organization
are limited into any particular country (Ganter, and Hecker, 2014). Due to this jobs,
cultures and are also changing with expansion of business. Example, BMW builds their
car in south Africa, but because of globalization they are supplying their products
across the world. By considering international behaviour of customer organization can
adopt necessary change in order to make necessary changes into product. Due to this
competition among organisation is also increasing, and in order to remain into market
and bit competitors they always try to implement new approach. Similarly, Fast
Delivery services can apply this approach in order to increase their market at
international level and attract more number of customers. Due to this role of
organisational behaviours are considered as important because they provide business
expansion.
 Managing workforce diversity: Usually, organization are considered as a
heterogeneous collection of users with respect to age, sex, race, region, nationality, etc.
therefore managing workforce diversity become important for any organization. In this
manager of organization deals with issues that are considered at different part of world
by people of different age group. Due to this they need to exercise direct channels in
order to advertise. Through ,using organisational behaviours managers are able to
promote awareness, increase diversity by managing diversity effectively. Through this
managers are able to encourage cultural and sexual diversity. Similarly, Fast Delivery
services are also providing services to different groups of people on the basis of age,
sex, and races therefore by managing workforce they are trying to promote awareness
among people (Lippert, and Govindarajulu, 2015).
 Improve quality and productivity: Due to excess supply of goods most of the
industries are facing problems because of this competition is also getting increased.
Managers of different organizations are going through the same problems of
productivity and quality related to services that they are providing to their customers.
In order to improve this various programs are organised by firm such as re-engineering
and re-designing of products. So that quality of products can be improved because
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products are considered as representative into market. A good quality product use to
improve reputation of firm into market. Where bad quality may cause adverse impact
on organization. Similarly, Fast Delivery Service should also provide quality services
so that more number of customers are attracted towards service. Quality and
productivity depends on following factors:
Performance: This is considered as a primary attribute for determining quality or productivity
of any item. Which depends on the working of various features that are provided with product.
Features: This is considered as secondary attribute for determining quality or productivity of
any item. Such as mobile phone is provided for conversation but alarm, calculator, games and
musics are considered as feature that are provided with device.
Conformance: Under this developed product is compared with the pre established standards of
that product if comparison is considerable then only product will be launched into marked
otherwise it will be rejected.
Reliability: Under this probability of failure of product is considered under certain specific
condition. This is also considered as important attribute In order to measure quality of any
product (Miner, 2015).
Durability: Under this both economical as well as technical dimensions of any products are
considered. For which how long a product can survive under standard conditions.
Services: Under this solution related to issues such as resolution of device, complains in order to
repair problems related to device.
Response: Under this interface is considered between human and machine.
Reputation: Under this on the basis of past performance of various products ranking is
provided to organization.
 Improving customer service: Under this services that are provided to customers
should be of good quality so that more number of customers would prefer to use this
service. This is considered as demanding role of organisational behaviours. In this
continuous interaction is required between client and service provider. In this manager
also actively participate I order to ensure the quality of services that they are providing
to customers, along with this he wants to ensure about employees that they are taking
all necessary process in order to meet customers requirement. Along with this
behaviour of employees also affect satisfaction level of client. Therefore, employees
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should well-behave with customer and also improve quality of service that they are
providing to customer. In the same way Fast Delivery Services should also met clients
requirements.
 Improving people skill: For a business to be successful better skills are required in
order to effectively fulfil clients need. Organizational behaviours helps organization in
order to improve employees skill so that they can perform more affectively and help
the organisation by increasing productivity. Through this approach employees will be
able to manage work more effectively and manage it by involving new designing
approaches in order to re-create existing product. In the same way Fast Delivery
services can also involve this step into their business in order to maximise
productivity. Through this way service provider can innovate new products in order to
attract new customers. Which helps organizations in order to attract new costumers on
the basis of their requirements by considering their suggestions.
 Innovation and changes: Innovation and changes department is considered as a
backbone of organization because through this they can involve and implement
changes into their products in order to attract customers. Through this process
employees may face different challenges in order to implement. In this creativity of
employees are considered. How effectively he can implement new techniques in order
to achieve new product. In the same way, Fast Delivery service provider can also
introduce different services into their business. Such as they can provide cake or
sweets along with their food in case of birthday or occasional booking. Due to this
more number of customer prefer this service (Nahavandi, and et. al., 2013).
 Work life balance: If organisations are not maintaining their work life balance in that
case they will not retain most of the employees. Because of this organizations may lose
talented employees .In any organization flexibility of job should be provided to
employees so that they can work without taking any stress. Due to this many
organizations implement organisational behaviours into their firm due to this work life
balance is created among employees in order to provide friendly environment, so that
they ca devote maximum time in their work and play active role in organizational
growth. Work life balance should be maintained by Fast Delivery service providers
also so that employees do not move towards other firms and play active role .in order
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to bring organization into new heights. Because at some level flexibility is also
important so that they ca make necessary changes according to their needs.
 Promoting ethical behaviour: In some cases organizations are able to handle ethical
situations under which they have to take decisions on the basis of social and
professional basis. In such cases they have to consider some issues on the basis of
which decisions has to be taken. In order to solve this issue organizational behaviours
plays an important role. Because through this organization can improve environment
by adopting healthy environment. Which helps to increase productivity and work
satisfaction, along with this they are going to improve citizenship behaviour of
organization. Such as Fast Delivery service provider also adopted ethical dilemma
through this they can also consider any situation between social and professional on
the basis of their requirement which help the organisation to create citizenship
behaviours into an organisation. Which helps the organization in order to increase
probability of right decisions (Scherer, Palazzo, and Matten, 2014).
 Creative positive work environment: Positive work environment is necessity of
every organization in order to maintain peace and stability in organization. Through
this employees can face or handle strong pressure and competition that is creating on
organization. In order to maintain this into a work place, In Fast Delivery services
positive work environment is considered as an important factor for the growth of
organization. Because of this employees will be able to achieve goals effectively along
with this they are able to create effective results. Along with this various impact of
organizational behaviours are considered in businesses such as culture, motivation,
decision making, change management.
Behavioural organizational theories
Scientific leadership: Under this major emphasis is provided on the working strategies in order
to produce effective work. In this first organization type is considered on the basis of that various
standards are defied in order to achieve results. Therefore, in this organizations only considered
employees on the basis of their skills. In Fast delivery only those workers are selected that can
manage their work effectively and have some experience.
Human relation approach: Under this various groups of employees are created so that they ca
effectively manage their work and produce maximum profit. For this various heads are also
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created in order to supervise groups so that quality of work should be maintained. In Fast
delivery service task is divided into groups so that quality of work can be maintained (Varsei,
Soosay, Fahimnia, and Sarkis, 2014). In fast delivery service employees are considered as a
major human resource who help the organization in order to achieve their objective with
maximum profit.
Decision-making approach: Under this decisions are prepared to reduce the distance between
goal and result. It is considered as an important approach and also known as result- oriented
approach. Under this all the social, economical and environmental factors are considered in order
to produce profit Fast delivery services result oriented approach is considered in order to
increase profitability of service.
System Approach: In this function of organization is considerer such as what are the input
required by the structure and what are the outcomes that are produced by the structure is it
meting the requirement if is not. In that case form a loop which contain feedback on the basis of
which necessary changes will be implemented until it is converted into required form. In Fast
delivery service also specific system approach is considered on the basis of particular input is
provided in order to achieve required output.
Challenges related to organisational behaviours
There are lots of challenges related to organizational behaviours into organization that are
described below:
Work diversity challenges: As globalization is one of major factor of organisational behaviour
due to this business is extended in to international level due to which diversified culture and
requirements are encountered by organizations due to which companies are facing challenges.
Along with this they have to spend huge amount on training and development of employees of
different places. Due to this competition of an organization changes because everyone have
different needs and requirement. Due to which certain changes have to be considered at every
place.
Find motivational employees: Under this another important challenges is considered is finding
motivated employees who can perform their job effectively, easily accept cultural diversity and
take decisions between right and wrong on the basis of ethical dilemmas. Because usually
employees are not able to maintain quality of product under such pressure (Trevino, and Nelson,
2016).
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Work life balance: Under this employees should be able to effectively reduce costing of
product. The employee should be able to find the right through which productivity cost get
reduced. Along with this various challenges are also considered in order to implement
organisational behaviours in to a business organisation because for this firm as to face challenges
of diversified work force in which requirements of different places are considered, and in order
to fulfil them they have to consider different culture, along with this due to globalization
employees of different places come to provide their services due to this organisation may face
diversified culture(Zoogah, Peng, and Woldu, 2015).
CONCLUSION
On the basis of above report following conclusion can be drawn such as organisational
behaviours are considerably important for growth of businesses. Through this organizations can
maintain interaction among people and on the basis of various structures, policies and services
they can make changes. The organisational behaviour consists of four modules such as
autocratic, custodial, supportive and collegial on the basis of their impact on organization and
employees ,each model is considered. On the basis of these models role of organizational
behaviours are considered in order to manage business such as globalization, managing
workforce diversity, improve quality and productivity, improve customer service, improve
people skills, innovation and changes, work life balance, and much more through which we are
considering their importance to bring any organization at international level and maintaining
their quality by ensuring productivity, performance, features, reliability, conformance, durability,
services and response on the basis of various standard comparison and testing.
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