Change and Organizational Development: LPHY Charity Report, 2022

This report provides an analysis of change and organizational development within the context of LPHY, a local charity. It begins with an introduction highlighting the strategic and operational importance of change for LPHY, addressing issues like employee turnover. The report then explores change management models, including Lewin's three-stage model (Unfreeze, Change, Refreeze) and the ADKAR model (Awareness, Desire, Knowledge, Ability, Reinforcement). The role of organizational development in ensuring company success is discussed, emphasizing its impact on communication, culture, and performance monitoring. The conclusion underscores the necessity of organizational change for enhanced productivity and profitability, advocating for the identification of change needs through environmental scanning and the application of various change management models. References to key academic sources are also included.

change and
organisational
development

2
Table of content
• Introduction
• Strategic and operational
importance of change for LPHY
• change management models
• Role of organizational
development for success of
company
• Conclusion
• References

3
Introduction
• Organisational development
is the study and
implementation of those
practices, processes and
techniques within the
organisation which help the
company to enhance their
productivity and profitability.
• It will also help to develop
organisational culture so that
the employees will get
motivated to work effectively
to achieve their goal.
• LPHY is a local charity who
aim to support the best Hospice
care for local people. This
organisation has two halves,
Retail and Non- Retail.

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Strategic and operational importance of change for LPHY
• It is very important for the chosen organisation to adopt strategical and operational change for
higher growth of their organisation.
• There are few of the issues faced by the company which can be mitigated by their strategical and
operational changes.
• For example, their employees are leaving their organisation and switch to other organisation
because other companies offer them higher salaries. Hence, due to this their employee's turnover
is increasing.

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change management models
• Change management is the concept
where organisations adopt those changes
within their companies to achieve their
organisational goal effectively.
• Lewin's change management model- It
is having three stages which will define
the change process. This model will help
to analyse the reason for change.

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Continue…
• Stage 1- Unfreeze- This is the first stage
of Lewin's change management model
which will help to analyse the reason for
change by the company.
• Stage 2- Change- This is the second
stage of this model which perform actual
change within the company.
• Stage 3- Refreeze- his is the stage where
company will continue to work with new
change.

7
Continue…
• The ADKAR model of change management- This model put focus on the people behind the change. Each letter in
the acronym represents a goal to be reached as a company. This model if further explained below-
• Awareness- This will help to aware employees and management team for actual need of change.
• Desire- This will help to participate in the change and support it well.
• Knowledge- This will help to gain the knowledge about the ways to adopt change.
• Ability- It will define the required skills and behaviour to adopt change.
• Reinforcement- This means to sustain the change.

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Role of organizational development for success of company
• Designing and
implementing employees
engagement strategies-
Organisational development
plays an important role in
analysing the growth
strategies for the company
and implementing it
appropriately.
• Facilitating communication
between employees and
work groups- Another
important role of
organisational development
is that it facilitates
communication between
employees and management
teams.

9
Continue..
• Maintaining organisational
culture- Organisational
development also plays an
important role in improving the
organisational culture and helping
the employees to maintain effective
and positive organisational culture
which will help their company to
achieve their organisational goal as
soon as passible.
• Create and implement
training requirement and
process- Organisational
development helps to analyse
the requirement of training
for their existing employees.

1
Continue..
• Helps to identify
performance of existing
policies and standards-
Organisational development
also plays an important role in
identifying the effectiveness of
organisational existing policies
and standards which they select
to achieve success in future.
• Monitor the overall
performance- OD will also
plays an important role for
the chosen organisation in
monitoring their overall
performance to achieve
success in future.

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Conclusion
• It is concluded from the above information that organisational
change is essential for any company to get high success. The
company must adopt those strategical and operational changes
within their organisation which will help them to enhance their
productivity and profitability. It is very essential to scan the current
environment of the company to identify the need for changes. It is
also concluded that there are various models of change management
like lewin's change management model, ADKAR model and many
others which will help to analyse the process of change within the
company.

1
References
• Cameron, E. and Green, M., 2019. Making sense of change management: A complete guide to the models, tools
and techniques of organizational change. Kogan Page Publishers.
• Evans, T.R., 2020. Improving evidence quality for organisational change management through open
science. Journal of organizational change management.
• Harrison, R. and et. al., 2021. Where do models for change management, improvement and implementation
meet? A systematic review of the applications of change management models in healthcare. Journal of
healthcare leadership, 13, p.85.
• Imhonopi, D., Urim, U.M. and Excellence-Oluye, N., 2018. Organisational change management strategies:
Lessons for industry in developing countries.
• Rosenbaum, D., More, E. and Steane, P., 2018. Planned organisational change management: Forward to the
past? An exploratory literature review. Journal of Organizational Change Management.