Leading Change: Organizational Strategy, Behavior, and Decision Making

This report delves into the critical role of change management within the business sector, using Blake Logitech Management as a case study. It explores the impact of change on organizational strategy and operations, comparing different organizational examples. The report further examines the effects of internal and external drivers of change on team and individual behaviors, defining methods to mitigate negative impacts on organizational behavior. It also identifies barriers to change and their influence on leadership decision-making, concluding with an application of appropriate leadership approaches to change initiatives. The report provides a comprehensive overview of change management, encompassing strategic adaptation, behavioral shifts, and effective leadership practices.

Understanding and Leading
Change

Table of Contents
INTRODUCTION...........................................................................................................................3
TASK 1............................................................................................................................................3
P1 Compare different organisation examples & impacts on change on organisations strategy
& operations................................................................................................................................3
TASK 2 ...........................................................................................................................................5
P2 Briefly explain the impact of internal & external drivers of change affects behaviours of
team & individual........................................................................................................................5
P3) Define the ways to minimize the negative impact of change on organisational behaviour. 8
TASK 3............................................................................................................................................9
P4) Barriers to change and with their influence on leadership decision making in
organisational context.................................................................................................................9
TASK 4..........................................................................................................................................11
P5) Apply appropriate approaches of leadership to change initiatives.....................................11
CONCLUSION..............................................................................................................................13
REFERENCES..............................................................................................................................14

INTRODUCTION
In business sector, change is important part which is needed to be understood by
entrepreneur. In this rapid changing market situations, changes are bound to be occur (Igliński,
2016). Main aim of this report is to understand the importance of change in business field. Blake
Logitech Management, a medium sized based firm headquartered in U.S. The firm deals in
providing services and products to customers at affordable prices. This report comprises of
comparison of different organisations on organisation strategy & operations, internal & external
driver of change affecting leadership, individual, team behaviour in entity, measures to minimise
negative impact of change on OB, different barriers to change and leadership approaches.
TASK 1
P1 Compare different organisation examples & impacts on change on organisations strategy &
operations
Changes are crucial part of business which significantly affect the business process. Each and
every organization needs to make changes in their current working approaches, strategies and
operations in terms of getting an edge over competitors. Here, change in strategies as well as
operations also affect productivity and profitability of business entity in significant manner. In
this regards, impact on change over strategies and operations of different companies is given as
under:
Basis Bjss Black Logitech
It is also an medium sized
based IT firm headquartered in
United Kingdom. It is
basically a consultancy firm
that has many offices such as
in London, New York etc.
They are known for their
software customization, IT
strategy consulting, etc.
(Rolfsnes, 2016).
It is a medium sized based
firm which is headquartered in
U.S. The firm deals mostly in
IT services & manufacturers.
It has been expanding their
services and are providing
services at larger scale. As
they have goodwill in market,
it is easy for them to operate at
wider context. Due to rise of
competition in market, they

implement strategies & tactics
accordingly (Li, 2016).
Strategy In context of BJSS, strategic
approaches are impacted by
organisational changes as new
introduction & overview has
to be given to employees &
other staff which is time
consuming. People of BJSS
also get affected by changes
because of new strategies &
decisions by higher authorities
(Tsangas, 2019).
In relevance of selected firm,
they have been impacted by
strategic changes at wider
scale such as using of
diversification strategy to
market development. They are
aiming to change their strategy
according to market situations
(Nitschke, 2019). In
management of chosen
corporation, people of
company does get affected of
change because there are
always new situations which
take place at workplace with
new mode of doing.
Moreover, the size of
company is increasing at rapid
scale which directly affects
people.
Operations It is analyzed that as per
change in market condition the
company is also bringing
changes in its current
operations by using more
innovative as well as advance
tools to run business in an
The operation & other
procedures of company is
needed to be change so that it
is easy to make decisions
effectively. Here, making
changes in current operations
of company will impact its

efficient manner. They target
clients & agencies to use their
products as well as services
according to needs or market
situations which directly
affects processes.
productivity and profitability
in positive manner. By this
way, organization will be able
to earn significant profit
margin for further betterment.
TASK 2
P2 Briefly explain the impact of internal & external drivers of change affects behaviours of team
& individual
Internal drivers of change- Financial & physical resources- It is a type of internal driver change in which scarcity
of financial & physical resources forces company to change their way of pattern (Wang,
2017). So, these resources highly affect performance as well as productivity of
organization. Therefore, managers are required to have sufficient resources to attain
predefined goals.
Impact over team and individual behaviour: It is analyzed that availability of necessary
financial and other resources are essential for team members and individuals for fulfilling
their roles and responsibilities in an efficient manner.
Impact over leadership: Here, it is the responsibility of leaders to ensure the availability of
necessary resources. For this, they need to maintain necessary communication with
employees. Performance of Employees- This is essential internal driver of change as in this low or
high performance leads to change in organisational strategy of firm.
Impact over team and individual behaviour: In organization each and every employee is
important and significantly affect the performance of each other. They all need to maintain
effective coordination for betterment of whole team within company.

Impact over leadership: It is analyzed that managers of respective organization arrange
necessary training and development programs in order to enhance productivity as well as
efficiency of work force Internal communication- It is another internal driver which leads to change as because
Blake Logitech Management uses different mode of communications such as text
messages, e-mails etc. Conflicts with internal communication leads to change.
Impact over team and individual behaviour: Here, all the team members are involve in
effective communication with each other with the help of different mediums that will help to
improve their performance for betterment of company. Effective internal communication will
help in attaining individual as well as team goals at work place.
Impact over leadership: Leaders need to maintain proper communication with employees at
work place so that they can work in an effective manner. Employee Morale: It is sated that employees are the crucial part of company so it is
essential to keep them motivated in order to attain predefined goals. In context of
respective organization managers adopt several monetary as well as non monetary
techniques to enhance satisfaction level of employees. It will help them to improcw
performance of teams as well as individuals.
External drivers
Competitors- It external driver which leads to change as in this competitors with new
strategy enter in market & which forces Blake Logitech Management to implement changes
accordingly. So, managers are required to prepare effective strategies so that they can face
competition prevailing at market place. For this, it is required to improve in skills, knowledge as
well as competencies of individuals who are working within company to attain predefined
objectives.
Political factors: Blake Logitech Management is affected by political factor as because
this factor comprise of environmental law, labour law, etc. In this chosen firm they have been
affected by labour law as they provide low wages to their employees.
Economical factor: This is another element in which it comprises of inflation & deflation
rate, tarrif & non tariff, economic growth etc. which are non- controllable by enterprise (Igliński,
2016). In relevance of BLM, as they run their activities within a region due to moderate
disposable income of consumers they are unable to develop their business at large context.

Social factor: This is another element in which it comprises of health consciousness,
shared beliefs etc. With this rise of pandemic situations, BLM has been impacted at depth &
they need to change their business activities.
Technological factor: BLM uses technology in their management activities & it is
crucial for them to focus on this element. This is because technology is changing & new digital
era is taking place in market place. This forces both firms to adopts effective changes in their
businesses.
Impact of team and individual behaviour: It is analyzed that external drivers of change such
as political, economical, social and other changes significantly affect the behaviour of team and
individuals. They need to modify their working approaches as per change within external
environment.
Impact over leadership: Here, leaders also required to analyze changes within external
environment and communicate it to employees so that they can work accordingly.
Therefore, there are several internal as well external factors that highly affect
performance of individuals and teams at work place. So, it is vital to consider these factors while
preparing for changes within company.
P3) Define the ways to minimize the negative impact of change on organisational behaviour
As per the current trend there are several changes are carried out within organisation in
order to sustain at market for longer period of time (Dorac-Kakabadse, 2017). It affect overall
business performance along with its sales and profitability. Certain ways which can be used to
minimize the negative impact of changes are given as under:
System theory: It refers that there are effective communication between various internal
as well as external parties in order to maintain better environment at work place. Here,
discussion regarding science, nature and society is carried out to know the interrelationship
between various groups of objects. In context of Blake logitech management, it is analysed that
managers adopt all the necessary measures so that employees get familiar with organisational
changes and coordinate with it. Here, to bring changes, it is vital to have proper interaction
between employers and employees. In this theory, managers and subordinates communicate with
each other in an effective manner that is crucial to bring positive changes at work place.

Continuous Improvement model: In this model, various elements related to internal and
external environment are studied by managers on continuously. It helps them to prepare effective
strategies and policies that is essential for further improvements (Fernandez, 2019). To survive in
current competitive environment, it is significant to adopt unique and advance approaches to
perform various operations in effective manner. Under this, managers make changes in their
current approaches on regular basis in order to bring innovation and creativity at work place. it is
realy helpful to provide better products and services to customers. Here, managers of Black
logitech management, are adopting new and advance technologies to provide better services to
clients. For this, they are studied the current market trend thoroughly and then prepare
appropriate strategies. They are preparing external logitech brio webcam to provide
customization to customers. With this, managers are adopting several changes and need to
communicate it to employees on regular basis.
Burke-Litwen Model:
This model defines the cause and effect relationship in various factors of changes. It
comprises 12 different variables which are there in an organisation and bring changes. These
elements are working environment, skills, leadership, organisational culture, strategy, mission,
external environment, values, motivational level, individual performance and many more. These
all elements are crucial and lead changes in organisation to survive at market place for longer
run.
Motivation:
It is a crucial way to deal with negative changes as it is human tendency that they do not
accept changes easily rather they resist it. So, it is vital for managers of respective company to
provide monetary as well non monetary benefits to employees so that they sustain with changes
for longer run.
It is analysed that factors which bring changes in Blake logitech management are majorly
mission and strategy, management practice and system and leadership style (Kelley, 2016).
These are the major elements that are responsible for change in organisational practices thus
managers are required to monitor these on regular basis in order to make necessary
improvements.

TASK 3
P4) Barriers to change and with their influence on leadership decision making in organisational
context
There are several barriers are faced by company that restrict its performance and
significantly affect sales and profit margin. Here, higher competition is faced by Blake logistic
management as there are several other rival firms who are also working in similar field. In
addition, internal conflicts between individuals also create huge constraint in decision making
process of organisation.
Force Field Analysis:
It is a process which is used by managers for the evolution of unique techniques and
approaches in an efficient manner (Lewis, Williams and Baker, 2020). Here, managers emphasis
on those factors which influence social conditions of individuals within company. It is
framework that generally related to social science and based on several social situations. In this,
main focus on two important factors that either essential for future growth and create constraint
towards goal achievement. These elements are essential to analyse on regular basis and help
managers to prepare effective strategies and plans on the basis of social situation arise at market
place in an effective manner. With this, they are able to take right decisions at right time to
ensure future growth and success of entity. In regards of Blake logistic management, authorities
of organisation choose those crucial elements which affect its social position at market. In
addition, they prepare appropriate strategies and techniques in order to know the needs and
requirement of customers and fulfil it in best possible way.
Barriers of Change:
It is analysed that employees of organisation do not accept changes easily rather they
oppose it. In context of respective company, there are several barriers are identify which are
given as under:
Lack of employees engagement: It creates negative environment at work place and
restrict organisation to achieve predefined goals (Wolberger and Goldman Schuyler, 2018).
Here, employees often oppose changes and wish to stick with existing methods and approaches
to perform a task. In case of Blake logistic management, changes are not accepted by
subordinates which is a major constraint for organizational change.

Unknown current state: To bring something new and get acceptability, it is essential to
first analyse the current market trend. It is analysed that mangers of Blake logistic management
are unable to execute proper analysis of present situation which creates barrier to bring necessary
changes in organisation.
Lack of confidence: Sometimes, managers have lower conference level thus they afraid
to adopt changes. It is analysed that managers of Blake logitech management are do not posses
higher confidence which create constraint in change within organisation
Effect on leadership style:
In this regard, leaders are responsible to make employees aware about changes in order to
get their support. Without this, changes may put negative impact on overall business
performance.
Here, it is monitored that it is not easy to bring necessary changes within company.
Individuals belong from different culture, background work together in organisation thus it is
essential to get their acceptability to bring necessary changes. In context of Blake logitech
management, it is not easy for leader to get support from work force to apply changes which is
consider as a major barrier to change for entity.
TASK 4
P5) Apply appropriate approaches of leadership to change initiatives
Leadership is a practice which is helpful to manage work force within organisation in an
efficient manner. It helps to attain predefined goals and objectives in stipulated period of time.
Inn reference of Blake logitech management, leaders follow appropriate approach of leadership
to motivate employees and create a positive environment at work place. Here , situational
leadership style has been adopted by leaders of entity.
Situational leadership: Under this, leaders do not prepare any prior strategies and
policies rather they act as per the circumstances occur at work place. There are several situations
may occur during work thus managers need to be proactive in order to handle it in best possible
way. In context of Blake logitech management, it is analysed market trend is changing
continuously thus leaders are required to take appropriate decisions as per the situation. It will
help to bring necessary changes and improve the performance of individuals within company.

For instance, Steve jobs who is the owner of Apple is the best example of situational leadership
as he takes all the decision after analyzing the situation in an efficient manner.
Transformational leadership: It is concerned with improving morale of employees by
providing them appropriate motivation. Here, leaders provide complete guidance as well as
support to work force so that they can perform assigned task effectively. Here, they generally
inspire followers by examples and known for courage, confidence and sacrifices. For instance,
Richard Branson is considered as transformational leader who is founder of Virgin Atlantic
Group. He belives to lead work force by providing them continuous support and assistance.
Likewise, Jeff Bezos owner of Amazon is also a good example of transformational leadership as
he provides contionous guidance to staff members so that they can work effectively.
Participative in which employees are allowed to take part in decision making process. It
provides them motivation to come up with more new and innovative ideas. Leaders of selected
organisation encourage subordinates to take part in organisational decision making process
(Leibovich, Hildreth and Columbus, 2017). Here, Pepsico is one of the best examples of such
company which adopts participative leadership by providing significant opportunity to
employees to take part in decision making process of company.

Kotter's Change Model:
This model was evolved by John Kotter's and as per this changes are essential to ensure
long term growth and sustainability of company. It includes certain steps which are given as
under:
Scene of Urgency: Changes are crucial in business entities in order to survive at market
place for longer run. Here, marketing team of selected organisation is required to undertake
necessary market research to bring changes.
Guiding Coalition: In this, leaders influence others to adopt necessary changes for
further improvement.
Vision for change: Here, vision and mission are required to formulate before bring
changes to achieve set targets and goals.
Communicate: Thoughts, ideas are required to communicate in best possible way to get
positive outcomes.
Remove obstacles: Necessary measures are indefinite at this stage and leaders prepare
appropriate strategies to minimize and remove constraints.
Short term wins: It is analysed that short term improvements are necessary to keep
employees motivated.
Improvements in change: Sometimes, achievements may overconfident employees so
managers are required to analyse situations and make necessary improvements accordingly.
Anchor the changes: At this stage, manager need to verify changes and ensure that these
changes are applied in organisation effectively.
Lewin Change Model:
It is a crucial model of change management which comprise below mentioned steps:
Unfreezing: At this stage, need of new and advance technology is analysed to remove old
methods.
Change: Here, organisation adopt appropriate methods and approaches to bring effective
changes.
Refreeze: In this, leaders ensure that changes are adopted and applied in an efficient
manner.