Organizational Development Case Study: General Motors Analysis

This report presents a case study analysis of General Motors (GM), focusing on its organizational development and restructuring initiatives. The report begins with an introduction to GM and the context of the automotive industry, followed by an overview of the company's organizational structure, which utilizes a regional divisional approach. The core of the report centers on the problem statement, highlighting the increasing competition in the automotive sector and the need for GM to adapt. The report examines the restructuring efforts undertaken by GM, including cost-cutting measures such as department closures and workforce reductions, in response to market pressures. The analysis includes details of GM's organizational structure and the rationale behind the changes. The report concludes with a discussion of the implications of these changes and references to relevant academic literature. This analysis provides insights into the challenges and strategies involved in organizational development within a competitive global market.

Organizational Change
and Development

• Introduction
• OD Topic
• In depth case study analysis
• Organizational structure of General Motors
• Problem Statement and reasons
• Conclusion
Table of Contents

INTRODUCTION
Incorporation of changes in Organizational processes also helps Company in
developing efficiency of their working practices as they are working in the
better manner . The present report is based on General Motors, a well known
company belonging to car manufacturing industry. The respective company is
providing its products and services across the world including UAE. This
report will include discussion on Case Study associated with this company
when brought change and its influence over organizational processes.

OD Topic
Organizational development plays an essential role in the growth and
success of every company. This can be effective done by bringing desired
change within the company according to the requirement of situation and
marketplace. The topic associated with current report, it restructuring of
General Motors for improvising its performance and enhancing its
profitability effectively at marketplace.

In depth case study analysis
General Motors was incorporated in the year 1908 and headquartered in Detroit,
Michigan, US. The company comes under top most car manufacturing companies
worldwide which offers its products and services to its customers worldwide. The overall
activities of this company include designing, marketing, manufacturing and distribution
of complete vehicles as well as its some parts. Along with this, it also sells financial
services. Some of its popular brands are Chevrolet, GMC, Cadillac, Buick etc. In order to
execute its operational activities worldwide the company executes numerous of activities
in rightful manner.

Organizational Structure of General Motors
The respective company makes use
of regional divisional organizational
structure. This specific structure
includes various business activities
that are managed by the business
manager of this company effective
on the basis of their different
geographical areas.

Problem statement and reasons
T
he constantly increasing competition within whole automotive industry has
developed the need of restructuring within General Motors. This is because,
industry rival are taking a large number of initiatives and introducing many
new vehicles with additional features in order to influence the interests of
customers towards them in an effective manner.

Contd….
The company has taken step of
restructuring within the company so
that they can sustain longer within
the industry for longer period of
time.

Contd….
For cutting the cost, the company
has also dissolved many
departments as well in order to
reduce workforce.

REFERENCES
• Klochkov, Y., Gazizulina, A. and Golovin, N., 2016, February. Assessment of
organization development speed based on the analysis of standards efficiency.
In 2016 Second International Symposium on Stochastic Models in Reliability
Engineering, Life Science and Operations Management (SMRLO) (pp. 530-
532). IEEE.
• Lager, T., 2019. Implementation of the mpQFD System and IKPs in the
Company R&D Organization—Best Practice Recommendations from a
Seasoned QFD Facilitator. World Scientific Book Chapters, pp.265-280.

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