This assignment analyzes the business model of Oscar Health, a health insurance company. It begins with an introduction to Oscar Health, its industry, market, and services, focusing on providing customers with various insurance plans and connecting them with doctors. The core of the project is a detailed breakdown of Oscar Health's business model canvas, covering key partners, activities, value propositions, customer relationships, segments, cost structures, and revenue streams. The assignment then explores the interlinkages between these nine building blocks, followed by a SWOT analysis for each building block and the business model in general. The project identifies critical success factors for sustainable success and concludes with proposed changes to the business model, offering insights and recommendations for improvement.