This report provides a comprehensive assessment of Oscar Technology, a small and medium-sized enterprise (SME) specializing in technology and digital recruitment services. The analysis begins with an introduction to the company, founded by Jonathan Austin, and its operational focus. The main body of the report includes a detailed examination of the company's aims, business concept, and the nature of the entrepreneur behind the venture. It establishes SMART objectives, outlines the SME start-up process in the UK, and identifies the company's sources of competitive advantage. Furthermore, the report assesses the current level of demand, growth and development strategies (including new products and services), challenges in managing the business, current growth strategies, and the role of government support. A reflection on the learning experience and recommendations for the company are also included, culminating in a conclusion that summarizes the key findings. Porter's five forces are also analyzed to assess the competitive landscape.
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