Oxfam's Impact on Globalization: Business Performance and Analysis

This report examines the impact of globalization on Oxfam, a prominent non-profit organization focused on poverty eradication and disaster relief. The study explores the importance of services in globalization, analyzing how Oxfam's business performance is affected by global trends. It evaluates the relationship between globalization and service performance, identifies various modes of entry into the international market, and assesses the impact of the COVID-19 pandemic on Oxfam's operations. The research utilizes a literature review, research methodology (Saunders research onion), and analysis to provide a comprehensive understanding of Oxfam's role and challenges in a globalized world. The report concludes with recommendations and findings based on the research conducted, offering insights into how Oxfam can navigate the complexities of globalization to further its mission.

Title: OXFAM’s
IMPACT ON
GLOBALIZATION
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Table of Contents
Introduction......................................................................................................................................3
Research Aim-........................................................................................................................3
Research Objectives:..............................................................................................................3
Question of the research.........................................................................................................4
Rational of the research..........................................................................................................4
LITERATURE REVIEW................................................................................................................4
Research Methodology....................................................................................................................7
Analysis and findings.....................................................................................................................10
Recommendation...........................................................................................................................18
Conclusion.....................................................................................................................................18
REFERENCES..............................................................................................................................19
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Introduction
Main objective of this report is to better understand the concept of globalisation. As it is an
important aspect for an organisation. It helps an organisation to expand their business in different
countries which assist them to earn higher profitability and success in the international market.
Globalisation is a word which is used to describe the growing interdependence of the world
economies, culture and population. Globalization increase the buying and selling of goods and
services or the cross border trade between different countries. It also include the buying and
selling of technology, flow of information, people and investment (Banwell, 2020). It is all about
the interconnectedness of people and business between different countries of the world.
Globalisation define the ability to move and communicate easily with others all over the world in
order to effectively conducting business operations at international level. Increase in
globalisation will provide various opportunities to an organisation for expansion of their business
and increase sales for company. The present research report is based on the Oxfam’s impact on
the globalisation. It is a confederation of 19 independent charitable organisation which are
focusing on the alleviation of global poverty. It is a worldwide organisation which is founded in
1942 and led by Oxfam international. It’s headquarter is in Nairobi, Kenya and their main focus
is on poverty eradication, disaster relief, policy research and so on. It is a non-profit group with
an extensive collection of operations. This report include the literature review on various topics
related to the objective of this research report. Other than this it includes various applications of
research methodology and research analysing & findings. Based on the whole research, in last
this research report include various recommendation and conclusion.
Research Aim-
To have a world with no poverty, anywhere people can take pleasure in their life with total
fairness and human rights as being. A case study on Oxfam impact on globalisation.
Research Objectives:
 To show the importance of services in the globalization
 To analyse the impact of globalization on business performance of Oxfam
 To evaluate relationship between globalization and services performance
 To identify the modes of entry into international market.
 Impact of COVIDE-19 Pandemics on Oxfam
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Question of the research
 What are the importance of service in the globalization?
 What are the impact of globalization on the performance of Oxfam?
 What is the relationship between service performance and globalization?
 What are the various types which help in entering into the international market?
 What are the impact of COVIDE-19 Pandemics on Oxfam?
Rational of the research
The current study on this research report is based on the Oxfam impact on globalisation.
Main rational behind selecting this research topic is that globalisation play an essential role in an
organisation. The rational aim is to better understand the importance of globalization and its
impact of selected company. The study on this report will help in better understand these topics.
This research report will help in better understand the available modes of entry into international
market.
LITERATURE REVIEW
The importance of services in the globalization
According to (Jason, 2020), globalization refers to the spread of products, technology,
information and jobs between different countries of the world and culture. In terms of economy,
it describe as an independence of nations around the globe fostered through free trade.
Globalization is an important concept to understand as it helps organisation in achieving
competitive advantage through internationalization of business. It will help an organisation in
reducing the operating cost of production. It represent the exchange of ideas, values and artistic
expression among culture. It create new jobs and economic growth through the cross boarder
flow of goods, capital and labour. Service sector play an essential and important role in the
globalization (Goby, 2020).
According to (Velocity global, 2020) Service sector play an essential role in
globalisation. Service sector is also known as tertiary sector, which is the third tire in the three
sector economy. Instead of the production function this sector will produce the services which
include the maintenance and repair of training. Various example of service sector include
teaching, banking, insurance company, housekeeping and so on. Along with the primary and
secondary sector this service sector will also play an essential role in globalisation. The
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globalisation will improve because of opening up of various previously closed markets,
development in the field of logistics and transportation because of which the service sector will
gain more importance. Service sector will include various major industry such as banking,
transport, logistics etc. which achieve higher growth in recent year. Service sector is consider as
an important sector which also support the requirements of primary and secondary sector
(Santamaría, and et. al. 2021).
It play an essential role in growth of globalization as it achieve more importance because
of increase in the demand of basic service in the global economy. Development in the service
sector will led to the increase the importance of service in global economy. Now a days the
income level of people will increase which make people to invest more in different countries
which improve globalisation. Service sector will achieve higher growth because of growth in the
informational and communication technology and other than this it provide various goods which
enhance its importance in the global economy and help in enhancing globalisation. It is analysis
that service sector will contribute more as compare to primary and secondary sector.
Effectively analyse the impact of globalization on business performance of Oxfam
According to Oxfam Canada, 2021 their mission is to remove poverty and injustice by
focusing on improving the lives and promoting the rights of women and girls. It is analysis that
in 1942 a group of intellectuals, social activities and Oxford academics were formed the Oxford
committee for famine relief in response to the plight to refugees in Greece. After the world war
Oxfam continued its work and provide facilities to the poor people throughout Europe. After the
globalisation Oxfam is able to provide its services to more different countries who need it and try
to remove poverty and equal gender rights to women globally. Now because of globalisation
Oxfam operate in more than 90 countries. Hence it is analysis that globalisation will improve the
performance of Oxfam and make them to provide their services globally (Sharma, Abidi, and
Khan, 2018).
Evaluate relationship between globalization and services performance
According to Globalisation, 2020 the term globalisation is widely used to describe a
variety of economic, cultural, social and political changes which will shape the world over the
past 50-odd year. Because it is a complex and multifaceted phenomenon, globalisation has been
credited with a wide range of power and effects. Globalisation is form a capital expansion that
entails the integration of local and national economics into a global unregulated market
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economy. It is analysis that there is a positive relationship between the globalisation and service
performance of selected organisation. As with the development of globalisation organisation is
able to develop their services in different countries of the world as globalisation remove all the
barriers which are occur at the time of entering into another country (MacKinnon and Cumbers,
2018).
Effectively identify the various modes of entry into international market.
According to (Modes of entry for international markets, 2020) an organisation has a
number of different entry modes which helps an organisation in effectively enter into an
international market. Selection of an appropriate mode is based on the goal, objective and
circumstances of a business. Other than this the internal resources of an organisation and
capabilities & the environment of a country ply an essential role in selecting a foreign entry
mode. Various modes of enter into an international market is mention below:
Exporting- Export refers to a activity which include the production of goods and services
in one country but sell the product to a buyer abroad or in different country. It is the oldest form
of economic transfer and occur on a large scale between nations. This mode of entering into
different country will divided into three important parts which are indirect exporting, direct
exporting and cooperative exporting. Indirect exporting include the very less risk while entry into
a different country. Exporting is the very common method which is used by an organisation
while entering into a foreign market. While direct export is some kind similar to the indirect
export expect that it does not involve an agent who sell the good to the intermediaries as indirect
exporting is done. The third type of exporting is cooperative exporting which is also an effective
mode of entering into an international market. In this an organisation will enter into forging
country with the help of an agreement with another foreign country (Sparke, 2018).
Licensing- It refers to a business agreement in which one company give permission to
another company to produce its product and services for a specific period of time in exchange of
specified payment. There are few faster or more profitable ways to expand an organisation
business than by licencing patents, trademark, copyright, designs and other intellectual property
to other company. International licencing is a cross boarder agreement between two organisation
in which the franchise company will give permit to organisation in the target country and provide
various rights to use the property of the licensor. This type of mode of entry is commonly used
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because it include less risk and high return on investment as it is preferred by the local
government.
Franchising- It refers to a method of distribution of goods and services involving a
franchisor, who reality established a brand trade mark and trade name or a business system.
Other party in it is franchisee who pay a royalty or an initial fee for the right to do business under
the franchisor’s name and system. In other words it is a foreign market entry mode in which the
semi-independent business owner will pay fees to the franchiser to use a company trademark and
sell its products and services (Ten, 2018).
Joint Venture- It is an effective mode of entering into a foreign market as an
organisation will choose a joint venture for entering into a foreign market. Joint venture refers to
a business venture in which two or more parties or organisation will agree to pool their resources
for the purpose of accomplishing a specific task or achievement of common goal. The task can
be a new business activity or a new project.
Impact of COVIDE-19 Pandemics on Oxfam
According to Chema, 2020 COVIDE-19 pandemics have a negative impact on Oxfam.
As during this pandemic the organisation who is work for support of many struggles for justice
and save people lives will decide to not do anything. As the organisation will face major
restriction as the effect of the coronavirus pandemic. Oxfam to lay off 1450 staff and withdraw
from 18 countries. It is analysis that because of this situation the organisation will face financial
problems as organisation will close their shops, cancel fundraising events and also absorb rising
costs. During this pandemic organisation will lose around 1450 staff members which will reduce
the performance of organisation. It is analysis that selected company will take effective actions
and make decisions so that they will continuous increase their business performance (Tiwari,
Pickering, and Kraft, 2018).
Research Methodology
It refers to a part of research report which help in effectively deal with the analysis of
different available methods of conducting research which is used by a researcher for effectively
laid down the aim and objective of research report. These research methodology are used for the
purpose of collecting necessary and relevant information related to the aim and objective of
research. For this research report Saunders research onion is used for effectively developing the
research methodologies.
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Research Design: It refers to a research methodology which define the process of a research
which is based on the structure of research. The research will use it in effectively achieving the
objective of research. There are various types of research design are available but for this report
descriptive research is conduct so that the research is completed in an efficient way. This method
of research is used because it assist researcher in collecting the qualitative information and help
in effectively use the available tools.
Research Philosophy: It refers to a function that include all those essential functions which are
used for effectively collecting necessary information and require for performing the research.
The research philosophy will divided into two categories such as positivism and interpretative.
Both the research philosophies will are used for successfully conducting a research. For this
research report, the Interpretative approach will be used by the researcher. The researcher used
this approach because it save time of researcher and also help in collecting the necessary
qualitative data which is further used for better results. This approach will help researcher to
focus on the qualitative findings and provide a right direction to research.
Research Approach: This methodology will define an appropriate procedure for conducting an
research which is followed by the researcher. In other words it is a method which is used for
present research work. The process is selected for effectively analysing the research data which
is based on qualitative and quantitative data. The research approach will include two important
aspects which are inductive approach and deductive approach. Inductive approach is used by the
researcher to process & analysis the relevant data which is an important part of qualitative data.
While on the other hand the deductive approach is used for effectively analysis the quantitative
data. For this report the inductive research approach is considered because this approach will
assist researcher to analysis the non-numerical form of information which is a part of research
report.
Qualitative research- This type of research method is based on the conversational research
method. The collected information from this is in the form of non-numerical. This method of
research will assist a researcher in better understand the thinking of participants. There are
various methods of qualitative research such as interview questions, tax analysis, and case study
and so on.
Quantitative research- It refers to a research method which is mainly deal with numbers. It is
an effective and systematic study of research which help a researcher to effectively analysis the
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event and data. This research method is used for justifying the relationship with aim and
objective of research based on collected data.
Research strategy: It refers to a research method which include various set of action plan that
assist a researcher to effectively perform its research. The research strategies are related to
effectively collecting the necessary data related to research aim and objective through various
applications such as interview, action research, survey, experimental research and so on. For this
research report survey research strategy is used because it help in collecting the valid information
for the research. While with the help of case study analysis the qualitative information is used
which help the researcher to find out an effective conclusion and recommendation related to the
topic.
Research Choice: It refer to the various alternatives which ae available for an researcher to
effectively conduct an research. It will assist a researcher to effectively use the data type
approach which is used for collecting the best data. There are mainly two types of research
approach are available which help in successfully conducting the research. It will include
qualitative and quantitative research approach. In this present research report, the qualitative
form of information is used for effectively evaluating the selected research topic. It is selected
because it facilitate the process of collection of relevant and valid information.
Quantitative research method- is not feasible for conducting this research report because there
is no much numerical data and information is available. While the research topic is related to the
impact of globalisation on Oxfam’s which only include the confidential information. In it the
interview questions are used for effectively evaluating the qualitative viewpoints of different
respondents.
Data collection: It refers to a function which is used by a researcher for successfully collecting
the valid and relevant information and effectively perform the research. The collection of data is
divided into two types which are primary data and secondary data. Primary data refers to that
information which is collected by the researcher for the first time for conducting a research. It
include various tools such as questioner, interview and so on. While on the other hand secondary
data refer to the information which is collected by the researcher from the different sources
which are already collected by someone. It includes various tools such as newspaper, magazine,
journals and so on. For this research report both the methods of data collection are used. As
primary method is useful in analysing the exact viewpoints of respondents which are used for the
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interview process. While the secondary method is help in effectively analysing the already
available information related to research topic.
Sampling: It refers to a process which is used for statistical analysis. Sampling is defined as the
selection of sample from the whole population so that the research is effectively conducted.
Sampling is divided into two important parts which are probabilistic and non-probabilistic
method. For this present research report non-probabilistic method is used by the researcher. For
conducting this research 30 employees of Oxfam’s are selected.
Research Instruments: There are various types of research instruments are available to a
research for successfully conducting the research and achieve the objective of research. It will
includes questionnaire, interview, and various other methods. These instruments are selected
according to the requirement of topic selected for research. For this present research interview is
selected as a research instrument for collecting reliable information as their will be a set of
questions are prepared which are directly asked from the 30 respondents. The interview in the
present research study is mention below:
Ethical consideration: For every research work it is very important that the researcher
will conduct the research by considering all ethical principles. So that the research will conduct
in a systematic and ethical manner. The principle of ethics are related to the informed consent
and anonymity. The information collected from the respondents is for the purpose of this
research and the information is not used at any other place. This information is used to reach the
relevant conclusion and recommendation.
Analysis and findings
Questionnaire
Q1. Do you know the concept of globalisation?
a) Yes
b) No
Q2. According to you is service sector is play an important role in globalisation?
a) Yes
b) No
Q3. According to your viewpoint, what is the influence of globalisation on Oxfam’s.
a) Positive influence
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b) Negative influence
c) Neutral
Q4. According to you what is the best mode of entering into an international market.
a) Exporting
b)Licencing
c)Franchising
d)Joint venture
Q5. According to your viewpoint, globalisation is a result of?
a) Liberalisation of country boarder
b) Global competition between companies will increase
c) Development of infrastructure which support international activities
d) Increased consumer demand for foreign goods.
Q6. According to you what are the importance of service sector in globalisation?
a) Provide basic services such as banking, insurance etc.
b) Help in development of transportation and global communication
c) Contribute in the GDP
d) Increase employment
Q7. According to you what is the impact of globalisation on the performance of Oxfam’s?
a) Increase the scope of organisation to many countries
b) Provide their services to various developing countries
c) Increase gender inequality issue globally
d) Create a worldwide brand image
Q8. According to your viewpoint, what are the challenges faced by Oxfam’s?
a) COVIDE-19 Pandemic
b) Conflicts and disasters
c) Extreme inequality and essential services
d) Gender justice and women discrimination
e) Problem related to water and sanitation.
Q9. What is the main objective of Oxfam’s?
a) Remove the poverty
b) No one should go hungry
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c) Everyone get clean water
d) Help women to overcome from gender discrimination.
Q10.According to your viewpoint, how COVIDE-19 will influence the performance of Oxfam’s?
a) Positively influence
b) Negatively influence
c) No impact
Data Analysis
Theme: Concept of Globalisation
Q1. Do you know the concept of globalisation? Frequency
a) Yes 25
b) No 5
Theme: Service sector important for globalisation
Q2. According to you is service sector is play an important role in
globalisation?
Frequency
a) Yes 24
b) No 6
Theme: Influence of globalisation on Oxfam’s
Q3. According to your viewpoint, what is the influence of globalisation on
Oxfam’s.
Frequency
a) Positive influence 20
b) Negative influence 6
c) Neutral 4
Theme: Best mode of enter into international market
Q4. According to you what is the best mode of entering into an international
market.
Frequency
a) Exporting 5
b)Licencing 5
c)Franchising 6
d)Joint venture 14
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