Crystal Travel: Strategies for People and Performance Improvement

This report provides an analysis of strategies to improve the overall performance of Crystal Travel through effective human resource management practices. It discusses various tools and techniques, such as performance appraisals, feedback systems, personal development plans, and rewards and recognition methods, aimed at enhancing employee productivity and organizational effectiveness. The report also evaluates the role of employee well-being in boosting performance, emphasizing the importance of mental support, team building, brand integrity, workforce engagement, work-life balance, feedback mechanisms, and health-related policies. Furthermore, it includes a PESTLE analysis to understand the external factors affecting Crystal Travel. The conclusion highlights the need for continuous improvement and strategic alignment to achieve market dominance, with Desklib offering a platform to access similar resources for students.

People and
Performance

Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
TASK 1 ...........................................................................................................................................3
Discussing different tools and techniques which help the organisation to improve the
performance and effectiveness....................................................................................................3
TASK 2 ...........................................................................................................................................5
Analysing the role of the employees of the company's well being and motivating them to
improve performance..................................................................................................................5
CONCLUSION................................................................................................................................8
REFERENCES:...............................................................................................................................9
Books and Journals.....................................................................................................................9
APPENDIX ...................................................................................................................................10

INTRODUCTION
Human resource management needs to develop a cordial relationship with the
management in order to carry out the operations smoothly in the workplace. The main work
responsibility of the HR manager is to recruit talented candidates for the organisation(Lai, and
et.al, 2018). The management needs to work in a systematic manner and perform various
necessary functions. It includes controlling, planning, decision making etc. The report aims to
analyse about improving the overall performance of Crystal Travel Human resource manager.
On the other hand, in this report there will be brief discussion about different tools and
techniques which needs to be implemented in order to improve the organisation overall
performance. Along with that, there will be evaluation about the role of employees for well being
in improving the performance and motivation. For further instance, in this report there will be
brief discussion about PESTLE analysis for the organisation.
MAIN BODY
TASK 1
Discussing different tools and techniques which help the organisation to improve the
performance and effectiveness
Employees plays a vital role for the organisation they need to maximize their efforts in
order to help the organisation achieve different targets in the market. Human resource manager
needs to provide right training an development to the workforce to increase their productivity in
the company (Kelly, and Fussell, 2019). They can measure the performance of the workforce
and asses different critical areas. The main focus is to help the employees achieve a systematic
growth in the future. In relation to Crystal Travel there are different tools and techniques which
can be used in order to improve the performance. There are various points which is described
below:
 Performance appraisal – This is one of the most crucial aspect which help the
employees to maximize the efforts and achieve maximum productivity. With the help of
performance appraisal they can retain most of the employees. This will help the
organisation to achieve different targets in the market. In relation Crystal Travel the
management can offer performance appraisal and improvise their productivity. They can
dominate the market and attract different potential customers in the market.

 Feedback system – There are various assessments which can be evaluated by the
management to asses critical areas of employees in which they are lacking. The path of
the employees is clear and they can achieve different targets for the organisation. With
the implementation of technological tools the performance can be improved in a
systematic manner (James, and et.al 2020). The human resource manager of Crystal
Travel can evaluate the negative and positive aspects of the employees. The management
needs to provide right training and development to improve critical areas and help them
in order to grow the necessary skills.
 Personal development Plans – with the help of this tool the management can identify
the needs of the employees and help them to grow essential skills. It will help them in
future to achieve different targets and goals in the market. Human resource manager
makes separate reports for the employees on the basis of their performance. Crystal
Travel needs to focus on the development of the workforce. There are certain skills which
could inherit by the employees to work as per their potential.
 Rewards and Recognition Methods – The employees can feel productive an excited to
work when there are different rewards and recognition which is allocated by the
organisation( Olaisen, and Revang, 2018). It improves their morale and boost the
productivity in the workplace. Crystal Travel can provide different increments which can
motivate the workforce. The management needs to understand the responsibility and
provide the individuals various opportunities to help the organisation work in an effective
manner.
 Embracing the Flexibility in the workplace – The management needs to provide a
flexible environment to the employees. Employees can improvise the productivity and it
will beneficial for the organisation. Crystal Travel needs to provide a healthy working
environment to the employees. This will improve the desire of the employees to work
more in the organisation. The management needs to indulge employees while making the
decisions (Peeters, Paauwe, and Van De Voorde, 2020). This will improve the
employees mindset and various new and innovative ideas could be provided by them.
 Implementing technological tools to provide solutions – Organisation needs to
implement digital infrastructure in the workplace to achieve great results in the market.
The technological tools could be used to find the solutions of various problems and asses

the dynamic market conditions (Rangarajan, and et.al, 2020). Crystal Travel has
implemented new software system which help to manage the data of the employees. On
the other hand, different technological advancements could be used to to improve the
employees overall performance.
 Providing right training and development to the employees – The management helps
the employees to provide the effective training with the new technology. This will
develop the employee skill set and their performance. In accordance to Crystal Travel the
human resource manager needs to provide a new training and development programs to
the employees. This will help them to improve their productivity.
TASK 2
Analysing the role of the employees of the company's well being and motivating them to
improve performance
The management needs to provide a healthy working environment to the employees. The
individual needs importance and happiness in the workplace. The leaders of the organisation
needs to form an effective team which will help the organisation to achieve necessary goals and
objectives in the market (Ikegami, and et.al 2019). In relation to Crystal Travel they can focus
providing different opportunities to the individuals which will help them to improve and boost
their morale. The Human resource manager needs to implement new ways of working for the
organisation. This will transform employees way of working in the company. Employees well
being creates a great impact on the workplace which is mentioned below:
 Giving mental support – Organisation needs to provide mental support to employees
and help them to overcome different challenges which arises in the workplace. The
management needs to interact with the employees and help them to maximize their
productivity in the workplace. The human resource manager needs to communicate with
the employees and motivate them to achieve greater results for the organisation. Crystal
travel coordinate with the employees to overcome different challenges and help them
achieve systematic growth.
 Building teams and groups effectively – The leaders needs to maintain a good
interaction with the employees. There are different individual which can indulge in
friendships in the workplace. This will boost their morale and improve the overall

productivity in the organisation. Crystal travel needs to implement a better structure in
the workplace. Positive environment improves the employees performance in an effective
manner.
 Improving the brand integrity – Employees which works in the organisation happily
can help improve the brand integrity. The employees which are satisfied in the workplace
can work for a longer period of time (MayChun, Brockner, and De Cremer, 2018).
Crystal travel works in a structured manner this will help them to improve the employees
perspective towards the organisation. They are bale to achieve a significant growth in the
market.
 Engagement of the workforce – The management needs to engage the customers in the
workplace. The Human resource manager needs to recruit the candidates which are
skilled and talented. Employees well being could help the organisation to retain the
talented candidates which is an essential part of the company. Crystal travel provides
various benefits to the employees it helps them employees became more loyal towards
the organisation.
 Creating balance in the workplace – The management needs to follow certain ethics
and values and treat the employees equal without discrimination. In relation to Crystal
Travel they provide equal opportunity to every individual without any partiality. This will
help them to establish a positive behaviour in the workplace. The management and
employees creates a balance in the workplace and work in a coordinated manner to
achieve the goals and objectives in the market.
 Focusing on the feedbacks – Managers needs to take serious feedbacks from the
employees (Antonucci, and et.al 2019). This will help them to focus on the critical
aspects and weak areas in which the individual is lacking and not performing well in the
organisation. Crystal Travel needs to help the employees in difficult situations and
capitalising on different opportunities in the future.
 Heath relating Policies – Organisation needs to maintain a friendly behaviour with the
employees. They provide various benefits which includes sick leaves in emergency
conditions. This structure of the organisation needs to be clear and precise in order to
provide leaves. In accordance to Crystal travel they provide various opportunities to the
workforce and help them in every difficult situation (Shackleton-Jones, 2019). The main

focus is make the employees become familiar with the working environment and provide
them better opportunities.

CONCLUSION
From the above report, it has been concluded that the organisation needs to improve their
performance to dominate the market. This will also help them to acquire a huge share in the
market. Human resource manager needs to focus on their work responsibilities and duties. This
will help the organisation to carry put the operations effectively in the workplace. On the other
hand, in this report this is brief discussion about various techniques and strategies which can
used by the organisation to boost the morale of the employees and enhance their productivity.
Along with that, there is analysation of different opportunities on which the organisation can
capitalise in the marketing by evaluating different factors. For further instance, in this report
there is discussion about the Pestle analysis for the organisation.

REFERENCES:
Books and Journals
Antonucci, and et.al 2019, May. Performance assessment of a people tracker for social robots.
In 2019 IEEE International Instrumentation and Measurement Technology Conference
(I2MTC) (pp. 1-6). IEEE.
Chun, J., Brockner, J. and De Cremer, D., 2018. People don’t want to be compared with others in
performance reviews. They want to be compared with themselves. Harvard Business
Review, 22.
Ikegami, and et.al 2019. Physical performance reflects cognitive function, fall risk, and quality of
life in community-dwelling older people. Scientific reports, 9(1), pp.1-7.
James, and et.al 2020. Behavioral public performance: How people make sense of government
metrics. Cambridge University Press.
Kelly, F.J. and Fussell, J.C., 2019. Improving indoor air quality, health and performance within
environments where people live, travel, learn and work. Atmospheric Environment, 200,
pp.90-109.
Lai, and et.al, 2018. Effects of resistance training, endurance training and whole-body vibration
on lean body mass, muscle strength and physical performance in older people: a
systematic review and network meta-analysis. Age and ageing, 47(3), pp.367-373.
Olaisen, J. and Revang, O., 2018. Exploring the performance of tacit knowledge: How to make
ordinary people deliver extraordinary results in teams. International Journal of
Information Management, 43, pp.295-304.
Peeters, T., Paauwe, J. and Van De Voorde, K., 2020. People analytics effectiveness: developing
a framework. Journal of organizational effectiveness: people and performance.
Rangarajan, and et.al, 2020. People, process, and performance: Setting an agenda for sales
enablement research. Journal of Personal Selling & Sales Management, 40(3), pp.213-
220.
Shackleton-Jones, N., 2019. How people learn: Designing education and training that works to
improve performance. Kogan Page Publishers.

APPENDIX
PESTLE Analysis for the given organisation
Pestle analysis is a a strategic framework which could help the company to study the
changing dynamic market trend and offer better services to the consumers. Pestle analysis of
Crystal Travel is mentioned below:
 Political factor – There are various political factors which could affect the organisation
performance in the market. It includes tariffs, tax rates and other viable factors. Crystal
travel needs to understand the market conditions in order to fulfil the policies to generate
more revenues in the market.
 Economic factor – These are the factor which affects the sales of the organisation in
significant manner. It can creative negative impact of the organisation. It includes
components like Inflation rates, demand and supply etc. Crystal Travel needs to maintain
a equal flow in the market while providing the services to the consumer. Due to surging
demand of travelling they can providing the essential travelling packages at an affordable
rates to the consumer.
 Social Factor – There are various factors which includes the age perception, cultural
aspects etc. In relation to Crystal travel they need to work effectively and provides the
services of the basis of viable social factors. This will help them to maintain a positive
brand image in the market.
 Technological Factor – There are various improvements which the organisation could
implement in order to provide the better services to the consumers. Crystal Travel has
introduced new technological factor to offer better services to the customers. They
introduced a software system to manage the data of the travellers in a significant manner.
 Legal Factor – There are various legal factors which includes the labour laws plays a
major part in the legal factor. Crystal Travel is following all the legal laws in order to
generate more profits and offer better services to the consumers.
 Environmental Factor – There are different environmental factors which the is not
controlled by the organisation. It includes climate change, pollution and other
environmental factors. In relation to Crystal Travel they need to achieve a sustainable
performance in the market.