Report: Personal Reflection on Creativity and Innovation - Business

This report presents a personal reflection on the concepts of creativity and innovation, drawing from coursework on the subject. It explores how the author has learned to enhance their creative thinking processes, including understanding the brain's functionality and the impact of perceptions and mindsets. The report discusses the significance of using the senses to stimulate creativity and highlights various frameworks and techniques, such as CATWOE, Kipling approach, and the GROW model, for problem-solving in organizational and daily contexts. The author also reflects on the importance of persuasive skills, including principles of consistency, authority, social proof, and reciprocation. The report concludes by emphasizing the crucial role of creativity and innovation in improving business performance, solving problems, and fostering competitiveness.

Running head: PERSONAL REFLECTION ON CREATIVITY AND INNOVATION 1
Personal reflection on creativity and innovation
(Author’s name)
(Institutional Affiliation)

PERSONAL REFLECTION ON CREATIVITY AND INNOVATION 2
Personal reflection on creativity and innovation
Through, studying creativity and innovation course, I have acquired better knowledge on
how to effectively use my brain in doing various things efficiently. This has been necessitated by
appropriately organizing my methods of thinking creatively and innovatively (Adams, 2005). I
have come to understand how the brain works. I have also understood that what I think may not
always be correct since how I perceive things in the world may not be the actual reality of those
things. I have also realized that paradigms, mindsets, perceptions of a person will always tend to
have an effect on their behaviors or destiny (Kwek, 2011). Although, it is certain that the
situations a person experiences will always portray his/her destiny, but the decision making
process while tackling these situations can determine his/her destiny. Apparently, it has also been
said that a person’s sitting place will affect how that person sees the world. This has caused
people from different positions and cultural backgrounds have different interpretations on issues.
I was also able to learn how to use my senses in enhancing creativity (Agbor, 2008). This course
assisted me to understand that difficult situations a person faces helps him /her to think
extremely hard. I also learnt different models or frameworks that assist in solving organizational
issues or daily situations, such as CATWOE, Kipling approach, Is-Is not framework. Other
approaches are Talk streaming technique and the Grow method that help in problem-solving
(Halizah Awang, 2008). I also gained persuasive skills. In persuading people, I gained principles
such as; consistency, authority, social proof and reciprocation. I also came to understand that
innovativeness and creativeness of a person will help improve the performance of organizations,
improve on profits, help solve problems and help in competing with other businesses. Thus, it is
important to note that creativity and innovation are the main concepts to adhere to in my future
endeavors.

PERSONAL REFLECTION ON CREATIVITY AND INNOVATION 3
References
Adams, K. (2005). The Sources of Innovation and Creativity. Retrieved from www.fpspi.org:
http://www.fpspi.org/pdf/innovcreativity.pdf
Agbor, E. (2008). Creativity and Innovation: The Leadership Dynamics. Retrieved from
www.regent.edu:
http://www.regent.edu/acad/global/publications/jsl/vol1iss1/JSL_Vol1iss1_Agbor.pdf
Halizah Awang, I. R. (2008). Creative Thinking Skill Approach Through Problem-Based
Learning: Pedagogy and Practice in the Engineering Classroom . International Journal of
Social, Behavioral, Educational, Economic, Business and Industrial Engineering , 3-6.
Kwek, S. H. (2011). Innovation in the Classroom:Design Thinking for 21st Century Learning.
Retrieved from web.stanford.edu:
https://web.stanford.edu/group/redlab/cgi-bin/materials/Kwek-Innovation%20In%20The
%20Classroom.pdf