Business Environment Analysis: PEST & Porter's Five Forces Models
VerifiedAdded on 2023/06/13
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This presentation provides an analysis of the business environment, focusing on Sports Direct and the NHS, using both PEST (Political, Economic, Social, and Technological) and Porter's Five Forces models. The PEST analysis examines the macro factors influencing these organizations, while Porter's Five Forces assesses the competitive intensity and attractiveness of their respective industries by considering competitive rivalry, bargaining power of suppliers and customers, threat of new entrants, and threat of substitute products. The conclusion emphasizes the importance of understanding the business environment for effective strategic decision-making, enabling managers to identify opportunities and address challenges. The presentation references academic sources to support its analysis.
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