Global Business Environment: PESTLE Analysis of M&S (Marks & Spencer)
VerifiedAdded on 2023/06/17
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AI Summary
This report provides a PESTLE analysis of Marks & Spencer (M&S), a UK-based retail company, examining the political, economic, social, technological, environmental, and legal factors impacting its operations in the global business environment. It identifies key drivers of change for M&S, including consideration of laws, after-sales services, and the use of artificial intelligence. The analysis concludes that external factors have both positive and negative impacts on M&S, affecting sales, demand, productivity, and growth. The report recommends that M&S upgrade its services to maintain customer satisfaction and prioritize employee well-being.
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