MBA 641 - Strategic Project Management: PHL Website Redevelopment SOW

This Statement of Work (SOW) outlines the redevelopment of the PHL construction company's website, aiming to enhance marketing and customer service. The project scope encompasses website design, content creation (client testimonials, news), and a user-friendly interface. The work requirements are divided into phases: planning, website definition and design, implementation, and conversion. The schedule includes milestones for each phase, with a completion date of December 25th. The pricing structure details costs for each task, totaling $265,000. The acceptance criteria emphasize a user-friendly interface, timely feedback delivery, and project completion by the deadline. The SOW is verified by both Pashendale Holding Ltd and the contractor, confirming agreement on the project's terms. The document includes a bibliography of relevant project management resources.

Statement of Work
Date [insert date]
Project Name Redevelopment of website for PHL construction company
Prepared by [insert your name]
Introduction/Background
The paper mainly reflects on one of the construction company which is named as “PHL” that have
a strategic aim of increasing both the marketing as well as customer related services. This generally
involves proper multi-tiered approach for winning the new clients and for capturing various types of
market share. For making the strategic objective true, the organization makes a decision of redeveloping
the existing website. The main purpose of redeveloping the website is to successfully build a website
such that must be rich in contents including client testimonials, news related with the company, user-
friendly interface for the various users. The website would be helpful in facilitating the delivery of much
more timely feedback to the various clients for improving the interaction of the company. It is found that as
PHL do not have internal department for redevelopment therefore the work that is associated with
implementation, testing, designing as well as building must be done by the contractor.
Project Scope
The scope of the project is mainly divided into in-scope and out-scope.
In-scope: The project in-scope is listed below:
 Constructing the prototype of the project
 Developing the database
 Validation of code successfully
 Developing an effective web-built
 Proper site content pages
 Testing and review of the entire project
Out scope: The out scope of the project are listed below:
 Workshop facility will not be provided to the project team
 Details related with the contractor is also not provided
Work Requirements
The website redevelopment project will be completed within a number of phases by categorizing
the work successfully.
Planning phase: In the planning phase, it is quite necessary to arrange for the meeting so that
proper conversation with the project team members can be made. After making conversation, the
proposal for the redevelopment of website is developed. The project manager will helpful in the
development of an agreement that will determine the project staffs. In addition to this, the contractor
selection procedure for designing website as well as selection of contractor for the project is mainly done
so that the work of website redevelopment can be done.
Website definition and design phase: In the website definition as well as design phase,
different types of ideas are collected and proper analysis on the collected data is mainly made. After then
the entire design for the website redevelopment is made. Feasibility study of the project is also tested for
making sure that the entire project will be financially feasible. In addition to this, proper analysis of project
budget is mainly done for estimating the amount of money that will be required in redeveloping the
© 2018 Pashendale Holdings Ltd Statement of Work 1
[Insert company logo]

website for PHL. Additionally, proper project proposal is developed for PHL that includes all the details for
website redevelopment.
Implementation phase: In this specific phase, the prototype for the project is developed for
checking whether the business needs will be met. In addition to this, the database for the entire project is
developed and the code that is validated for the project is mainly included. After the code is validated, the
cross-browser of the project is tested in order to get information about the effective optimization of the
website. In addition to this, web-built for the project is developed and the entire navigation structure for
the project is developed. Moreover, the testimonials as well as other details that are associated with the
project are included within the web content pages in order to make those pages rich in information.
Moreover, proper testing as well as reviewing of the project is done such that the implementation of the
project can be done successfully.
Conversion phase: In this specific phase, proper training facility is mainly arranged for te staffs
of the project so that they can be able to complete the work of the project without facing any type of
difficulty. Proper documents as per the approved plan of the project is mainly done and the entire work of
the project is reviewed for making sure that all the project activities get completed on time. In addition to
this, the checklists associated with project requirement are checked and the status for the project is
written. Lastly, the project stakeholders sign off and the project get closed after which th resources that
are assigned in the project are released.
Schedule/Milestones
As per the schedule, redevelopment of the website will get finished by 25th of December.
Task Name Finish
Redevelopment of website for PHL Wed 25-12-19
Planning phase Fri 27-09-19
Arrangement of meeting for making conversation with project team Thu 29-08-19
Proposal development of the website redevelopment Mon 02-09-19
Making agreement with the project Wed 04-09-19
Determining the staffs of the project Thu 05-09-19
Milestone 1: Approving the plan for the project and releasing SOW Fri 06-09-19
Contractor selection procedure for website design Thu 26-09-19
Contractor selection Fri 27-09-19
Website definition and design Fri 25-10-19
Collecting various types of ideas Wed 09-10-19
Analysis of different types of collected data Mon 14-10-19
Project design revising Fri 18-10-19
Feasibility study of the project Tue 22-10-19
Project budget analysis Wed 23-10-19
Developing proposal for PHL Fri 25-10-19
Milestone 2: Completion of design phase and getting approval for the next
phase
Fri 25-10-19
Implementation phase Fri 06-12-19
Constructing the project prototype Fri 01-11-19
Database development Thu 07-11-19
Proper validation of code Tue 12-11-19
Testing of the cross-browser Wed 13-11-19
Successful optimization Fri 15-11-19
Developing proper web-built Thu 21-11-19
Navigation structure development Tue 26-11-19
Site content page development Fri 29-11-19
Adding testimonials of the clients and other details Thu 05-12-19
Undertaking testing and review Fri 06-12-19
Milestone 3: Completion of implementation phase Fri 06-12-19
© 2018 Pashendale Holdings Ltd Statement of Work 2

Conversion phase Wed 25-12-19
Proper training Fri 13-12-19
Giving documents as per approved project plan Tue 17-12-19
Project review Fri 20-12-19
Checklist related with project requirement Mon 23-12-19
Providing written project status Tue 24-12-19
Sign off from stakeholders Tue 24-12-19
Closure of the project Wed 25-12-19
Milestone 4: Completion of the conversion phase Wed 25-12-19
Pricing
The details of the pricing for redeveloping the website for PHL are given in the table that is
provided below:
Task Name Cost Cost structure
Redevelopment of website
for PHL $265,000.00
Planning phase $30,000.00
Arrangement of meeting for
making conversation with
project team
$4,000.00 Business analyst
Proposal development of
the website redevelopment $11,000.00 Project planner
Making agreement with the
project $6,000.00 Business analyst, HR manager
Determining the staffs of
the project $4,000.00 HR manager
Milestone 1: Approving the
plan for the project and
releasing SOW
$0.00
Contractor selection
procedure for website design $3,500.00 Project planner
Contractor selection $1,500.00 HR manager
Website definition and
design $145,000.00
Collecting various types of
ideas $20,000.00 Business analyst, Project planner
Analysis of different types
of collected data $10,000.00 Project manager
Project design revising $50,000.00 Designer
Feasibility study of the
project $15,000.00 Financial manager
Project budget analysis $20,000.00 Financial manager
Developing proposal for
PHL $30,000.00 Project planner
Milestone 2: Completion of
design phase and getting
approval for the next phase
$0.00
Implementation phase $60,000.00
Constructing the project $15,000.00 Application manager, Developer
© 2018 Pashendale Holdings Ltd Statement of Work 3

prototype
Database development $10,000.00 Application manager, Database
administrator
Proper validation of code $3,000.00 Developer, Coder
Testing of the cross-
browser $8,000.00 Tester
Successful optimization $5,000.00 Application manager, Coder,
Developer
Developing proper web-
built $7,000.00 Application manager, Developer
Navigation structure
development $3,000.00 Application manager, Coder
Site content page
development $2,000.00 Application manager, Developer
Adding testimonials of the
clients and other details $4,000.00 Application manager, Coder
Undertaking testing and
review $3,000.00 Tester
Milestone 3: Completion of
implementation phase $0.00
Conversion phase $30,000.00
Proper training $10,000.00 Trainer
Giving documents as per
approved project plan $5,000.00 HR manager, Business analyst
Project review $4,000.00 Project manager
Checklist related with
project requirement $5,000.00 Tester, HR manager
Providing written project
status $2,000.00 Project planner
Sign off from stakeholders $2,000.00 HR manager
Closure of the project $2,000.00 Project manager
Milestone 4: Completion of
the conversion phase $0.00
Acceptance Criteria
The acceptance criteria for which the project will be accepted by the organization “PHL” are
elaborated below:
Achieving project objectives: The website that will be redeveloped must have proper user-
friendly interface ad must develop proper construction related solutions. In addition to this, the website
should facilitate proper delivery of the feedback to the clients and must be able to improve the interaction
with the clients. If all this facilities are present in the website then the objectives of PHL get achieved and
then PHL will accept the project.
Meeting deadlines: If the project gets finished within 25th of December then it can be ensured that
all the project activities are delivered on time and thus PHL will accept the project.
Proper service: Tee website must be rich in content, it must include all the important information
including client testimonials, and other information then PHL will accept the website.
© 2018 Pashendale Holdings Ltd Statement of Work 4

Acceptance
The contractor named below verifies that the terms of this Statement of Work are acceptable. The parties
hereto are each acting with proper authority by their respective companies.
Pashendale Holding Ltd [Contractor company name]
Company name Company name
Full name Full name
Title Title
Signature Signature
Date Date
© 2018 Pashendale Holdings Ltd Statement of Work 5

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© 2018 Pashendale Holdings Ltd Statement of Work 6