This report offers a detailed analysis of Pivotal Software's business model, utilizing the Business Model Canvas framework to dissect its key components. It explores Pivotal's customer segments, key activities, value proposition, channels, customer relationships, key resources, cost structure, and revenue streams. The analysis highlights Pivotal's strengths, such as its cloud-based services and its focus on software development. The report also identifies weaknesses, including financial losses and reliance on cloud development products. Furthermore, the report examines the company's critical success factors, such as its ability to provide software as a service, and discusses potential downside risks. The report provides recommendations for improvement, emphasizing the importance of metrics such as speed, stability, scale, and security to enhance Pivotal's offerings. The conclusion summarizes the key findings, emphasizing the company's efforts to build customer trust and capitalize on opportunities in cloud computing.