Improving Communication: A Managerial Analysis of Podcafe

This report provides an overview of managerial communication fundamentals and strategies, using Podcafe as a case study. It highlights the importance of effective communication for organizational success, covering verbal communication media, including oral (presentations, meetings) and written (reports), and emphasizes strategies such as maintaining authenticity, consistency, and encouraging feedback. The report concludes that effective managerial communication is crucial for enhancing employee productivity and overall organizational efficiency, referencing academic sources to support its analysis and findings. Desklib provides access to similar solved assignments and study resources for students.

MANAGERIAL
COMMUNICATION
PODCAFE

TABLE OF CONTENT
 Introduction
 Managerial communication fundamentals
 Range of communication media
 Communication strategies
 Conclusion
 References

INTRODUCTION
 Managerial communication
refers to what managers do in a
business that is using
communication system for
planning, organising and
directing by the managers within
an organisation.
 Podcafe was established in 2005.
it is one of the best café in town
for meeting friends and
colleagues.

MANAGERIAL COMMUNICATION
FUNDAMENTALS
Managerial communication refers to the
function that helps managers of the
organisation in communicating with its
employees and other colleagues within the
company.
 It is important for exchange of ideas
among the employees of the
organisation
 It is essential for achieving desired
targets within the specified time frame
 It will help in reducing work duplication
 It will help in better understanding of
the employees problems and
grievances-

RANGE OF COMMUNICATION
MEDIA
VERBAL MEDIA-
Verbal media refers to the media
in which the information or the
data is transferred through
words. It is further divided into
two:
 ORAL COMMUNICATION-
o Presentation
o Meetings
 WRITTEN
COMMUNICATION-
o Reports

COMMUNICATION STRATEGIES
For effective
communication across
the entire business, it
requires implementation
of strategies that will
help in fostering
employee engagement
and positivity impact
the success of the
organization:
 Keep it real
 Focus on consistency
 Encourage feedback-

CONCLUSION
 It can be concluded managerial communication is the key for growth
and success of an organisation.
 Effective communication will lead to increasing productivity and
efficiency of employees and thus automatically lead to success of the
organisation.
 Also, it can be summarised that there are various communication
media that can be used for effective managerial communication

REFERENCES
• Bell, R. (2021). How to Assess the Learning of Executives Enrolled in
Your Managerial Communication Course. Available at SSRN 3888475.
• Frankovský, M. & et.al., (2018). Neuro-Linguistic Programming and
Managerial Communication. Neuro-Linguistic Programming and
Managerial Communication; IntechOpen: London, UK, 59-75.
• Nguyen, T & et.al., (2019). Emotional intelligence and managerial
communication. American Journal of Management. 19(2). 54-63.