Professional Communication Practice Report

This report discusses the role of the Student Representative Council (SRC) in promoting democracy and student rights within a university setting. It emphasizes the need for awareness among students, particularly new entrants, about the SRC's functions and the importance of effective communication. The report outlines a campaign strategy utilizing social media and posters to reach a wider audience, ensuring that students understand their rights and the support available to them through the SRC.

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Student’s Name
Professor’s Name
Institution
Course
City
Date

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Introduction
Democracy and equality are virtues that have been promoted by many modern nations.
The extent to which democracy extends is overwhelming, and that shows that there is a
realization of the need to give views and opinions of people a chance to be heard. Student
Representative Council is a university body which looks after the interest of the students and at
the same time acts as a link between students and the institution. Putting o consideration that
most of the students in university are adults, there is a need to enhance democracy since most of
their views are reasonable and ought to be considered (Dabbagh, N. and Kitsantas, A, 2012).
However, the SRC may just be a body which is in place as just a formality if the students do not
utilize the powers of the body. Therefore, there is a need to create awareness with the intention
of furnishing the students will relevant details about the existence of the SRC and the purpose for
its presence.
Advancements in technology and evolution in the methods of passing a message from a
party to another has provided different platforms which will be utilized in reaching a big number
of the students. The major reason for reaching the students is to create awareness about the
presence of SRC. The campaign will be targeting all university students. However, the students
who might have joined the institution recently will be targeted the most (Divol, R., Edelman, D.,
and Sarrazin, H, 2012). The reason for paying closer attention to the new students is because
they have not been in the institution for a longer period. Therefore, it is apparent that they might
be knowing very little about the SRC. Two different methods will be used to reach the targeted
audience; a poster and a social media platform awareness message (Hanna, R., Rohm, A., and
Crittenden, V.L, 2011). The reason why there are two different methods is to make sure that a
big number of people get to know about the SRC. Considering that almost every student has

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subscribed to social media platforms, using the social media will spread the word faster than any
other medium.
A promotion message that will be posted on the social media platform (Instagram, Facebook,
Twitter and so forth).
To all university students
Joining the university is the dream of almost every young person. It is through the skills
that one acquires in the university that one is able on his or her career. However, it is important
to know that life can be hard if there is no one to guide the student throughout the whole
university process. We as the Student Representative Council make sure that the life of a student
is made easier while he or she is acquiring his or her communication (Hutter, K., Hautz, J.,
Dennhardt, S. and Füller, J., 2013). Imagine if every student had to approach the university
faculty when he or she wanted a specific issue to be addressed. How would the queues be? They
would be long almost every day. SRC is in place to make sure that such does not happen. It is the
right of every student to be heard and to be served. The existence of the SRC makes the whole
process of addressing issues easier and shorter.
There are set rules in every institution. The rules are not set to only make sure that the
students are disciplined, but they are also set to ensure that the rights of the students are observed
and respected. SRC stands in the gap to ensure that what is promised to the students is provided
(Shirky, 2011). Therefore, no one should sit back when his or her rights are violated; the SRC is
in place to ensure that such does not happen. Communication plays a vital role in enhancing
process and operations in every institution or organization. We as the SRC, we make sure that
the information that the student is supposed to have is delivered to the student in time. We make

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sure that there are a connection and a continuous flow of information from the students to the
faculty and from the faculty to the students (Dongdai, Z., Zhejun, K., Ying, Y. and Yewei, T,
2017). Therefore, we urge all those who knew nothing about us to consult us in case there is an
issue that needs to be addressed. The SRC has never run out of leaders, and its operations are
always in progress. Students can reach us through our social media platforms and in the
institution. For the students who have never participated in university elections, please be doing
so. That is the only and best way to make sure that the Council consists of leaders who have the
interest of students at heart.
References

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Dabbagh, N. and Kitsantas, A, 2012. Personal Learning Environments, social media, and self-
regulated learning: A natural formula for connecting formal and informal learning. The Internet
and higher education, Issue 15(1), pp. 3-8.
Divol, R., Edelman, D., and Sarrazin, H, 2012. Demystifying social media. McKinsey Quarterly,
Volume 2(12), pp. 66-77.
Dongdai, Z., Zhejun, K., Ying, Y. and Yewei, T, 2017. Present Situation and Promotion Strategy
about Normal Students' IT Applications Competence Based on New Standard. China
Educational Technology, Issue 7, p. 008.
Hanna, R., Rohm, A., and Crittenden, V.L, 2011. We're all connected: The power of the social
media ecosystem. Business Horizons, Issue 54(3), pp. 265-273.
Hutter, K., Hautz, J., Dennhardt, S. and Füller, J., 2013. The impact of user interactions in social
media on brand awareness and purchase intention: the case of MINI on Facebook. Journal of
Product & Brand Management, Issue 22(5/6), pp. 342-351.
Shirky, C., 2011. The political power of social media: Technology, the public sphere, and
political change. Foreign affairs, pp. 28-41.