MBA Assignment: Professional Development and Ethical Analysis

This assignment delves into the realm of professional development, emphasizing the significance of socio-cultural competencies in shaping successful managers. The document begins with an introduction to professional development, highlighting its role in enhancing employee capabilities through training and education. It then presents two assignments. The first assignment focuses on analyzing socio-cultural competencies, such as communication, leadership, commitment, and cultural empathy, and their impact on managerial effectiveness. The author compares their own skills with those of successful professionals like Steve Easterbrook and Kalyan Krishnamurthy, identifying areas for improvement. The second assignment outlines a professional development plan, focusing on the author's MBA studies and career aspirations, and includes a self-introduction and executive summary. The assignment emphasizes the importance of continuous learning and skill enhancement for career advancement, offering suggestions for improvement through personality development classes and workshops.

PROFESSIONAL AND
ETHICS

Table of Contents
INTRODUCTION...........................................................................................................................1
Assignment 1...................................................................................................................................1
Assignment 2...................................................................................................................................6
Executive summary.....................................................................................................................6
Self introduction..........................................................................................................................8
Section 1......................................................................................................................................8
Section 2......................................................................................................................................9
Section 3......................................................................................................................................9
Section 4 ...................................................................................................................................10
Section 5....................................................................................................................................10
Section 6....................................................................................................................................11
Section 8....................................................................................................................................12
Section 10..................................................................................................................................12
CONCLUSION..............................................................................................................................14

INTRODUCTION
Professional development is a process of improving and increasing capability of
employees through access to education and training opportunities in the workplace, through
outside organisation, or through watching other perform the job. With help of professional
development, employees build and maintain their moral and competency within the organisation.
By gaining high education, training and fundamental teaching techniques, individuals can
improve their personality and professionals (Hopkinson 2014). The following project provided
depth knowledge and understanding about the professional value as well as importance of ethics
in the business context. In addition to this, socio cultural competencies and professional
development competencies has been also addressed with respect for improving profession of
manager.
Assignment 1
Professional development refers to the development of individual knowledge, education,
experience, skill and competencies in the organisation. While any individual develops their
profession then it develops overall improvement which assist them in building a great career or

future. There are various kinds of competencies and social cultural elements which can influence
an individual while he/she develops their professionalism.
In a general term it can be said that social and cultural competencies are a set of
behaviour, policies and attitudes which form a system or agency which allows cross cultural
group to effectively work professionally in the situation. This aspect includes various human
behaviour, languages, communications, actions, values, regions, beliefs, social group and ethic
perceptions.
Being a student of the final year of management in business administration, I require
starting my career in future. Thus, I am looking toward a successful personality whose
effectively contributed in the professionalism and attained their objective. At the starting point of
my career, I need to evaluate and assess a successful professional manager who developed their
competencies. While I assessed the professional manager competencies and their professionals, I
have founded that there are major role of eight socio cultural competency elements which has
largely affected the personality and development of professional manager. Socio cultural
competencies is that attributes which develops individual personality like their learning,
creatively, innovation, leadership self direction, cultural empathy and generic. These all are
major elements of socio cultural competencies through which professional manger can
successfully develop their professionalism and personalty in the context of business organisation.
Generic element refers to the common competency which includes cognitive and communication
abilities , problem solving skill and analytical skill. By using of this element, A successful
professional manager can effective communicate with other and transfer their knowledge and
information to another person. Communication skill is main trait in the professional manager
through which he/she can develop their own professional image by effectively interact with
subordinates at workplace. As per this competency, a professional manager can solve issue and
queries of employees related to working in the organisation. One another trait is analytical skill it
means, a professional manger must have quality to evaluate and analyse the situation as well as
employees at workplace. Second another socio cultural competency element is leadership by
which professional manager can lead, direct, motivate, inspire and encourage subordinates at
workplace. With help of this element of competencies, a manager have ability to influence and
motivate employees for effective performance and productivity in the company. Third element of
socio cultural competency is commitment which mean a professional manager have a quality and

ability to dedicate the task or assignment to subordinates. Attitude is another major socio cultural
competency by which a professional manager have ability to create the right frame of the mind
that promotes integrity and support for attainment of project goal within a social context. A
successfully professional manger have a competency of self direction through which he/she can
easily set their won path and create the right frame of the mind which support in attainment of
the goal within the corporation. One another element of socio cultural competency is a learning
by which a professional manager have ability to commit to continuous improvement in
knowledge, skill and attitude for developing professionalism in their personality. Cultural
empathy is another element of socio cultural competencies through which professional manager
have ability to respect another individual life style, beliefs and norms etc. One last element of
socio cultural competency is creativity and innovation through which manager have capability
and ability to generate new exciting and challenging idea in order to attain the determined
objective in the company.
As per the above discussion it has been ascertained that there are various kinds of socio
cultural competencies in the professional managers which assist them in develop their successful
professionalism and personality within the corporation. Being a student of MBA I required to
develop these all competencies and capability in my personality so as I can also able to start my
career with appropriate traits and quality. These all competencies like leadership,
communication, self direction, innovation, creativity etc will assist me in improving my own
personality and professionalism.
Steve Easterbook is the president and chief executive officer in the most famous retail
company McDonald at global level. In the Steve Easterbook have all these socio cultural
competencies through which he has successfully carried out their roles and responsibility within
organisation. With assistance of the communication skill, he can able to influence customer for
purchasing product and services. In addition to this by using of this, he can solve the queries of
customer and also transfer the knowledge and information about business to his subordinates.
This competency has successfully assisted him in developing their career. A successful manger
have competency of leadership through which mange high workload situation in the company
and lead and monitor to subordinates (Calderhead, 2012.). In addition to this, a manager in the
McDonld has successfully implemented his creative and innovative ability in the business
progress and growth by developing effective marketing strategies, business system, tactics etc.

These all assist in attaining determined objective of the organisation and also developed a
successfully career of manager. Self direction and attitude competencies in the Steve Easterbook
(Professional mnager A) has successfully utilised through which he has able to taken business
related decision and developing strategies of business. One another successfully CEO is kalyan
krishnamurthy (professional manager B) who is a CEO of Flipkart. It is a online shopping
corporation in the India and its great success is just because of its CEO competencies. He has
effective competency of cultural empathy through which he have a good understanding of
cultural differences and implications. It has successfully implemented a innovative and creative
marketing strategy to deliver varieties of homeward and customer product and services in the
Indian market through which his company has gain great profitability and market share in the
Indian market. By using these competencies like communication, leadership, decision making
power, self directive skill, innovative and creative skill etc I can effectively develop my
professionals and improve my personality which assist in developing my carrer in the near
future in the retail industry.
While I compare my personality and traits with these two successful professional
manager then I have assessed that I needed to improve my competencies and qualities. I have
lack of communication skill through which I am unable to express my feeling and thoughts in
front of someone. This weakness will create barriers in my professional life because when I will
become a manger of any business organisation I will not deliver my information and knowledge
to subordinates. Thus, I required improving my communication skill. On the other hand I have
lack of leadership skill as compare to these two successful manger by which I am unable to lead
and influence to someone. These weakness can create barriers in my personality and career
development plan in the near future. I have analysed in my personality that I have effective self
direction and creative and innovative traits through which I am able to generate innovative and
creative idea for my current project in the MBA programs. While I compare my personality and
professionalism with Steve Esterbook who have ability to manage his business project at global
level. He has effective generic and learning competencies of socio and cultural so as he can
effectively survive his business and gain impressive success and profitability. I need to improve
my self direction and cultural empathy competency through which I can understand variation and
differences in the culture and society.
Comparison of my traits and competencies with professional manger

Socio cultural
competencies
Professional manager
A
Professional manager
B
Student
Generic He has effective
communication,
problem solving skill
through which he runs
their business in an
effective manner
He have effective
communication and
decision making
power through which
he can easily take the
decision related to
business and transfer
his knowledge to
subordinates
I have neither effective
communication skill
nor decision making
/problem solving skill.
Leadership With help of
leadership skill, he
leads, motivate, inspire
and influence
subordinates.
With help of this skill,
manager manage high
workload situation by
managing subordinates
at workplace.
I have lack of this
leadership skill
Commitment With help of this skill,
manager dedicate the
task or assignment to
subordinates.
He can able to a lot
large numbers of
project among the
people at workplace
Ineffective
commitment skill
Attitude Proper managing
business activities by
solving issue. He has
quite attitude.
Ability to influence
people
Unable to face
difficult desicion
Self direction He have good self
direction
He have lack of
sufficient skill to
accurately guide team
self direction
Effective skill
Learning Have good learning Effective learning Effective

skill
Cultural empathy Have good
understanding of
culture
Have effective
knowldge
Ineffective
Creativity and
innovation
By use of this skill,
successfully develop
policies, strategy and
business system
By use of this, plan for
future innovation
Good skill
Suggestion for improvement- As per the above discussion it has been ascertained that both
professional manager A&B have effective socio cultural competencies through which they both
successfully survive their business and gain effective success in the market. While I compare to
both of them, I have required to improve my communication, leadership, commitment and
cultural empathy skill. In order to improve my communication and leadership skill, I should
attend personality development classes and workshops so as I can learn the criteria to effective
communicate and lead someone at workplace. With help of personality development class, I can
also learn various ways to motivate, lead and direct subordinates at workplace. Training and
development and personality development workshop can assist me in developing my
professionalism and improving these socio cultural competencies in my personality.

Assignment 2
Executive summary
The following document provides my professional development plan for the next 36 months
based on my study of the MBA (Project and programs management) course with Asia pacific
international college as well as my planned carer path.
I have an effective knowledge and understanding about the smaller and less complex project but
still I have not full spectrum competencies. I requires to develop my personality and
professionalism by improving my competencies so as I can develop my career in the near future.

Self-introduction
I have completed initially a diploma in management course from the National collage of
United Kingdom. After completion of the diploma in the management I have decided to take the
degree of master of business administration. The major reason for doing MBA is to acquire the
depth knowledge and understanding about the business management and gain the competencies
for survival business in the competitive market. I wanted to gain prestige and recognition from
the potential employers to enable me to stand out from the crowd and secure a solid career path.
In the internship training in MBA programs, I have taken training from the retail company in the
UK. In the company, I have worked as a trainee in the marketing department where I have
followed the working criteria of marketing manager and sales executive. This was a very
exciting and varied time in my life when I learn various methods and criteria of business survival
in the market. While I have taken a training from marketing department, my senior manager
asked me to prepare a questionnaire about the customer satisfaction regarding FMCG product of
the organisation. Therefore, I have prepared a systematic questionnaire and conduct customer
survey in order to know the views and suggestion of the customer about the product and services.
In this session, I have improve my interaction skill as well as learning skill.
Section 1
In the resent era, in the world, retailing business is continuously going due to increase the
demand of customer product and services. Society has become consumer driven and marketing
has become all important. Customer are more curious and attractive toward their product and
services. Increasing the value and importance of marketing has been great impact on the career.
Marketing project in the company were driven by the desire to be bigger and better than anything
else. Companies had experienced huge growth and due to lack of resource people has been
employed below the required competency level (Kinnie and Swart, 2012) the retailing business
success is largely depends upon the customer demand and their satisfaction level. In order to gain
effective success in this sector, company requires to identify actual demand and requirement of
customer and deliver high quality of product and services to them so as they can effectively
satisfy. With help of effective strategies, business system and process, firm can gain impressive
success in the market. Furthermore, for this business, it is very important to conduct market

research and identify actual customer demand and requirement about particular product and
services.
Section 2
Return on investment and financial viability is very important for the retail company. For gain
high level profitability and market share, quality has become more important than quantity. In
order to secure the finance, it is very important for firm to invest the adequate finance in the
relevant activities and function of business. Proper planning and record of financial transaction is
very important for company. In the retail industry, there are several competitors in the market so
it is very important to identity and determine available competitors and their strategy by
conducting external audit (Hetzner, Heid and Gruber, 2012). On the other hand internal audit is
also very important through which company can analyse its internal strength, competencies,
weakness, available resources etc. There are following major component which can affect the
retail company-
Political- Political component includes governmental policies, practices, regulation, legislation,
code of conduct for business which company have to follow while it operate business in the
market. Government have developed various customer and employees related legislation which
also have to follow by the retail company (Galperin, 2014).
Economic- Economic factor includes economic condition of the country like inflation, recession,
pricingh policies interest rate etc. While company operate business in the country then its
economic condition largely affect it.
Socio cultural- It includes customer taste, preferences, choice, life style, education, occupation
etc. Retailing business is largely depends upon the customer demand and their choice so firm
have largely affected by this component.
Technological-In order to conduct marketing and operational activities in the retail company,
technology play a very crucial role.
Section 3
In the present time, I am facing very frustrating level due to my career. I feel that I am at a
tipping point in terms of my ability as a marketing manager in the retail company. I requires to
acquire various necessary skill, ability, competencies and experience to progress to a higher
position but opportunity for the growth is limited. In the similar industry like retail company, I
wanted to become a successful marketing manger in the near future so I needed to improve