Professional Identity and Practice: Marriott Hotel Development Report

This report examines the significance of professional development within the hospitality industry, specifically using the Marriott Hotel as a case study. It defines ongoing professional development and outlines its key benefits for various stakeholders, including employees, customers, and shareholders. The report further details the essential skills and competencies expected of professional developers in the hotel industry, such as communication, multitasking, decision-making, and teamwork. It emphasizes the importance of continuous professional development for employee retention, improved customer service, and enhanced business performance. The report also explores the advantages and disadvantages of professional development programs, concluding with insights into how these programs contribute to employee satisfaction and overall organizational success. The report also includes relevant references to support the findings.

Professional Identity And
Practice

Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
Definition....................................................................................................................................3
Key benefits of ongoing professional development for different stakeholders..........................3
Skills and competency expected by the professional developer.................................................4
Importance of ongoing professional development......................................................................5
Advantages and disadvantages of professional development.....................................................5
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................7

INTRODUCTION
Professional identity creates through attitude, value, motivation and experience which
through an individual can define themselves. It helps the employees to develop their skills and
knowledge to catch the opportunities. This file is based on Marriott hotel which serves in all over
the world with 566 hotels (Anghel-Vlad, 2018). This file will include definition of ongoing
professional development and its key benefits to different stakeholders. Further information
about skills and competency expected by the profession employer. This file also considers
advantages and disadvantages of ongoing profession development within the organisation.
MAIN BODY
Definition
Ongoing professional development refers to development of skills and knowledge which
gain by an individual in the organisation. It can be gained in both formal or informally way. It is
the record of what an individual learn from work and how to they apply their learning to do the
work. It is the part of training program which runs continuously in the organisation during the
work. For example professional development seminars, classes, research project, conferences
etc. (Bond and Lockee, 2018).
Key benefits of ongoing professional development for different stakeholders
There are wide range of benefits for different stakeholders in Marriott hotel organisation-
Benefits to employees- Employees are the major part of Marriott hotel organisation and
it is necessary to develop the employees to create profitability for organisation. Through
professional development employee retention increases. Employees feel safe in the organisation
if the organisation provide them time to time training. It develops the skill and knowledge of
employees regarding the work. It creates opportunities for employees which through they can
develop themselves. It also provides employee satisfaction which is important for the
organisation. It allows the employees to make new contact and expand the business(Francis and
Baum, 2018).
Benefits to customer- Professional development also helps to provide benefits to
customers. With the help of skilled employees, customers can gain better service from

organisation and it is exactly what the customers want from the organisation. It helps to increase
customer satisfaction and customer retention. It builds relationship between organisation and
customers and it attracts the customers. Customers also provide feedback to the research team so
that the organisation use their feedback making products and develop the services.
Benefits to shareholders- Professional development help the employees to develop their
skills and knowledge in hotel industry. With the development of employees, their ability to work
also increases and better performance of employees, provide productivity and profitability to the
organisation. Profitability increases the market share of Marriott hotel and it will help the
shareholders through increase in share price.
Skills and competency expected by the professional developer
There are different skills which is needed in the employee in hotel industry and they are
following-
Communication- It is the most important part of hospitality industry. Without good
communication there is nothing in this industry. The main thing which wants by customers is
better services through well behaviour of staff. It is demanded in employee who want to work in
hotel because communication helps the organisation to overcome with major barriers. It
increases productivity and profitability for the organisation. It is needed in professional
employers for retaining the customers. If the customer is in the problem than it is all upon
employees how they make them comfortable with their hotel and provide them better quality of
foods and services (Hu and Gou, 2018).
Multitasking- It is the skill which runs in trend. Every industry wants this type of
employee in their organisation to handle problems. Today people are aware about this skill
because this is the skill which helps themselves to take opportunities. A recruiter such as learning
and development officer wants this skill in the person who want to be part of hospitality industry.
Multitasking helps the organisation to reduce the cost of hiring new employees and training
them. Multitasker employees are capable to do the work in same time and it converts the absence
of any employee in presence.

Decision maker- Mainly decisions are taken by management in the organisations but it is
needed in every employees to solve the problems. This skill needed in the employee to reduce
the conflicts' problem. It is not necessary that every time management is available for solve the
problems so this skill is needed in the employee to fulfil the absence of management. This skill
helps the organisation to solve the normal problems which arrives in the organisation among
employees and it will increase the productivity of organisation and also increase employee
satisfaction(Peter, 2018).
Team work- It helps the employees learn important skill not only make them better
employees but also better people. It is the important part of organisation because without team
work no one can manage their work in limited time period. Effective team work in hotel makes
day to day operations run more smoothly. Both the business and employees gain benefits from
team work so this skill is needed in the employee.
Importance of ongoing professional development
Continuous professional development is needed in hospitality industry.
 It is needed to develop the skills and knowledge of employees so that they can work with
effectiveness in the organisation and create profitability for them.
 It is needed in Marriott hotel for employee retention.
 It helps to provide better service quality to the customers.
 It is needed to provide better experience to the customers.
 Professional development of employees, build strong relationship between customers and
organisation.
Advantages and disadvantages of professional development
Advantages
 Professional development, builds confidence in employees to do the work.
 It helps to develop the overall capacity of the employees.
 It also helps them to build credibility as they continue to gain new skill sets and
certificates.
 It is important to ensure the employees continue to be competent in the
profession(Situmorang and Japutra, 2019).

Disadvantages
 Professional development that employees and supervisor put together may fail to give
employee beneficial learning activities.
 Lack of flexibility due to the different job positions.
CONCLUSION
From the above study it has been concluded that professional development was needed in
hospitality industry to serve better to the customers. It made an important role in earning
profitability for organisation. It provided satisfaction to both employees and customers and
provide opportunity to employees for well being of their future. Skills like communication and
multitasking needed in the people to did work in hotel industry.

REFERENCES
Books and Journals
Anghel-Vlad, S., 2018. Comparative Analysis of the Performance Evaluation of the Human
Resources in the Hotel Industry. Revista de Management Comparat International.19(2).
pp.175-186.
Bond, M.A. and Lockee, B.B., 2018. Evaluating the Effectiveness of Faculty Inquiry Groups as
Communities of Practice for Faculty Professional Development. Journal of Formative
Design in Learning, pp.1-7.
Francis, H. and Baum, T., 2018. HR transformation within the hotel industry: building capacity
for change. Worldwide Hospitality and Tourism Themes.10(1). pp.86-100.
Hu, J. and Gou, Q., 2018, June. Theoretical Exploration and Practice Path on Hotel Management
Curriculum Group. In 2018 2nd International Conference on Education, Economics and
Management Research (ICEEMR 2018). Atlantis Press.
Peter, C., 2018. 13 Hospitality, Tourism, Terrorism: Creating a Security-conscious Culture. Risk
and Safety Challenges for Religious Tourism and Events.p.123.
Situmorang, R. and Japutra, A., 2019. Foreign versus local managers: Finding the perfect leaders
for multinational hotel subsidiaries. International Journal of Hospitality
Management.78. pp.68-77.